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Media coordinator skills for your resume and career

Updated January 8, 2025
3 min read
Quoted experts
Dr. Keith Strudler Ph.D.,
Dr. Alexander Rose
Media coordinator example skills
Below we've compiled a list of the most critical media coordinator skills. We ranked the top skills for media coordinators based on the percentage of resumes they appeared on. For example, 10.7% of media coordinator resumes contained facebook as a skill. Continue reading to find out what skills a media coordinator needs to be successful in the workplace.

15 media coordinator skills for your resume and career

1. Facebook

Here's how media coordinators use facebook:
  • Attend signing ceremonies for partnership agreements to provide social media support utilizing Facebook Live.
  • Curated content for Facebook and Website

2. Instagram

Here's how media coordinators use instagram:
  • Administered and managed the Liberty University Instagram Challenge.
  • Assisted the lodge with social media campaigning in order to increase the lodge brand visibility through Facebook, Twitter and Instagram.

3. Twitter

Here's how media coordinators use twitter:
  • Publicize campaigns via social media sites including Twitter and Facebook Post articles and visuals from the online magazine/newspaper
  • Assumed responsibility of managing community on social media platforms including Facebook, Twitter, and LinkedIn.

4. Digital Marketing

Here's how media coordinators use digital marketing:
  • Work with digital marketing agency to ensure consistency among social promotions & engagements
  • Executed digital marketing strategies to effectively advertise listings and generate leads.

5. Social Media Marketing

Here's how media coordinators use social media marketing:
  • Coordinate WebsiteGraphic DesignVideo Marketing Social Media Marketing
  • Engaged fans through daily social media marketing while developing and implementing successful public relations and media relations strategies.

6. Social Platforms

Social platforms refer to those areas where people interact digitally through internet access devices; they include sites or pages such as Twitter, Facebook, or Instagram. Users of these sites can easily share by sending and receiving media content through the sites.

Here's how media coordinators use social platforms:
  • Monitor and participate in online conversation on all social platforms to increase brand awareness and enhance customer relationships.
  • Increased customer participation and engagement with company through social platforms.

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7. Video Content

Here's how media coordinators use video content:
  • Created editorial content and distributed video content across social networks.
  • Produce complementary video content for appropriate stories.

8. YouTube

Here's how media coordinators use youtube:
  • Managed YouTube channel by uploading animations and analyzed user comments for marketing purposes.
  • Optimized YouTube channel effectiveness by managing SEO keywords linked to animations.

9. Media Management

Here's how media coordinators use media management:
  • Enhanced and automated social media publishing with social media management dashboards.
  • Utilize social media management dashboards to engage potential consumers.

10. Social Media Management

Here's how media coordinators use social media management:
  • Researched and established social media management platform and corporate social media policy.
  • Followed regulations for proper social media management.

11. Linkedin

Here's how media coordinators use linkedin:
  • Created and moderated business pages on LinkedIn, Facebook, and Google+ to gain interest of potential clients and relevant audiences.
  • Post information about current listings, open houses, and relevant real estate articles on Facebook, LinkedIn, and Twitter.

12. PowerPoint

Here's how media coordinators use powerpoint:
  • Created and updated scheduling spreadsheet, prepared PowerPoint presentations for staff training and branding guides for internal documentation.
  • Assist Vice-presidents with PowerPoint presentations, promotional marketing materials, and communications.

13. Google Analytics

Here's how media coordinators use google analytics:
  • Monitored Google Analytics and provided quantitative data to leadership.
  • Use social networking analysis tools such as Google Analytics and HootSuite to track trends and further growth of social media platforms.

14. Press Releases

Here's how media coordinators use press releases:
  • Support Creative Director in communications and marketing initiatives as needed including plan development, blogging and press releases.
  • Targeted specific audiences using various marketing databases and wrote press releases/daily social media posts relevant to these audiences.

15. SEO

Here's how media coordinators use seo:
  • Created all online marketing initiatives and Web 2.0 content; grew online fan base 8-fold in 3 months; managed SEO.
  • Curated and edited content online, social media channels, and e-mail blasts, as well as ensured SEO keyword optimization.
top-skills

What skills help Media Coordinators find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on media coordinator resumes?

