Media Audits International CEO and leadership

Heidi Chapman brings nearly 20 years of finance and leadership experience at the world’s largest media networks and solution providers. In her role as chief financial officer at Symphony MediaAI, Heidi leads all strategic and operational aspects of the finance and accounting functions. Prior to joining Symphony MediaAI, Heidi served as vice president of finance for Stratix Corporation, an enterprise mobility provider, where she oversaw financial planning and analysis. Before that, Heidi was vice president of finance at GolfNow, the digital division of the Golf Channel at NBC Sports. In this role, she was involved in multiple acquisitions (including acquiring GolfNow’s largest competitor), ran the U.S. and U.K. finance departments, and consolidated organizational financials. Heidi has also served as head of finance for NBC programs The Today Show, Nightly News, and Meet the Press, where she successfully streamlined production costs, negotiated contract terms, and assisted with budgets for high-profile events such as the Olympics. She has held additional finance positions at CNN, Turner Broadcasting, and Deloitte. Heidi graduated summa cum laude from Mercer University’s MBA program with a concentration in finance, and holds a bachelor’s degree from the University of Georgia.

As Chief Technology Officer at Symphony MediaAI, S.V. Vasudevan is responsible for the development and integration of cutting-edge SaaS solutions that maximize revenue for media and entertainment organizations. Vasudevan is a seasoned Silicon Valley executive with over 20 years of experience at leading media networking companies. His areas of expertise include technology strategy, innovation methodology, and high-impact team development. Vasudevan most recently served as Head of Product at Petrichor Networks, where he led go-to-market strategy for its cloud native software technology. Prior to that, he led engineering and product for TiVo’s VOD group and held both technical and product management roles at Cisco, Commscope, and Harmonic. An engineering graduate from UC Berkeley, Vasudevan holds 4 patents in media information processing and his past projects have won two Technical Emmy awards.