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The differences between media supervisors and public relations coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media supervisor and a public relations coordinator. Additionally, a media supervisor has an average salary of $82,267, which is higher than the $46,225 average annual salary of a public relations coordinator.
The top three skills for a media supervisor include media planning, digital marketing and client facing. The most important skills for a public relations coordinator are press releases, facebook, and twitter.
| Media Supervisor | Public Relations Coordinator | |
| Yearly salary | $82,267 | $46,225 |
| Hourly rate | $39.55 | $22.22 |
| Growth rate | 8% | 8% |
| Number of jobs | 8,858 | 35,324 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 83% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Media Supervisors help develop the company's overall media messaging and media campaigns. They perform various duties that include creating and distributing press releases to print, radio, digital media, and television outlets, informing the media about the company's new initiatives, and helping to drive interest for the said initiatives. It is their duty to coordinate the company's media buying initiatives and prepare ROI reports based on various key performing indicators such as CPA, CPI, and CPP.
A public relations coordinator is responsible for developing brand awareness for the organization's brand image. Public relations coordinators work closely with the marketing department to manage marketing campaigns, mainly social media platforms and events, promoting the organization. A public relations coordinator assists with press releases, media coverage, investor relations, and responding to clients' inquiries and concerns. Public relations coordinators also analyze current market trends to identify business opportunities that would meet public demands. They must have excellent communication skills, as well as be highly organized with meeting deadlines under minimal supervision.
Media supervisors and public relations coordinators have different pay scales, as shown below.
| Media Supervisor | Public Relations Coordinator | |
| Average salary | $82,267 | $46,225 |
| Salary range | Between $65,000 And $103,000 | Between $35,000 And $60,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | Virginia | Virginia |
| Best paying company | Wpp Us Holdings Inc | Shiseido |
| Best paying industry | Retail | Health Care |
There are a few differences between a media supervisor and a public relations coordinator in terms of educational background:
| Media Supervisor | Public Relations Coordinator | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 83% |
| Most common major | Marketing | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between media supervisors' and public relations coordinators' demographics:
| Media Supervisor | Public Relations Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 47.6% Female, 52.4% | Male, 24.3% Female, 75.7% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6% | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |