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Media supervisor vs communications consultant

The differences between media supervisors and communications consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media supervisor and a communications consultant. Additionally, a communications consultant has an average salary of $91,455, which is higher than the $82,267 average annual salary of a media supervisor.

The top three skills for a media supervisor include media planning, digital marketing and client facing. The most important skills for a communications consultant are powerpoint, web content, and project management.

Media supervisor vs communications consultant overview

Media SupervisorCommunications Consultant
Yearly salary$82,267$91,455
Hourly rate$39.55$43.97
Growth rate8%8%
Number of jobs8,85829,942
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 71%
Average age4242
Years of experience44

What does a media supervisor do?

Media Supervisors help develop the company's overall media messaging and media campaigns. They perform various duties that include creating and distributing press releases to print, radio, digital media, and television outlets, informing the media about the company's new initiatives, and helping to drive interest for the said initiatives. It is their duty to coordinate the company's media buying initiatives and prepare ROI reports based on various key performing indicators such as CPA, CPI, and CPP.

What does a communications consultant do?

Communications consultants are responsible for preparing media releases, whether through print, video, or email. They perform varied tasks that may include working on complete projects such as media analysis and branding, creating strategies to reinforced communication among clients and employees, and providing guidance and recommendations to a company's public relations team. Communications consultants may also conduct training on best practices for other employees. Some employers prefer someone with a bachelor's degree in communications, public relations or journalism, previous work experience in a related field, and excellent written and verbal communication skills.

Media supervisor vs communications consultant salary

Media supervisors and communications consultants have different pay scales, as shown below.

Media SupervisorCommunications Consultant
Average salary$82,267$91,455
Salary rangeBetween $65,000 And $103,000Between $63,000 And $130,000
Highest paying CitySan Francisco, CAOakland, CA
Highest paying stateVirginiaMassachusetts
Best paying companyWpp Us Holdings IncDell
Best paying industryRetailUtilities

Differences between media supervisor and communications consultant education

There are a few differences between a media supervisor and a communications consultant in terms of educational background:

Media SupervisorCommunications Consultant
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 71%
Most common majorMarketingCommunication
Most common collegeNorthwestern UniversityStanford University

Media supervisor vs communications consultant demographics

Here are the differences between media supervisors' and communications consultants' demographics:

Media SupervisorCommunications Consultant
Average age4242
Gender ratioMale, 47.6% Female, 52.4%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between media supervisor and communications consultant duties and responsibilities

Media supervisor example responsibilities.

  • Lead team on flawless execution of all performance-base media campaigns, including SEM, digital display and paid social.
  • Manage company website including photography of all images, update images and information as necessary.
  • Audit and enhance website to maximize SEO and work with manager and internet team on SEM plan.
  • Overhaul reporting process to identify non-display KPIs, benchmarks and insights.
  • Evaluate and hire developers of content management systems, apps and ads for Facebook.
  • Compose national media proposals utilizing media math and benchmarking reports.
  • Show more

Communications consultant example responsibilities.

  • Plan and manage and produce online marketing activities and campaigns (B2B and B2C).
  • Manage content, database selection, HTML presentation and quality assurance of all outbound email campaigns.
  • Advise and/or manage on content, navigation architecture, SEO, social media, YouTube, email campaigns.
  • Manage editorial and content for Siemens quarterly executive level do magazine with worldwide distribution.
  • Gather requirements, provide justification and value-ad capabilities for SharePoint implementation, and lead the change management team.
  • Create PowerPoint decks, organization charts, Vision/Strategy/Execution slides, updates to intranet websites and collaboration sites.
  • Show more

Media supervisor vs communications consultant skills

Common media supervisor skills
  • Media Planning, 11%
  • Digital Marketing, 6%
  • Client Facing, 6%
  • Campaign Performance, 4%
  • Google Analytics, 4%
  • KPIs, 3%
Common communications consultant skills
  • PowerPoint, 10%
  • Web Content, 9%
  • Project Management, 8%
  • Press Releases, 5%
  • Strategic Communications Plan, 5%
  • External Communications, 4%

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