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The differences between media supervisors and media coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media supervisor and a media coordinator. Additionally, a media supervisor has an average salary of $82,267, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a media supervisor include media planning, digital marketing and client facing. The most important skills for a media coordinator are facebook, instagram, and twitter.
| Media Supervisor | Media Coordinator | |
| Yearly salary | $82,267 | $47,471 |
| Hourly rate | $39.55 | $22.82 |
| Growth rate | 8% | 8% |
| Number of jobs | 8,858 | 35,285 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 82% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Media Supervisors help develop the company's overall media messaging and media campaigns. They perform various duties that include creating and distributing press releases to print, radio, digital media, and television outlets, informing the media about the company's new initiatives, and helping to drive interest for the said initiatives. It is their duty to coordinate the company's media buying initiatives and prepare ROI reports based on various key performing indicators such as CPA, CPI, and CPP.
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
Media supervisors and media coordinators have different pay scales, as shown below.
| Media Supervisor | Media Coordinator | |
| Average salary | $82,267 | $47,471 |
| Salary range | Between $65,000 And $103,000 | Between $34,000 And $64,000 |
| Highest paying City | San Francisco, CA | Urban Honolulu, HI |
| Highest paying state | Virginia | Hawaii |
| Best paying company | Wpp Us Holdings Inc | The Joffrey Ballet |
| Best paying industry | Retail | Manufacturing |
There are a few differences between a media supervisor and a media coordinator in terms of educational background:
| Media Supervisor | Media Coordinator | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 82% |
| Most common major | Marketing | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between media supervisors' and media coordinators' demographics:
| Media Supervisor | Media Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.6% Female, 52.4% | Male, 36.6% Female, 63.4% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6% | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |