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Become A Media Producer

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Working As A Media Producer

  • Getting Information
  • Thinking Creatively
  • Interacting With Computers
  • Making Decisions and Solving Problems
  • Communicating with Supervisors, Peers, or Subordinates
  • Deal with People

  • Mostly Sitting

  • Make Decisions

  • Stressful

  • $62,290

    Average Salary

What Does A Media Producer Do

Producers and directors create motion pictures, television shows, live theater, commercials, and other performing arts productions. They interpret a writer’s script to entertain or inform an audience.

Duties

Producers and directors typically do the following:

  • Select scripts or topics for a film, show, commercial, or play
  • Audition and select cast members and the film or stage crew
  • Approve the design and financial aspects of a production
  • Oversee the production process, including performances, lighting, and choreography
  • Oversee the postproduction process, including editing, special effects, music selection, and a performance’s overall tone
  • Ensure that a project stays on schedule and within budget
  • Promote finished works or productions through interviews, advertisements, and film festivals

Large productions often have associate, assistant, and line producers who share responsibilities. For example, on a large movie set an executive producer is in charge of the entire production, and a line producer runs the day-to-day operations. A TV show may employ several assistant producers to whom the head or executive producer gives certain duties, such as supervising the costume and makeup team.

Similarly, large productions usually employ several assistant directors, who help the director with tasks such as making set changes or notifying the performers when it is their time to go onstage. The specific responsibilities of assistant producers or directors vary with the size and type of production they work on.

Producers make the business and financial decisions for a motion picture, TV show, commercial, or stage production. They raise money for the project and hire the director and crew. The crew may include set and costume designers, film and video editors, a musical director, a choreographer, and other workers. Some producers may assist in the selection of cast members. Producers set the budget and approve any major changes to the project. They make sure that the production is completed on time, and they are ultimately responsible for the final product.

Directors are responsible for the creative decisions of a production. They select cast members, conduct rehearsals, and direct the work of the cast and crew. During rehearsals, they work with the actors to help them more accurately portray their characters. For nonfiction video, such as documentaries or live broadcasts, directors choose topics or subjects to film. They investigate the topic and may interview relevant participants or experts on camera. Directors also work with cinematographers and other crew members to ensure the final product matches the overall vision.

Directors work with set designers, costume designers, location scouts, and art directors to build a project’s set. During a film’s postproduction phase, they work closely with film editors and music supervisors to make sure that the final product comes out the way the producer and director envisioned. Stage directors, unlike television or film directors who document their product with cameras, make sure the cast and crew give a consistently strong live performance. For more information, see the profiles on actors, writers and authors, film and video editors and camera operators, dancers and choreographers, and multimedia artists and animators.

Although directors are in charge of the creative aspects of a show, they ultimately answer to producers. Some directors also share producing duties for their own films.

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How To Become A Media Producer

Most producers and directors have a bachelor’s degree and several years of work experience in an occupation related to motion picture, TV, or theater production, such as an actor, film and video editor, or cinematographer.

Education

Producers and directors usually have a bachelor’s degree. Many students study film or cinema at colleges and universities. In these programs, students learn about film history, editing, screenwriting, cinematography, and the filmmaking process. Others major in writing, acting, journalism, or communication. Some producers earn a degree in business, arts management, or nonprofit management.

Many stage directors complete a degree in theater and some go on to receive a Master of Fine Arts (MFA) degree. Classes may include directing, playwriting, set design, and acting. As of May 2015, the National Association of Schools of Theatre accredited more than 180 programs in theater arts.

Work Experience in a Related Occupation

Producers and directors might start out working in a theatrical management office as a business or company manager. In television or film, they might start out as an assistant or another low-profile studio job.

Advancement

As a producer’s or director’s reputation grows, he or she may work on larger projects that attract more attention or publicity.

Important Qualities

Communication skills. Producers and directors must coordinate the work of many different people to finish a production on time and within budget.

Creativity. Because a script can be interpreted in different ways, directors must decide how they want to interpret it and then how to represent the script’s ideas on the screen or stage.

Leadership skills. A director instructs actors and helps them portray their characters in a believable manner. They also supervise the crew, who are responsible for the behind the scenes work.

Time-management skills. Producers must find and hire the best director and crew for the production. They make sure that all involved do their jobs effectively, keeping within a production schedule and a budget.

