How To Become A Media Sales Associate: What It Is and Career Path

What is a media sales associate and how to become one

Updated January 8, 2025

3 min read

Quoted expert

Joseph Hancock

There is more than meets the eye when it comes to being a media sales associate. For example, did you know that they make an average of $37.05 an hour? That's $77,073 a year! Between 2018 and 2028, the career is expected to grow -8% and produce -8,000 job opportunities across the U.S.

What's a day at work look like for a media sales associate?

Joseph Hancock

Research Professor, Program Director, Former Retail Operations Manager, Drexel University, Antoinette Westphal College of Media Arts & Design

New graduates will need to be self-disciplined and self-motivated. No one is going to hold your hand and tell you "get to work" or you will soon be looking for a new job. The new world may be one where you don't go to an office, but instead work right from home, scheduling appointments and doing your own calendar. My last years working for Target in a regional field position taught me that no one was going to motivate me each day, I had to motivate myself. Also, it can be lonely working from home as a new graduate, so find outside interests and ways to make friends. I am from the old fashion ideologies that getting a hobby is extremely important, and that hobby is not going to the gym or watching television. It includes something that enriches your life to be a better person in society.

ScoreMedia Sales AssociateUS Average

Salary

6.0

Avg. Salary $77,073

Avg. Salary $59,228

Stability level

8.2

Growth rate -8%

Growth rate 0.3%

Diversity

8.3

Race

American Indian and Alaska Native 0.39%

Asian 4.59%

Black or African American 6.02%

Hispanic or Latino 13.45%

Unknown 4.12%

White 71.45%

Gender

female 51.08%

male 48.92%

Age - 43

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 43

Stress level

8.2

Stress level is high

7.1 - high

Complexity level

9.6

Complexity level is advanced

7 - challenging

Work life balance

4.0

Work life balance is poor

6.4 - fair

Key steps to become a media sales associate

Explore media sales associate education requirements

Most common media sales associate degrees

Bachelor's

71.9 %

Associate

13.6 %

High School Diploma

8.6 %

Start to develop specific media sales associate skills

Skills	Percentages
Cold Calls	16.48%
Marketing Campaigns	14.82%
PowerPoint	14.41%
Sales Presentations	11.31%
Media Sales	6.46%

Complete relevant media sales associate training and internships

Accountants spend an average of 3-6 months on post-employment, on-the-job training. New media sales associates learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a media sales associate based on U.S. Bureau of Labor Statistics data and data from real media sales associate resumes.

Research media sales associate duties and responsibilities

Make sales calls to potential new clients and manage clients' social media pages such as facebook and twitter
Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
Create content and advertising for different social mediaplatforms like Facebook and Instagram.
Enhance the Facebook appeal by posting daily content.

Prepare your media sales associate resume

When your background is strong enough, you can start writing your media sales associate resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a media sales associate resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable media sales associate resume templates

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