Marketo overview

Marketo, Inc. is an American software company that provides Marketing Automation software focused on account-based marketing, including email, mobile, social, digital ads, web management, and analytics.
The staff at Marketo come from unusually diverse demographic backgrounds. The company is 32.6% female and 50.9% ethnic minorities. Even though it has great demographic diversity, Marketo notably lacks in political diversity. It has an unusually high proportion of employees who are members of the Democratic Party, at 66.7%. Despite having coworkers who agree with each other about politics, employees at Marketo tend to have relatively short tenures. Staff members usually stay with the company for 1.2 years. The average employee at Marketo makes $117,057 per year. In comparison, some of its highest paying competitors, like Google, Dropbox, and Pinterest, pay $127,289, $125,138, and $121,776, respectively.
Based in San Mateo, California, Marketo is a medium-sized internet company with 949 employees and a revenue of $209.9M.

The Organization’s Mission

Our mission is to help marketers master the art and science of digital marketing. We put marketing first.

Industry

Software

Revenue

$209.9M

Employees

949

Founded in

2006

Headquarters

San Mateo, CA

Website

marketo.com

Organization Type

Public

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The team at Marketo

Key People
  • Neeraj Agrawal (Director)
  • Susan Bostrom (Director)
  • Jason Holmes (Executive Officer)
  • Phillip Fernandez (founders)
  • Douglas Pepper (Director)
  • Margo Smith (Executive Officer)
  • William Binch (Executive Officer)
  • Steve Lucas (ceo)
  • Tae Nahm (Director)
  • David Morandi (founders)
  • Phil Fernandez (founders)
  • Wesley Wasson (Director)
  • Jon Miller (founders)
  • Sanjiv Dholakia (Executive Officer)
  • Frederick Ball (Executive Officer)
  • Roger Siboni (Director)

Marketo Rankings

Marketo is ranked #83 on the Best Technology Companies to Work For in America list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

Read more about how we rank companies.

Marketo Salaries

How much does Marketo pay?
The national average salary for a Marketo employee in the United States is $117,057 per year. Employees in the top 10 percent can make over $162,000 per year, while employees at the bottom 10 percent earn less than $84,000 per year.
9.5
Salary Score

Marketo Salaries By Job Title

The average employee at Marketo earns a yearly salary of $117,057 per year, but different jobs can earn drastically different salaries. The higher paying positions at Marketo include Engineering Director, Corporate Vice President, Director, Product Marketing, and Engineering Manager. A typical Engineering Director salary at Marketo is $203,367. To get a better sense of the salaries at Marketo, other roles such as Facilities Coordinator and Sales Development Representative can be considered as well. For comparison, the title Facilities Coordinator at Marketo earns $44,271 per year.

Marketo careers

On average, employees at Marketo stay with the company for 1.2 years. Employees most commonly join Marketo after leaving Microsoft.

Average Length of Employment
Salesforce1.9 years
Dropbox1.2 years

Marketo

1.2 years
HubSpot1.1 years
Top Employers Before Marketo
VMware7.1 %
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Marketo Employment Videos

Marketo Financial Performance

9.7
Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.

Revenue

$100M - $1B

Founded in

2006

Organization type

Public

Marketo Financing Rounds

DateAmountSecurity Type
Dec 31, 2013Equity
Dec 31, 2013
$11,743,735
$11,743,735
Equity
Equity
May 22, 2013Equity
May 22, 2013
$6,500,000
$6,500,000
Equity
Equity
Nov 23, 2011Equity
Nov 23, 2011
$50,000,002
$50,000,002
Equity
Equity
Nov 26, 2010Equity
Nov 26, 2010
$24,999,994
$24,999,994
Equity
Equity
May 6, 2010Equity
May 6, 2010
$10,000,001
$10,000,001
Equity
Equity

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Marketo Competitors

Based on our research, similar companies to Marketo are Google, Dropbox, and Pinterest. The wages at Google average higher than the other similar companies, where the median salary is $127,289 per year. The salaries at Dropbox average $125,138 per year, and the salaries at Pinterest come in at $121,776 per year.
Company
Average Salary
$127,289
$127k
$125,138
$125k
$121,776
$122k
$117,894
$118k
$113,634
$114k
$111,541
$112k
$109,286
$109k

Frequently Asked Questions about Marketo

When was Marketo founded?

Marketo was founded in 2006.

How many Employees does Marketo have?

Marketo has 949 employees.

How much money does Marketo make?

Marketo generates $209.9M in revenue.

What industry is Marketo in?

Marketo is in the software industry.

What is Marketo's mission?

Marketo's mission statement is "Our mission is to help marketers master the art and science of digital marketing. We put marketing first."

What type of company is Marketo?

Marketo is a public company.

Who are Marketo's competitors?

Marketo competitors include HubSpot, Salesforce, Dropbox, Actuate, Square, Tableau Software, Google, DealerSocket, Flexera, Pinterest, OpenX, Cerner, LinkedIn, Bentley Systems, ServiceNow, Cloudera, Amadeus North America, Splunk, CDK Global, Zuora.

Who works at Marketo?

Neeraj Agrawal (Director)

Susan Bostrom (Director)

Jason Holmes (Executive Officer)

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Zippia gives an in-depth look into the details of Marketo, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Marketo. The employee data is based on information from people who have self-reported their past or current employments at Marketo. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions, or for the results obtained from the use of this information. The data presented on this page does not represent the view of Marketo and its employees or that of Zippia.