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Media sales associate vs lead sales representative

The differences between media sales associates and lead sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a media sales associate, becoming a lead sales representative takes usually requires 4-6 years. Additionally, a media sales associate has an average salary of $77,073, which is higher than the $54,079 average annual salary of a lead sales representative.

The top three skills for a media sales associate include cold calls, marketing campaigns and powerpoint. The most important skills for a lead sales representative are cleanliness, customer service, and POS.

Media sales associate vs lead sales representative overview

Media Sales AssociateLead Sales Representative
Yearly salary$77,073$54,079
Hourly rate$37.05$26.00
Growth rate-8%-
Number of jobs163,816404,430
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 48%
Average age4443
Years of experience46

Media sales associate vs lead sales representative salary

Media sales associates and lead sales representatives have different pay scales, as shown below.

Media Sales AssociateLead Sales Representative
Average salary$77,073$54,079
Salary rangeBetween $54,000 And $108,000Between $32,000 And $89,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between media sales associate and lead sales representative education

There are a few differences between a media sales associate and a lead sales representative in terms of educational background:

Media Sales AssociateLead Sales Representative
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 48%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Delhi

Media sales associate vs lead sales representative demographics

Here are the differences between media sales associates' and lead sales representatives' demographics:

Media Sales AssociateLead Sales Representative
Average age4443
Gender ratioMale, 48.9% Female, 51.1%Male, 55.1% Female, 44.9%
Race ratioBlack or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.6% Asian, 6.9% White, 61.8% American Indian and Alaska Native, 0.7%
LGBT Percentage10%9%

Differences between media sales associate and lead sales representative duties and responsibilities

Media sales associate example responsibilities.

  • Make sales calls to potential new clients and manage clients' social media pages such as facebook and twitter
  • Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
  • Create content and advertising for different social mediaplatforms like Facebook and Instagram.
  • Enhance the Facebook appeal by posting daily content.
  • Create Instagram for shop, frequently post updates, and promotions.
  • Assist in territory management by organizing sales meetings via geographic location or product compatibility.
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Lead sales representative example responsibilities.

  • Lead CRM and software training with the dealership's BDR teams; purchase order arrangements track contracts and collect payments
  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Utilize computer programs such as word, excel and PowerPoint to help create teaching tools.
  • Maintain customer accounts with customer relationship management (CRM) database and ensure timely payments of all outstanding balances.
  • Assist clients in selection and completion of purchases including sales using POS system and assist in monitoring and logging inventory.
  • Present PowerPoint presentations in a classroom environment to regional managers.
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Media sales associate vs lead sales representative skills

Common media sales associate skills
  • Cold Calls, 16%
  • Marketing Campaigns, 15%
  • PowerPoint, 14%
  • Sales Presentations, 11%
  • Media Sales, 6%
  • Customer Service, 6%
Common lead sales representative skills
  • Cleanliness, 87%
  • Customer Service, 3%
  • POS, 2%
  • Product Knowledge, 2%
  • Medicare, 1%
  • Outbound Calls, 1%