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Job outlook for media buyers in the United States
Media buyer job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected media buyer job growth rate is 8% from 2018-2028.
About 22,300 new jobs for media buyers are projected over the next decade.
Media buyer salaries have increased 9% for media buyers in the last 5 years.
There are over 8,702 media buyers currently employed in the United States.
There are 20,884 active media buyer job openings in the US.
The average media buyer salary is $74,390.
Are media buyer jobs in demand?
Yes, media buyer jobs are in demand. Media buyer demand is projected to grow 8% from 2018 to 2028.
Media buyer job and salary trends over time
Compare the number of media buyer jobs and the average media buyer salary over time.
Media buyer jobs over time
Media buyer job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 8,702 | 0.00% |
| 2020 | 8,323 | 0.00% |
| 2019 | 8,350 | 0.00% |
| 2018 | 8,075 | 0.00% |
| 2017 | 8,196 | 0.00% |
Average media buyer salary over time
Media buyer salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $74,390 | $35.76 | +4.0% |
| 2025 | $71,558 | $34.40 | +2.4% |
| 2024 | $69,882 | $33.60 | +1.1% |
| 2023 | $69,122 | $33.23 | +1.7% |
| 2022 | $67,945 | $32.67 | +1.7% |
Media buyer jobs by state
The map below shows you the number of media buyer job openings in each state. The darker areas on the map show where media buyers earn the highest salaries across all 50 states.
Average salary: Job openings:
Most common states for media buyers
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | New York | 19,849,399 | 754 | 4% |
| 2 | Virginia | 8,470,020 | 248 | 3% |
| 3 | Wisconsin | 5,795,483 | 163 | 3% |
| 4 | Washington | 7,405,743 | 177 | 2% |
| 5 | Mississippi | 2,984,100 | 0 | 0% |
| 6 | Vermont | 623,657 | 0 | 0% |
| 7 | New Mexico | 2,088,070 | 0 | 0% |
| 8 | West Virginia | 1,815,857 | 0 | 0% |
| 9 | Massachusetts | 6,859,819 | 0 | 0% |
| 10 | Arizona | 7,016,270 | 0 | 0% |
| 11 | New Jersey | 9,005,644 | 0 | 0% |
| 12 | Alabama | 4,874,747 | 0 | 0% |
| 13 | Nevada | 2,998,039 | 0 | 0% |
| 14 | Connecticut | 3,588,184 | 0 | 0% |
| 15 | Idaho | 1,716,943 | 0 | 0% |
| 16 | New Hampshire | 1,342,795 | 0 | 0% |
| 17 | Pennsylvania | 12,805,537 | 0 | 0% |
| 18 | Rhode Island | 1,059,639 | 0 | 0% |
| 19 | Georgia | 10,429,379 | 0 | 0% |
| 20 | Utah | 3,101,833 | 0 | 0% |
Most common cities for media buyers
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Frankfort | 1 | 4% | $71,125 |
| 2 | Annapolis | 1 | 3% | $73,288 |
| 3 | Dover | 1 | 3% | $73,023 |
| 4 | Juneau | 1 | 3% | $67,141 |
| 5 | Hartford | 1 | 1% | $78,286 |
| 6 | Lansing | 1 | 1% | $64,979 |
| 7 | Little Rock | 1 | 1% | $65,763 |
| 8 | New York | 4 | 0% | $72,237 |
| 9 | Boston | 3 | 0% | $81,808 |
| 10 | Denver | 3 | 0% | $64,516 |
| 11 | Los Angeles | 2 | 0% | $68,867 |
| 12 | Washington | 2 | 0% | $72,571 |
| 13 | Atlanta | 1 | 0% | $72,467 |
| 14 | Baton Rouge | 1 | 0% | $69,334 |
| 15 | Des Moines | 1 | 0% | $58,642 |
| 16 | Indianapolis | 1 | 0% | $66,326 |
| 17 | Las Vegas | 1 | 0% | $74,679 |