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Working at MarketTools

Zippia score 3.7

Overview

SalaryRevenue

Reviews

DemographicsCompetitors

MarketTools overview

Industry
Software
Revenue
$890K
Headquarters
Employees
50
Founded in
Website
Organization type
Private
MarketTools, Inc. was acquired by MetrixLab BV. MarketTools, Inc. designs, develops, and offers online marketing research software and services. The company offers market research software suite, including Survey Manager, an online market research survey process that allows users to build online surveys, deploy them, collect the results, analyze the data, and share findings with their colleagues; Panel Manager, a panel management software to create an online market research panel; and Community Manager, a market research online community. It also provides brand, media, and advertising research solutions, including advertisement creative test, interactive and advertisement campaign evaluation, cross media optimization, brand and campaign tracking, brand health monitoring, and advertisement concept creation; innovation and shopper research, such as market exploration, innovation, and in-store activation; eBusiness performance research in the areas of Website performance monitor, in/out lab usability test, in home usability test, usability expert review, Website competitor benchmark, focus group panel, Website concept test, and interactive campaign evaluation; and customer experience management solutions. It serves banks, insurance companies, consumer goods companies, and many others in the United States and internationally.
Founded in 1997, MarketTools is an established company that loves to hire graduates from University of California, Santa Barbara, with 9.8% of its employees having attended University of California, Santa Barbara. Want to compare MarketTools to some other great places to work in California? We suggest taking a look at Zippia's list of Best Companies to Work For in California.The average employee at MarketTools makes $77,345 per year. Pay at MarketTools is significantly lower than some of its highest paying competitors, like Castlight Health, Medallia, and NTT Europe Ltd, which pay $130,432, $123,523, and $102,834, respectively.
Based in California, MarketTools is a small technology company with only 50 employees and an annual revenue of $890,000.

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MarketTools rankings

MarketTools is ranked #2 on the Best Technology companies to work for in Mill Valley, CA list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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MarketTools salaries

Average MarketTools salary
$77,345
yearly
$37.19 hourly
Updated March 14, 2024

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MarketTools diversity

8.0
Diversity score
We calculated MarketTools’s diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of MarketTools’s workforce.
MarketTools diversity summary. Zippia estimates MarketTools's demographics and statistics using a database of 30 million profiles. Zippia verifies estimates with BLS, Census, and current job openings data for accuracy. We calculated MarketTools's diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of MarketTools's workforce.
  • MarketTools has 50 employees.
  • 36% of MarketTools employees are women, while 64% are men.
  • The most common ethnicity at MarketTools is White (58%).
  • 16% of MarketTools employees are Hispanic or Latino.
  • 14% of MarketTools employees are Asian.
  • The average employee at MarketTools makes $77,345 per year.
  • Employees at MarketTools stay with the company for 3.2 years on average.

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MarketTools financial performance

6.0
Performance score

Highest paying MarketTools competitors

Compare MarketTools salaries to competitors, including Castlight Health, Medallia, and NTT Europe Ltd. Employees at Castlight Health earn the highest average yearly salary of $130,432. The salaries at Medallia average $123,523 per year, and the salaries at NTT Europe Ltd come in at $102,834 per year.
RankCompanyAverage salaryJobs
1$130,4320
2$123,5230
3$102,8340
4$100,7670
5$93,6720
6$92,1000
7$88,5190
8$87,6430
9$86,8760
10$86,2170
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    Updated March 14, 2024

    Zippia gives an in-depth look into the details of MarketTools, including salaries, political affiliations, employee data, and more, in order to inform job seekers about MarketTools. The employee data is based on information from people who have self-reported their past or current employments at MarketTools. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by MarketTools. The data presented on this page does not represent the view of MarketTools and its employees or that of Zippia.

    MarketTools may also be known as or be related to MarketTools, MarketTools Inc and Markettools.