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Media producer skills for your resume and career

Updated January 8, 2025
2 min read
Quoted experts
Michael Wagner,
Dr. Mike Dillon
Below we've compiled a list of the most critical media producer skills. We ranked the top skills for media producers based on the percentage of resumes they appeared on. For example, 11.0% of media producer resumes contained instagram as a skill. Continue reading to find out what skills a media producer needs to be successful in the workplace.

15 media producer skills for your resume and career

1. Instagram

Here's how media producers use instagram:
  • Manage social media platforms for NBC 6, including Facebook, Twitter, Instagram and Periscope.
  • Create On This Day In History posts on Facebook and Instagram to increase audiences' interaction.

2. Training Videos

A training video is created to educate or instruct viewers on a specific topic or skill. Video-based content that resolves all why, how, and what queries about a topic as specific as training employees or as general as to how to change a tire. Videos have gained popularity because it is surely more engaging than text-only methods because you can both show and tell viewers what they need to know.

Here's how media producers use training videos:
  • Head producer of all internal Blood Hound training videos and marketing videos.
  • Created training video on computerized patient care software.

3. Twitter

Here's how media producers use twitter:
  • Implemented campaigns via Twitter, Facebook and online forums to interact with thousands of fans each week.
  • Released effective daily posts in IG, Facebook, and Twitter to promote the brand.

4. Video Production

Here's how media producers use video production:
  • Self-started a part-time freelance production company providing event and corporate video production and other media services.
  • Assisted the faculty with video production, scientific imaging and educational meeting coordination.

5. Video Content

Here's how media producers use video content:
  • Managed uploading of online digital video content.
  • Work directly with internal clients to create video content for internet marketing campaigns, internal promotions, training and meeting support.

6. YouTube

Here's how media producers use youtube:
  • Produced 1-3 videos per month and participated in writing, directing, and editing videos Over 1M YouTube views of original content
  • Manage and receive funds via Google AdSense, generate revenue by monetization of media on YouTube.

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7. Adobe Premiere

Here's how media producers use adobe premiere:
  • Edited video and created special effect presentations using Adobe Premiere Pro, Adobe After Effects, and Rovion's proprietary software.
  • Created multimedia assets using Adobe Premiere, Adobe Audition, Sound Forge, Photoshop and Illustrator.

8. Social Content

Here's how media producers use social content:
  • Streamlined processes for curating, delivering and reporting social content to clients.
  • Distribute breaking social content in a timely matter.

9. SEO

Here's how media producers use seo:
  • Managed online presence, SEO, and social media branding initiatives.
  • Created web-based flash advertisements for SEO team.

10. Adobe Photoshop

Here's how media producers use adobe photoshop:
  • Created promotional content that includes photography and videography through the use of Final Cut Pro, Adobe Photoshop and other tools.
  • Created printed materials using Quark Xpress and Adobe Photoshop.

11. Social Media Analytics

Here's how media producers use social media analytics:
  • Pull social media analytics from a host of monitoring tools to create weekly and monthly reports.
  • Track social media analytics and create campaign success reports for clients and partners.

12. Master Control

Here's how media producers use master control:
  • Maintain all on-air channels and operate all areas of Master Control in accordance to FCC guidelines.
  • Monitor on-air streams and ingest programming in Master Control.

13. Photography

Here's how media producers use photography:
  • Organized media management system for archival footage, photography, and animations.
  • Produced medical and general photography including endoscopic imaging.

14. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how media producers use graphic design:
  • Produced creative videos, original graphic design for Internet, television, and print media to attract new students.
  • Created brand social media campaigns, video commercials, graphic design work.

15. Digital Marketing

Here's how media producers use digital marketing:
  • Create Brochures, Flyers, and Banner graphics for a variety of print and digital marketing material.
  • Negotiated and increased annual buys with local and national advertising agencies by packaging existing schedule with digital marketing components.
top-skills

What skills help Media Producers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on media producer resumes?

Michael WagnerMichael Wagner LinkedIn profile

Professor and Department Head of Digital Media, Drexel University

Primarily an understanding of how to be productive in virtual teams. Anything that proves that somebody is capable of working independently and reliably.

What soft skills should all media producers possess?

Dr. Mike Dillon

Associate Professor/Internship Director, Duquesne University

Today, teamwork is paramount. A young professional must work with and communicate effectively with a wide array of internal constituencies. You definitely need interpersonal skills -- whether you are working in person or over Zoom or another video platform. The ability to work independently to problem-solve. Media cycles are now measured in nano-seconds, so a supervisor needs to be able to trust that you can handle what comes your way without constantly checking in. Tone -- the insight to understand how different platforms you use for planning or dealing with sources/constituents/colleagues -- who may be of different ages or from different cultures -- require mindfulness about how and what you communicate.

What hard/technical skills are most important for media producers?

Dr. Mike Dillon

Associate Professor/Internship Director, Duquesne University

Media is about storytelling -- whether it's an ad, a social media campaign, a magazine story, etc. Being able to use the tools of your trade, whatever they may be -- algorithms, editing suites, etc. The most important skill, though, is understanding the essence of those tools -- what is they are intended to accomplish. If you understand that, you can easily adapt when tools change -- which they frequently do.

What media producer skills would you recommend for someone trying to advance their career?

Kimberly PichotKimberly Pichot LinkedIn profile

Associate Professor of Marketing, Andrews University

If a graduate chooses to take a gap year, I recommend that they still take on activities to help them develop more skills. Find a nonprofit to volunteer and ask them if they could use your skills. Treat it as an internship or a job and find ways to hone your skills. Some skills marketing majors can focus on including social media content and campaign planning and delivery, digital marketing, and measurement. Build your portfolio with quantifiable results. Whether volunteering for one organization or several short stints in different organizations, engage in activities that will enhance your portfolio and demonstrate to future employers that you are growing.

What type of skills will young media producers need?

Dr. Christina FisanickDr. Christina Fisanick LinkedIn profile

Associate Professor of English, California University of Pennsylvania

College graduates in 2021 and beyond, need all of the skills that English programs have to offer: critical thinking, effective communication, creativity, and flexibility. New hires need to be able to adapt to workplace changes quickly and with aplomb, which requires critical thinking and problem solving and the ability to communicate those solutions to a diverse audience clearly and effectively. Those skills are refined and practiced regularly in English programs.

List of media producer skills to add to your resume

Media producer skills

The most important skills for a media producer resume and required skills for a media producer to have include:

  • Instagram
  • Training Videos
  • Twitter
  • Video Production
  • Video Content
  • YouTube
  • Adobe Premiere
  • Social Content
  • SEO
  • Adobe Photoshop
  • Social Media Analytics
  • Master Control
  • Photography
  • Graphic Design
  • Digital Marketing
  • Digital Content
  • Project Management
  • Content Creation
  • Facebook Live
  • Adobe Creative Suite
  • Media Management
  • Motion Graphics
  • Animation
  • Multi-Media
  • Camera Operation
  • Live Events
  • Edit Video
  • Video Projects
  • Copywriting
  • Creative Content
  • Apple
  • Promotional Videos
  • Promotional Content
  • Video Equipment
  • Content Marketing
  • Web Content
  • Production Schedules
  • Creative Direction
  • DSLR
  • Clips
  • HD
  • ENG
  • Digital Video
  • KPIs
  • HTML
  • Tripods
  • Social Media Sites

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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