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Media analyst salary
Average media analyst salary
$63,956
Average Media Analyst Salary
The average salary for a Media Analyst in October 2025 is $63,956 per year, translating to approximately $31 per hour. This compensation can fluctuate based on various factors, including geographical location, years of experience, and industry specialization.
Factors Influencing Salary
In major metropolitan areas, media analysts often earn higher salaries due to increased demand and cost of living adjustments. For example, states like California and New York typically offer more competitive pay scales. As you gain experience, your earning potential also increases; analysts with several years of experience can command significantly higher salaries.
Job Opportunities
Media analysts are essential in various sectors, including marketing, advertising, and public relations. They play a critical role in interpreting data trends to help organizations make informed decisions. With the rise of digital media, the demand for skilled analysts is expected to grow, providing numerous career opportunities.
Explore Your Options
For those interested in pursuing a career as a media analyst, consider exploring job listings on platforms like Zippia to find positions that match your qualifications and aspirations. Researching salary estimates by state can also help you make informed career decisions.
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Where can a Media Analyst earn more?
Media analyst salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level media analyst | $40,100 | $19.29 |
| Mid-level media analyst | $67,800 | $32.58 |
| Senior-level media analyst | $111,000 | $53.36 |
Media analyst salary estimates from across the web
Average media analyst salary by state
The highest-paying states for media analysts are Washington, Delaware, and New Jersey. The lowest average media analyst salary states are Missouri, Hawaii, and Nebraska.
- State view
- County view
Highest paying states for media analysts
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Delaware | $77,813 | $37.41 |
| 2 | New York | $67,671 | $32.53 |
| 3 | Rhode Island | $61,991 | $29.80 |
| 4 | New Hampshire | $63,661 | $30.61 |
| 5 | New Jersey | $69,243 | $33.29 |
| 6 | Washington | $78,455 | $37.72 |
| 7 | Minnesota | $66,589 | $32.01 |
| 8 | Maine | $60,799 | $29.23 |
| 9 | Maryland | $65,744 | $31.61 |
| 10 | Colorado | $65,289 | $31.39 |
| 11 | Virginia | $62,222 | $29.91 |
| 12 | District of Columbia | $63,542 | $30.55 |
| 13 | Connecticut | $62,893 | $30.24 |
| 14 | South Dakota | $57,267 | $27.53 |
| 15 | Wisconsin | $62,188 | $29.90 |
| 16 | Montana | $58,361 | $28.06 |
| 17 | North Carolina | $59,160 | $28.44 |
| 18 | Alaska | $61,818 | $29.72 |
| 19 | Illinois | $59,539 | $28.62 |
| 20 | Vermont | $57,099 | $27.45 |
| 21 | Ohio | $58,578 | $28.16 |
| 22 | North Dakota | $55,982 | $26.91 |
| 23 | Arkansas | $55,777 | $26.82 |
| 24 | California | $62,377 | $29.99 |
| 25 | Michigan | $57,653 | $27.72 |
| 26 | Tennessee | $56,665 | $27.24 |
| 27 | Pennsylvania | $56,700 | $27.26 |
| 28 | Kansas | $56,922 | $27.37 |
| 29 | Idaho | $53,727 | $25.83 |
| 30 | Massachusetts | $56,865 | $27.34 |
| 31 | Wyoming | $51,618 | $24.82 |
| 32 | Oregon | $55,209 | $26.54 |
| 33 | Indiana | $56,088 | $26.97 |
| 34 | Alabama | $55,778 | $26.82 |
| 35 | Nevada | $53,658 | $25.80 |
| 36 | Utah | $51,505 | $24.76 |
| 37 | Iowa | $54,794 | $26.34 |
| 38 | Texas | $53,218 | $25.59 |
| 39 | West Virginia | $50,132 | $24.10 |
| 40 | Hawaii | $48,843 | $23.48 |
| 41 | Arizona | $51,407 | $24.71 |
| 42 | New Mexico | $51,558 | $24.79 |
| 43 | Louisiana | $52,305 | $25.15 |
| 44 | South Carolina | $52,203 | $25.10 |
| 45 | Nebraska | $47,206 | $22.70 |
| 46 | Georgia | $50,281 | $24.17 |
| 47 | Florida | $50,096 | $24.08 |
| 48 | Missouri | $49,645 | $23.87 |
| 49 | Mississippi | $38,747 | $18.63 |
| 50 | Kentucky | $44,393 | $21.34 |
| 51 | Oklahoma | $43,958 | $21.13 |
Highest paying cities for media analysts
The highest-paying cities for media analysts are Seattle, WA, Newark, NJ, and San Francisco, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Seattle, WA | $78,967 | $37.96 |
| 2 | Newark, NJ | $69,283 | $33.31 |
| 3 | San Francisco, CA | $68,610 | $32.99 |
| 4 | New York, NY | $67,734 | $32.56 |
| 5 | Minneapolis, MN | $66,570 | $32.00 |
| 6 | Denver, CO | $65,395 | $31.44 |
| 7 | Washington, DC | $63,579 | $30.57 |
| 8 | Greenwich, CT | $62,886 | $30.23 |
| 9 | Arlington, VA | $62,856 | $30.22 |
| 10 | Madison, WI | $61,821 | $29.72 |
| 11 | Durham, NC | $60,177 | $28.93 |
| 12 | Chicago, IL | $59,726 | $28.71 |
| 13 | Columbus, OH | $58,267 | $28.01 |
| 14 | Detroit, MI | $57,807 | $27.79 |
| 15 | Topeka, KS | $57,298 | $27.55 |
| 16 | Boston, MA | $56,930 | $27.37 |
| 17 | Philadelphia, PA | $56,852 | $27.33 |
| 18 | Indianapolis, IN | $55,973 | $26.91 |
| 19 | San Antonio, TX | $53,767 | $25.85 |
| 20 | Phoenix, AZ | $51,523 | $24.77 |
Media analyst salary details
A media analyst's salary ranges from $47,000 a year at the 10th percentile to $86,000 at the 90th percentile.