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Media Producer jobs

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Media Producer Career Paths

Media Producer
Social Media Manager Marketing Director
Brand Director
11 Yearsyrs
Content Producer Managing Editor Creative Director
Brand Strategist
5 Yearsyrs
Communications Director Marketing Consultant Marketing Communications Manager
Content Marketing Manager
6 Yearsyrs
Communications Director Adjunct Instructor Creative Director
Digital Director
10 Yearsyrs
Graphic Designer Marketing Specialist Marketing Manager
Digital Marketing Manager
6 Yearsyrs
Creative Director Marketing Director
Director Of Communications And Marketing
9 Yearsyrs
Producer Director Production Manager Marketing Director
Director Of Digital Marketing
10 Yearsyrs
Owner Owner And Founder Social Media Manager
Director Of Digital Strategy
11 Yearsyrs
Content Producer Content Manager Marketing Consultant
Head Of Marketing
6 Yearsyrs
Writer/Producer Writer And Editor Communications Manager
Manager Of Corporate Communications
8 Yearsyrs
Producer Director Creative Director
Marketing And Creative Director
7 Yearsyrs
Senior Producer Executive Producer Creative Director
Marketing Communications Manager
7 Yearsyrs
Video Producer Creative Director
Marketing Director
7 Yearsyrs
Video Producer Project Manager Program Manager
Marketing Manager
6 Yearsyrs
Writer/Producer Project Manager Marketing Consultant
Marketing Strategist
6 Yearsyrs
Senior Producer Senior Project Manager Business Developer
Marketing/Business Development
8 Yearsyrs
Creative Director Marketing Consultant Marketing Manager
Product Marketing Manager
7 Yearsyrs
Graphic Designer Marketing Manager
Senior Manager Of Marketing
9 Yearsyrs
Social Media Manager Digital Marketing Manager Marketing Director
Vice President Of Marketing & Communications
12 Yearsyrs
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Average Length of Employment
Senior Producer 3.7 years
Writer/Producer 3.6 years
Executive Producer 3.4 years
Broadcast Producer 3.4 years
Editor & Producer 3.0 years
Media Producer 3.0 years
Media Technician 2.9 years
Media Specialist 2.9 years
Freelance Producer 2.7 years
Producer 2.6 years
Video Producer 2.6 years
Media Designer 2.5 years
Online Producer 2.4 years
Creative Producer 2.3 years
Content Producer 2.1 years
Associate Producer 1.8 years
Media Assistant 1.7 years
Assistant Producer 1.7 years
Co-Producer 1.7 years
Digital Producer 1.7 years
Media Associate 1.7 years
Media Coordinator 1.6 years
Top Employers Before
Internship 11.4%
Producer 8.7%
Editor 5.9%
Reporter 3.0%
Top Employers After
Producer 12.3%
Internship 4.6%
Owner 4.2%
Editor 4.2%
Reporter 3.1%

Media Producer Demographics

Gender

Male

62.9%

Female

35.6%

Unknown

1.5%
Ethnicity

White

79.3%

Hispanic or Latino

11.1%

Asian

7.4%

Unknown

1.7%

Black or African American

0.4%
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Languages Spoken

Spanish

43.8%

French

12.5%

Russian

4.7%

Portuguese

3.1%

Vietnamese

3.1%

Chinese

3.1%

German

3.1%

Cantonese

3.1%

Japanese

3.1%

Mandarin

3.1%

Persian

3.1%

Norwegian

1.6%

Dakota

1.6%

Carrier

1.6%

Catalan

1.6%

Armenian

1.6%

Arabic

1.6%

Korean

1.6%

Thai

1.6%

Italian

1.6%
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Media Producer Education

Schools

New York University

9.6%

Syracuse University

8.0%

San Francisco State University

7.2%

Full Sail University

6.4%

University of Texas at Austin

5.6%

Savannah College of Art and Design

4.8%

University of Washington

4.8%

Indiana University Bloomington

4.8%

American University

4.8%

Illinois State University

4.0%

Columbia College Chicago

4.0%

Temple University

4.0%

Webster University

4.0%

Emerson College

4.0%

University of Nebraska - Lincoln

4.0%

University of Missouri - Columbia

4.0%

University of Houston

4.0%

Boston University

4.0%

Towson University

4.0%

University of Arizona

4.0%
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Majors

Communication

20.8%

Photography

15.8%

Journalism

13.1%

Digital Media

6.0%

Marketing

4.8%

Graphic Design

4.4%

English

4.2%

Fine Arts

3.8%

Business

3.7%

Audiovisual Communications Technologies

3.5%

Public Relations

2.9%

Agricultural Public Services

2.1%

Computer Networking

2.1%

Entertainment Business

1.9%

Electrical Engineering

1.9%

Liberal Arts

1.9%

Political Science

1.9%

Computer Information Systems

1.9%

Music

1.7%

Education

1.5%
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Degrees

Bachelors

55.7%

Masters

19.7%

Other

13.5%

Certificate

4.6%

Associate

4.6%

Doctorate

1.4%

Diploma

0.4%
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Job type you want
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Temporary

