Post job

Media traffic manager vs media director

The differences between media traffic managers and media directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media traffic manager and a media director. Additionally, a media director has an average salary of $112,564, which is higher than the $95,411 average annual salary of a media traffic manager.

The top three skills for a media traffic manager include party vendors, media planning and facebook. The most important skills for a media director are digital marketing, video production, and media planning.

Media traffic manager vs media director overview

Media Traffic ManagerMedia Director
Yearly salary$95,411$112,564
Hourly rate$45.87$54.12
Growth rate8%8%
Number of jobs13,09122,511
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 76%
Average age4242
Years of experience44

Media traffic manager vs media director salary

Media traffic managers and media directors have different pay scales, as shown below.

Media Traffic ManagerMedia Director
Average salary$95,411$112,564
Salary rangeBetween $61,000 And $148,000Between $73,000 And $172,000
Highest paying City-San Francisco, CA
Highest paying state-Nevada
Best paying company-Google
Best paying industry-Professional

Differences between media traffic manager and media director education

There are a few differences between a media traffic manager and a media director in terms of educational background:

Media Traffic ManagerMedia Director
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 76%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Media traffic manager vs media director demographics

Here are the differences between media traffic managers' and media directors' demographics:

Media Traffic ManagerMedia Director
Average age4242
Gender ratioMale, 20.0% Female, 80.0%Male, 62.0% Female, 38.0%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between media traffic manager and media director duties and responsibilities

Media traffic manager example responsibilities.

  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Develop new marketing dashboard with enhance call-tracking and granular reporting, which improve ROI by facilitating better media decisions.
  • Communicate with brokers and freight forwarders to insure international orders match shipping documents.to avert delays at customs.
  • Coordinate with freight forwarders and international agents to resolve customs issues and ensure product conformity to international regulations.

Media director example responsibilities.

  • Manage course creation process from media asset creation to LMS formatting.
  • Manage a team performing mastering and short run duplication of 1000-1500 fully finish DVD products per day.
  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Utilize basic HTML, CSS and advance Photoshop techniques to maintain and update the website.
  • Maintain $2600 pvr while keeping high CSI and SSI.
  • Record video clips and post on YouTube and website.
  • Show more

Media traffic manager vs media director skills

Common media traffic manager skills
  • Party Vendors, 45%
  • Media Planning, 29%
  • Facebook, 25%
Common media director skills
  • Digital Marketing, 10%
  • Video Production, 9%
  • Media Planning, 6%
  • Client Relationships, 5%
  • Facebook, 4%
  • TV, 4%

Browse executive management jobs