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Become A Media Supervisor

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Working As A Media Supervisor

  • Getting Information
  • Communicating with Persons Outside Organization
  • Communicating with Supervisors, Peers, or Subordinates
  • Interacting With Computers
  • Thinking Creatively
  • Mostly Sitting

  • Stressful

  • $83,000

    Average Salary

What Does A Media Supervisor Do

Public relations specialists create and maintain a favorable public image for the organization they represent. They design media releases to shape public perception of their organization and to increase awareness of its work and goals. 

Duties

Public relations specialists typically do the following:

  • Write press releases and prepare information for the media
  • Respond to information requests from the media
  • Help clients communicate effectively with the public
  • Help maintain their organization's corporate image and identity
  • Draft speeches and arrange interviews for an organization’s top executives
  • Evaluate advertising and promotion programs to determine whether they are compatible with their organization’s public relations efforts
  • Evaluate public opinion of clients through social media

Public relations specialists, also called communications specialists and media specialists, handle an organization’s communication with the public, including consumers, investors, reporters, and other media specialists. In government, public relations specialists may be called press secretaries. In this setting, workers keep the public informed about the activities of government officials and agencies.

Public relations specialists draft press releases and contact people in the media who might print or broadcast their material. Many radio or television special reports, newspaper stories, and magazine articles start at the desks of public relations specialists. For example, a press release might describe a public issue, such as health, energy, or the environment, and what an organization does concerning that issue.

Press releases are increasingly being sent through the Internet and social media, in addition to publication through traditional media outlets. Public relations specialists are often in charge of monitoring and responding to social media questions and concerns.

Public relations specialists are different from advertisers in that they get their stories covered by media instead of purchasing ad space in publications and on television.

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How To Become A Media Supervisor

Public relations specialists typically need a bachelor’s degree. Employers prefer candidates who have studied public relations, journalism, communications, English, or business.

Education

Public relations specialists typically need a bachelor’s degree in public relations, journalism, communications, English, or business. Through such programs, students produce a portfolio of work that demonstrates their ability to prospective employers.

Training

Entry-level workers typically begin by maintaining files of material about an organization’s activities, skimming and retaining relevant media articles, and assembling information for speeches and pamphlets. After gaining experience, public relations specialists begin to write news releases, speeches, articles for publication, or carry out public relations programs.

Other Experience

Internships at public relations firms or in the public relations departments of other businesses can be helpful in getting a job as a public relations specialist.

Some employers prefer candidates that have experience communicating with others through a school newspaper or a leadership position in school or in their community.

Important Qualities

Interpersonal skills. Public relations specialists deal with the public and the media regularly; therefore, they must be open and friendly to maintain a favorable image for their organization.

Organizational skills. Public relations specialists are often in charge of managing several events at the same time, requiring superior organizational skills.

Problem-solving skills. Public relations specialists sometimes must explain how a company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.

Speaking skills. Public relations specialists regularly speak on behalf of their organization. When doing so, they must be able to clearly explain the organization’s position.

Writing skills. Public relations specialists must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them in a short, succinct way to get the attention of busy readers or listeners.

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Media Supervisor Jobs

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Do you work as a Media Supervisor?

Average Yearly Salary
$83,000
View Detailed Salary Report
$48,000
Min 10%
$83,000
Median 50%
$83,000
Median 50%
$83,000
Median 50%
$83,000
Median 50%
$83,000
Median 50%
$83,000
Median 50%
$83,000
Median 50%
$146,000
Max 90%
Highest Paying City
San Francisco, CA
Highest Paying State
Alaska
Avg Experience Level
2.9 years
How much does a Media Supervisor make at top companies?
The national average salary for a Media Supervisor in the United States is $84,024 per year or $40 per hour. Those in the bottom 10 percent make under $48,000 a year, and the top 10 percent make over $146,000.