Real Media Producer Salaries

Job Title Company Location Start Date Salary
Media Producer Orchestrate LLC Roswell, GA Oct 28, 2014 $130,000
Media Producer Orchestrate LLC Atlanta, GA Aug 02, 2014 $130,000
Media Producer Orchestrate LLC Roswell, GA Aug 02, 2014 $130,000
Media Producer MacHeist LLC New York, NY Oct 01, 2011 $90,000 -
$100,000
Original Content Media Producer-Latin America Yahoo! Inc. Coral Gables, FL Dec 27, 2016 $82,888 -
$102,888
International Event Developer/Media Producer Orchestrate LLC Cumming, GA Aug 01, 2011 $80,000
International Event Developer/Media Producer Orchestrate LLC Cumming, GA Feb 01, 2011 $80,000
Multi-Church Media Producer North Point Ministries, Inc. Alpharetta, GA Aug 01, 2013 $70,000
Media Producer International Technological University San Jose, CA Jan 02, 2015 $67,340
Media Producer Aviary, Inc. New York, NY May 19, 2014 $65,000
Media Producer Tokyo WAKO Pasadena, CA Apr 09, 2010 $63,361
Film/Media Producer and Editor Mercury Advertising, Inc. Bozeman, MT Jan 25, 2010 $62,500
Multi-Media Producer Vipstore USA Co. Industry, CA Aug 01, 2012 $62,234
Multi-Media Producer Vipstore USA Co. Industry, CA Dec 12, 2011 $62,234
Film/Media Producer and Editor Mercury Advertising, Inc. Bozeman, MT Jan 25, 2010 $60,500
New Media Producer Lavalobe, LLC Seattle, WA Oct 14, 2013 $60,000 -
$66,000
Media Producer Cable News Network, Inc. Atlanta, GA Sep 12, 2010 $59,155 -
$66,900
Media Language Producer Corp of The Pres of The Church of Jesus Christ of Salt Lake City, UT Sep 03, 2014 $58,476
Multi-Media Producer Aerotek, Inc. New York, NY Oct 12, 2010 $58,436
Media Producer North Shore-LIJ Health System Great Neck, NY Jun 15, 2015 $56,954
Media Producer Ekuipp, Inc. San Ramon, CA May 01, 2015 $56,000
New Media Producer Lavalobe, LLC Seattle, WA Oct 14, 2010 $55,000 -
$65,000
Media Producer Show My Inc. Camarillo, CA Sep 12, 2014 $50,856
Cross-Media Producer SCAP USA LLC. New York, NY Jan 15, 2011 $50,000
Media Producer Inwindow Outdoor LLC New York, NY Aug 31, 2010 $50,000
Media Producer Seoul Broadcasting System Ny Bureau New York, NY Oct 01, 2009 $48,523
Media Producer Seoul Broadcasting System Co. New York, NY Oct 01, 2009 $48,523
Media Producer Show My Inc. Camarillo, CA Sep 24, 2013 $47,362
Media Producer Record Creative LLC New York, NY Sep 01, 2015 $47,000

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Top Skills for A Media Producer

VideoProductionWebContentAudioProductionAdobePhotoshopFacebookPhotographyTwitterFinalCutProMultimediaProjectsDVDGraphicDesignConceptArtVideoContentMotionGraphicsYoutubeInstagramAdobePremiereProjectManagementInternet

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Top Media Producer Skills

  1. Video Production
  2. Web Content
  3. Audio Production
You can check out examples of real life uses of top skills on resumes here:
  • Design systems and departmental procedures for prioritizing client requests for video production.
  • Web content creation with Flash, Photoshop and Dreamweaver.
  • Created printed materials using Quark Xpress and Adobe Photoshop.
  • Managed social media accounts (including Facebook and Twitter).
  • Produced all media for the campus (video, photography, and large format prints).

Top Media Producer Employers

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Media Producer Job Flow

Nico Scholl - Media Producer

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