Dr. Keith Strudler Ph.D.Dr. Keith Strudler Ph.D. LinkedIn profile

Director of the School of Communication and Media, Montclair State University

Particularly as organizations are planning not just for the present but also for the post-pandemic future, where employees continue to work remotely and more flexibly than before. I believe that they will continue to want new employees who know how to use digital and remote tools and practices. So those that can comfortably use tools like Slack, Google Meets, and also disciplinary-specific media tools like Studio 6, VMIX, and Frankie, the better positioned they are for a new position. I also think students who have a wide range of skills and can problem solve (as opposed to being tied to one way of doing things) are far more valuable -- which should drive the way universities teach in the future. Finally, given the continued growth of social media, I think students who know how to use social media listening, analytics, and management tools will have a strong advantage and students who can effectively create content for social and understand audience.

What type of skills will young media coordinators need?

Dr. Alexander RoseDr. Alexander Rose LinkedIn profile

Assistant Professor of Marketing, Idaho State University

The pandemic is accelerating the general trend of digitalization. By far our most in-demand graduates are those with social media and digital marketing knowledge. Remote work, e-commerce, and internet-enabled services will be growth areas during the recovery from the pandemic's recession.

What soft skills should all media coordinators possess?

Stephanie Mangus Ph.D.

Sales Faculty and Coach, Center for Professional Selling, Assistant Professor of Marketing, Baylor University

Strong written and verbal communication skills aid employees in serving both constituents inside and outside the organization. Assessing when action is needed, planning a response, and having a positive attitude go a long way in developing a professional reputation.

What hard/technical skills are most important for media coordinators?

Stephanie Mangus Ph.D.

Sales Faculty and Coach, Center for Professional Selling, Assistant Professor of Marketing, Baylor University

In any business role, employees that can analyze data and craft strategy are really important. In a coordinator role, those skills may not be as necessary but will certainly make them stand out and gain attention for additional roles and responsibilities.

What media coordinator skills would you recommend for someone trying to advance their career?

Jacqui Lowman Ph.D.Jacqui Lowman Ph.D. LinkedIn profile

Associate Professor, University of Maine at Presque Isle

If people need to take gap years, I would recommend that they continue to work on their communication skills. Read and write/create content for a wide range of audiences. Continue to learn and use technology. Look for opportunities to demonstrate leadership. And work on self-confidence. Volunteering for nonprofits that could use their help would be excellent. Those are great on resumes, will build skills, and the students will feel amazing helping others with their skills.

What technical skills for a media coordinator stand out to employers?

Dave BaerDave Baer LinkedIn profile

Associate Professor, Lynn University

That all depends on the available position. For animation, they want someone with a strong understanding of how to bring an inanimate object to life and how to apply the twelve principles of animation. For VFX, an understanding of physics, how things work, and they would fall apart. And for games, one must know the game engine a company is using. They should have a set of well-rounded skills in the foundations of modeling, texturing, lighting, and effects. And they should be familiar with and be able to adapt to a company's style.
Do you want to know more?
Read more about what experts have to say about media coordinator

List of media coordinator skills to add to your resume

Media coordinator skills

The most important skills for a media coordinator resume and required skills for a media coordinator to have include:

  • Facebook
  • Instagram
  • Twitter
  • Digital Marketing
  • Social Media Marketing
  • Social Platforms
  • Video Content
  • YouTube
  • Media Management
  • Social Media Management
  • Linkedin
  • PowerPoint
  • Google Analytics
  • Press Releases
  • SEO
  • Photography
  • Content Creation
  • Pinterest
  • Content Calendar
  • Social Content
  • Social Media Analytics
  • Hootsuite
  • Social Channels
  • Sprout Social
  • Graphic Design
  • Snapchat
  • Email Blasts
  • Media Planning
  • Community Management
  • Adobe Photoshop
  • Blog Posts
  • Editorial Calendar
  • Video Production
  • Creative Content
  • Content Marketing
  • Social Media Sites
  • Copywriting
  • Social Networks
  • Web Traffic
  • Web Content
  • HTML
  • Google Adwords
  • ROI
  • Relevant Content
  • Target Audience
  • Insertion Orders
  • Media Buying
  • Event Planning
  • Market Research
  • Search Engine

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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