What is a media analyst's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $86,000 | $7,167 | $41 |
| 75th Percentile | $75,000 | $6,250 | $36 |
| Average | $63,956 | $5,330 | $31 |
| 25th Percentile | $54,000 | $4,500 | $26 |
| 10th Percentile | $47,000 | $3,917 | $23 |
Highest paying media analyst jobs
The highest paying types of media analysts are media manager, senior marketing analyst, and product analyst.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Data Analyst Internship | $38,752 | $3,229 | $18.63 | 135,614 |
| Market Analyst Internship | $63,476 | $5,290 | $30.52 | 73,684 |
| Analyst Sales | $69,093 | $5,758 | $33.22 | 77,023 |
| Media Buyer | $74,390 | $6,199 | $35.76 | 20,884 |
| Data Research Analyst | $57,865 | $4,822 | $27.82 | 135,144 |
| Market Research Analyst | $51,687 | $4,307 | $24.85 | 71,240 |
Top companies hiring media analysts now:
Which companies pay media analysts the most?
Media analyst salaries at Apple and Invesco are the highest-paying according to our most recent salary estimates. In addition, the average media analyst salary at companies like Microsoft and Interactive Brokers are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Apple | $106,659 | $51.28 |
| 2 | Invesco | $102,024 | $49.05 |
| 3 | Microsoft | $100,100 | $48.13 |
| 4 | Interactive Brokers | $92,925 | $44.68 |
| 5 | Sullivan & Cromwell | $79,248 | $38.10 |
| 6 | Amazon | $77,839 | $37.42 |
| 7 | Mayo Clinic | $74,885 | $36.00 |
| 8 | QuinStreet | $73,480 | $35.33 |
| 9 | Fidelity Investments | $70,816 | $34.05 |
| 10 | Dataminr | $70,681 | $33.98 |
| 11 | Reckitt Benckiser | $69,615 | $33.47 |
| 12 | Mama's Fish House | $69,466 | $33.40 |
| 13 | Price Chopper Supermarkets-Market 32 | $69,425 | $33.38 |
| 14 | Victoria's Secret | $68,760 | $33.06 |
| 15 | Holman Automotive | $68,161 | $32.77 |
| 16 | Rockstar Games | $67,638 | $32.52 |
| 17 | Tractor Supply | $67,596 | $32.50 |
| 18 | P&S Surgical Hospital | $67,396 | $32.40 |
| 19 | Radancy | $67,230 | $32.32 |
| 20 | iHeartMedia | $66,970 | $32.20 |
Wage gap by gender, race and education
Media Analyst salary by industry
The average media analyst salary varies across industries:
- The average media analyst salary in the technology industry is $66,716, the highest of any industry.
- The average media analyst salary in the finance industry is $65,439.
- Media analysts in the media industry earn an average salary of $61,381, the lowest of any industry.
Highest paying industries for media analysts
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $66,716 | $32.08 |
| 2 | Retail | $65,439 | $31.46 |
| 3 | Professional | $62,660 | $30.13 |
| 4 | Education | $62,625 | $30.11 |
| 5 | Media | $61,381 | $29.51 |
High paying media analyst jobs
Media analyst salary trends
The average media analyst salary has risen by $5,403 over the last ten years. In 2014, the average media analyst earned $58,553 annually, but today, they earn $63,956 a year. That works out to a 5% change in pay for media analysts over the last decade.
Compare media analyst salaries for cities or states with the national average over time.
Average media analyst salary over time
Compare media analyst salaries for individual cities or states with the national average.
Media analyst salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $64,000 | $30.75 | +3.1% |
| 2024 | $62,000 | $29.80 | +1.1% |
| 2023 | $61,300 | $29.49 | -0.2% |
| 2022 | $61,400 | $29.54 | +1.1% |
| 2021 | $60,800 | $29.23 | +0.7% |
Recently added media analyst salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Acxiom | Senior Healthcare and Media Strategy Analyst | New York, NY | 06/27/2025 | $117,500 |
| Publicis Groupe | Media Analyst, Programmatic | Chicago, IL | 06/27/2025 | $49,305 |
| H/L | Junior Media Analyst | Oakland, CA | 06/24/2025 | $69,000 |
| Bank of America | Gcib GMC Analyst-Technology, Media & Telecom | San Francisco, CA | 06/21/2025 | $90,000 |
| Chenega Corporation | Media Analyst | Washington, DC | 06/21/2025 | $85,000 |
| Leidos | Media Malware Analyst, Journeyman | Odenton, MD | 06/20/2025 | $85,150 |
| Chenega Corporation | Media Analyst | Washington, MA | 06/20/2025 | $85,000 |
| Wasserman | Senior Social Media Analyst | New York, NY | 06/17/2025 | $80,000 |
| Vaynermedia | Senior Media Analyst (Buying/Planning) | Chicago, IL | 06/14/2025 | $65,000 |
| Equinox | Social Media Analyst | New York, NY | 06/10/2025 | $75,000 |
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