Real Media Supervisor Salaries

Job Title Company Location Start Date Salary
Integrated Media Creative Supervisor Sudler & Hennessey LLC New York, NY Oct 17, 2016 $155,813
Digital Media Supervisor Razorfish, LLC New York, NY Nov 07, 2014 $137,592
Media Supervisor Carat USA Inc. Detroit, MI Sep 01, 2014 $94,536
Digital Media Supervisor Icrossing Inc. New York, NY Dec 10, 2015 $93,000
Media Supervisor Razorfish, LLC New York, NY Oct 24, 2011 $90,000
Senior Online Media Supervisor Grey Global Group Inc. San Francisco, CA Nov 16, 2010 $90,000 -
$120,000
Senior Online Media Supervisor Grey Global Group, Inc. San Francisco, CA Jan 03, 2011 $90,000 -
$120,000
Senior Online Media Supervisor Grey Global Group Inc. San Francisco, CA Nov 16, 2009 $90,000 -
$120,000
Digital Media Supervisor OMD USA LLC New York, NY Jan 16, 2012 $85,500
Media Supervisor Starcom Mediavest Group, Inc. New York, NY Sep 01, 2013 $85,000
Media Supervisor Mediabrands Worldwide, Inc. Los Angeles, CA Nov 01, 2011 $85,000 -
$95,000
Media Supervisor Zenith Media Services, Inc. New York, NY Nov 14, 2012 $85,000
Digital Media Supervisor Mediacom Worldwide Inc. New York, NY Sep 17, 2013 $83,000
Media Supervisor Universal McCann Worldwide, Inc. San Francisco, CA Oct 04, 2010 $80,000 -
$100,000
Media Supervisor NEO@Ogilvy LLC New York, NY Nov 07, 2011 $80,000
Digital Media Supervisor Groupm Worldwide Inc.-Mindshare Worldwide Chicago, IL Aug 01, 2012 $80,000
Media Supervisor NEO@Ogilvy LLC New York, NY Nov 07, 2013 $80,000
Media Supervisor Maxus Communications LLC New York, NY Jul 11, 2016 $80,000
Media Supervisor 360I LLC New York, NY Oct 01, 2013 $80,000 -
$95,000
Media Supervisor 360I LLC New York, NY Oct 01, 2013 $77,896 -
$95,000
Supervisor, Media Strategy Initiative Media, LLC New York, NY Sep 22, 2014 $73,000 -
$80,000
Media Supervisor Zenith Media Services Inc. New York, NY Jul 23, 2012 $71,500
Media Supervisor Grey Global Group, LLC New York, NY Feb 02, 2015 $70,000 -
$90,000
Digital Media Supervisor Mullenlowe U.S. Boston, MA Oct 31, 2016 $70,000
Media Supervisor Media Contacts Corporation New York, NY Sep 13, 2011 $70,000
Media Supervisor Crossmedia, Inc. New York, NY Sep 10, 2013 $70,000
Media Supervisor Starcom Mediavest Group, Inc. New York, NY Jan 25, 2016 $65,000

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Top Skills for A Media Supervisor

  1. Business Development
  2. Budget Management
  3. Spot TV
You can check out examples of real life uses of top skills on resumes here:
  • Facilitated development of sales presentations in collaboration with business development teams.
  • Established agency processes and procedures for planning, trafficking, ad operations, budget management and billing.
  • Managed media campaigns that incorporated Network TV, Network Cable TV, Spot TV and National and Regional Consumer Print.
  • Negotiate and purchase advertising inventories on top online publishers with both regional and national exposure.
  • Evaluated and provided recommendations for both traditional and non-traditional awareness/direct response media vehicles.

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Average Salary:

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Top 10 Best States for Media Supervisors

  1. District of Columbia
  2. Connecticut
  3. Virginia
  4. New Jersey
  5. New York
  6. Nevada
  7. Washington
  8. Alaska
  9. California
  10. North Carolina
  • (40 jobs)
  • (22 jobs)
  • (33 jobs)
  • (32 jobs)
  • (215 jobs)
  • (7 jobs)
  • (23 jobs)
  • (1 jobs)
  • (258 jobs)
  • (32 jobs)

Media Supervisor Demographics

Gender

Female

47.3%

Male

43.3%

Unknown

9.5%
Ethnicity

White

60.8%

Hispanic or Latino

15.8%

Black or African American

11.4%

Asian

8.4%

Unknown

3.6%
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Foreign Languages Spoken

Spanish

51.1%

French

11.4%

Mandarin

8.0%

Portuguese

3.4%

Chinese

3.4%

Cantonese

3.4%

German

2.3%

Japanese

2.3%

Russian

2.3%

Italian

2.3%

Hungarian

1.1%

Dutch

1.1%

Filipino

1.1%

Turkish

1.1%

Hebrew

1.1%

Hindi

1.1%

Norwegian

1.1%

Korean

1.1%

Arabic

1.1%
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Media Supervisor Education

Schools

Michigan State University

11.7%

University of Texas at Austin

9.7%

New York University

9.4%

University of Phoenix

6.2%

University of Georgia

5.8%

Pace University - New York

5.2%

University of Southern California

5.2%

Wayne State University

4.2%

University of Delaware

4.2%

Syracuse University

3.9%

DePaul University

3.9%

Indiana University Bloomington

3.9%

Hofstra University

3.9%

Pennsylvania State University

3.6%

San Francisco State University

3.2%

Fordham University

3.2%

San Diego State University

3.2%

Florida International University

3.2%

University of Kansas

3.2%

Arizona State University

2.9%
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Majors

Marketing

21.9%

Communication

16.8%

Business

16.0%

Advertising

8.5%

Journalism

5.3%

Public Relations

4.9%

English

3.9%

Management

3.1%

Psychology

3.1%

Photography

2.4%

Fine Arts

2.1%

Graphic Design

1.9%

Political Science

1.5%

Sociology

1.5%

Liberal Arts

1.4%

History

1.3%

Economics

1.1%

Criminal Justice

1.1%

General Education, Specific Areas

1.1%

Agricultural Public Services

1.0%
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Degrees

Bachelors

65.2%

Masters

15.0%

Other

11.8%

Associate

4.2%

Certificate

2.4%

Doctorate

0.7%

Diploma

0.5%

License

0.1%
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