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Media relations specialist vs community relations coordinator

The differences between media relations specialists and community relations coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media relations specialist and a community relations coordinator. Additionally, a media relations specialist has an average salary of $50,856, which is higher than the $45,632 average annual salary of a community relations coordinator.

The top three skills for a media relations specialist include patients, compassion and press releases. The most important skills for a community relations coordinator are patients, event planning, and press releases.

Media relations specialist vs community relations coordinator overview

Media Relations SpecialistCommunity Relations Coordinator
Yearly salary$50,856$45,632
Hourly rate$24.45$21.94
Growth rate8%8%
Number of jobs44,66546,318
Job satisfaction--
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 74%
Average age4242
Years of experience44

What does a media relations specialist do?

A media relations specialist's role is to help a company maintain good public relations through various forms of media, ensuring to convey their brand's purpose and message. Their responsibilities typically revolve around developing strategies and opportunities, producing newsletters and press releases, remaining updated with the latest trends, and even managing the company's social media platforms. A media relations specialist may also delegate tasks to writers and graphic designers, arrange schedules, and ensure that all goals are met within the expected deadline and budget.

What does a community relations coordinator do?

A public relations coordinator or community relations coordinator is an individual who is responsible for promoting or creating a public image for individuals, groups, or organizations. Since businesses are major contributors to communities and fundraisers, public relations coordinators are required to handle donations requests and build a marketing platform for the company. They must work with advertising representatives and other members of the media team to help promote the image of the company to the community. Community relations coordinators are also required to handle charity events such as blood drives or hold a corporate carnivals to benefit cancer research.

Media relations specialist vs community relations coordinator salary

Media relations specialists and community relations coordinators have different pay scales, as shown below.

Media Relations SpecialistCommunity Relations Coordinator
Average salary$50,856$45,632
Salary rangeBetween $36,000 And $69,000Between $34,000 And $61,000
Highest paying CityWashington, DCWashington, DC
Highest paying stateWashingtonConnecticut
Best paying companyEdelman Financial EnginesTenaska
Best paying industryFinanceHospitality

Differences between media relations specialist and community relations coordinator education

There are a few differences between a media relations specialist and a community relations coordinator in terms of educational background:

Media Relations SpecialistCommunity Relations Coordinator
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeStanford UniversityStanford University

Media relations specialist vs community relations coordinator demographics

Here are the differences between media relations specialists' and community relations coordinators' demographics:

Media Relations SpecialistCommunity Relations Coordinator
Average age4242
Gender ratioMale, 30.6% Female, 69.4%Male, 23.6% Female, 76.4%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between media relations specialist and community relations coordinator duties and responsibilities

Media relations specialist example responsibilities.

  • Lead the charge in creating an athletic department Instagram account that has increase Belmont s social media reach and exposure.
  • Develop and manage proprietary PPC support material.
  • Develop and launch Einstein's Facebook strategy and presence.
  • Serve as liaison for regulatory and contract communications with CMS.
  • Create social media campaigns and awareness with Facebook, Google ads.
  • Proofread and edit corrections of grammatical errors for senior staff members.
  • Show more

Community relations coordinator example responsibilities.

  • Develop, write, solicit and manage communication for the campus and corporate Facebook pages.
  • Organize and manage various educational and physical programs sponsor by the NBA and its affiliates.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Assist families with completing the Medicaid application.
  • Track player, coaches and alumni involvement in the community.
  • Utilize Salesforce database and prepare weekly status reports for outbound calls and meeting census.
  • Show more

Media relations specialist vs community relations coordinator skills

Common media relations specialist skills
  • Patients, 29%
  • Compassion, 10%
  • Press Releases, 8%
  • PowerPoint, 5%
  • Data Entry, 4%
  • Phone Calls, 3%
Common community relations coordinator skills
  • Patients, 10%
  • Event Planning, 9%
  • Press Releases, 7%
  • Admission Process, 5%
  • Medicaid, 5%
  • Community Organizations, 5%

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