Where do you want to work?
Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.Education
Public relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.Training
Entry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.Other Experience
Internships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.
Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.Important Qualities
Interpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.
Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.
Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.
Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.
Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.
|Job Title||Company||Location||Start Date||Salary|
|Science Communications and Media Consultant||California Institute for Regenerative Medicine||San Francisco, CA||Jan 10, 2011||$142,500|
|Media Consultant||Media-Corps, Inc.||New York, NY||Nov 09, 2016||$115,000|
|Social Media Consultant||Small Act Network, LLC||McLean, VA||Jun 14, 2010||$76,000|
|Senior Media Consultant Director||Stedfast Productions||New York, NY||Mar 04, 2011||$70,000|
|Media Consultant||HIBU Inc.||Uniondale, NY||Sep 14, 2015||$53,000|
|Media Consultant||HIBU Inc.||Uniondale, NY||Sep 12, 2014||$44,440|
|Media Consultant||Yellowbook USA, Inc.||Uniondale, NY||Sep 13, 2011||$43,840|
|Media Consultant||Yellowbook, Inc.||Uniondale, NY||Sep 13, 2011||$43,840|
|Media Consultant||Yellow Book USA, Inc.||Uniondale, NY||Sep 20, 2010||$43,840|
|Media Consultant||Corpus Mobile Labs||Dallas, TX||Dec 28, 2009||$38,000|
|Media Consultant||Corpus Mobile Labs||Dallas, TX||Dec 30, 2009||$38,000|
|Fashion Media Consultant||Kl Projects, Inc.||New York, NY||Sep 15, 2013||$32,000|
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