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Become A Merchandise Analyst

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Working As A Merchandise Analyst

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $80,000

    Average Salary

What Does A Merchandise Analyst Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Merchandise Analyst

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Merchandise Analyst Jobs

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Merchandise Analyst Career Paths

Merchandise Analyst
Assistant Buyer Buyer Purchasing Manager
Supply Chain Manager
10 Yearsyrs
Assistant Buyer Buyer Account Manager
National Account Manager
8 Yearsyrs
Assistant Buyer Buyer Store Manager
Territory Sales Manager
7 Yearsyrs
Merchandise Planner Planning Manager Purchasing Manager
Category Manager
8 Yearsyrs
Merchandise Planner Merchandising Manager Sales Manager
Senior Sales Manager
7 Yearsyrs
Merchandise Planner Merchandising Manager District Manager
Key Account Manager
7 Yearsyrs
Planner Consultant Sales Manager
National Sales Manager
9 Yearsyrs
Planner Consultant Product Manager
Product Marketing Manager
7 Yearsyrs
Planner Consultant Account Manager
Strategic Accounts Manager
9 Yearsyrs
Business Analyst Project Manager Product Manager
Brand Manager
5 Yearsyrs
Business Analyst Project Manager Marketing Manager
Regional Marketing Manager
6 Yearsyrs
Business Analyst Manager Marketing Manager
Brand Marketing Manager
6 Yearsyrs
Analyst Manager Marketing Manager
Manager, Field Marketing
5 Yearsyrs
Analyst Manager Marketing Director
Brand Director
10 Yearsyrs
Analyst Finance Analyst Pricing Analyst
Pricing Manager
7 Yearsyrs
Allocation Analyst Replenishment Analyst Inventory Analyst
Planning Manager
8 Yearsyrs
Finance Analyst Account Manager District Sales Manager
Market Development Manager
8 Yearsyrs
Finance Analyst Senior Analyst
Analytical Manager
8 Yearsyrs
Senior Analyst Product Manager Brand Manager
Customer Marketing Manager
7 Yearsyrs
Planning Analyst Marketing Analyst Marketing Manager/Project Manager
Marketing Account Manager
5 Yearsyrs
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Do you work as a Merchandise Analyst?

Average Yearly Salary
$80,000
View Detailed Salary Report
$45,000
Min 10%
$80,000
Median 50%
$80,000
Median 50%
$80,000
Median 50%
$80,000
Median 50%
$80,000
Median 50%
$80,000
Median 50%
$80,000
Median 50%
$141,000
Max 90%
Best Paying Company
Walgreens
Highest Paying City
Des Moines, IA
Highest Paying State
Alaska
Avg Experience Level
2.5 years
How much does a Merchandise Analyst make at top companies?
The national average salary for a Merchandise Analyst in the United States is $80,368 per year or $39 per hour. Those in the bottom 10 percent make under $45,000 a year, and the top 10 percent make over $142,000.

Real Merchandise Analyst Salaries

Job Title Company Location Start Date Salary
Manager Merchandising Analysts Autozone, Inc. Memphis, TN Mar 22, 2010 $98,000
Senior Merchandising Analyst Autozone, Inc. Memphis, TN Sep 12, 2015 $83,729
SR. Merchandising Analyst Autozone Memphis, TN May 12, 2016 $83,450
Merchandising Analyst Autozone, Inc. Memphis, TN Jan 01, 2015 $81,682
Algorithmic Merchandise Analyst EBAY Inc. San Jose, CA Dec 01, 2010 $79,800
Merchandising Analyst Autozone, Inc. Memphis, TN Jan 02, 2012 $77,000
Merchandising Analyst Autozone, Inc. Memphis, TN Dec 15, 2010 $75,000
Merchandising Analyst Retail Services and Systems, Inc. Bethesda, MD Aug 31, 2016 $74,755
Merchandising Analyst Autozone, Inc. Memphis, TN Apr 05, 2010 $73,000
Analyst, Fashion Merchandising Fred David International USA Inc. New York, NY Feb 02, 2015 $70,000 -
$90,000
Senior Merchandising Analyst Autozone, Inc. Memphis, TN Sep 20, 2015 $69,512
Analyst, Ecommerce Site Merchandising Staples, Inc. Framingham, MA Jan 08, 2016 $68,000
Merchandising Analyst Autozone, Inc. Memphis, TN Oct 15, 2016 $68,000
Merchandise Analyst Autozone, Inc. Memphis, TN Sep 22, 2012 $65,000
Merchandising Analyst Autozone, Inc. Memphis, TN Sep 17, 2010 $64,439
Merchandise Analyst Intimacy Management Company, LLC Atlanta, GA Oct 01, 2012 $63,116
Associate Merchandising Analyst Autozone, Inc. Memphis, TN Aug 03, 2014 $62,000
Merchandising Analyst Randa Corp. New York, NY Jun 28, 2013 $62,000
Global Sourcing Merchandising Analyst Autozone, Inc. Memphis, TN Aug 09, 2016 $62,000
Merchandising Sizing Analyst MacYs.com, Inc. New York, NY Mar 10, 2014 $61,672 -
$70,000
Merchandise Sizing Analyst Macy's Merchandising Corporation New York, NY Sep 22, 2016 $60,299 -
$91,800
Merchandising Analyst Teavana Corporation Atlanta, GA Jan 15, 2011 $60,000
Merchandising Analyst Autozone Memphis, TN Oct 14, 2015 $52,499 -
$65,000
Merchandising Analyst Teavana Corporation Atlanta, GA Jul 16, 2013 $52,000 -
$74,000
Marketing and Merchandising Analyst Image Network, Inc. Los Angeles, CA Sep 19, 2013 $50,000
Marketing and Merchandising Analyst Image Network, Inc. Los Angeles, CA Sep 23, 2013 $50,000
Senior Merchandising Analyst Autozone, Inc. Memphis, TN Sep 13, 2012 $49,421 -
$75,000
Senior Merchandising Analyst Autozone, Inc. Memphis, TN Sep 20, 2012 $49,421 -
$75,000
Merchandising Analyst Autozone, Inc. Memphis, TN Sep 13, 2012 $49,421 -
$75,000
Associate Merchandising Analyst Autozone, Inc. Memphis, TN Jul 28, 2013 $48,630 -
$63,045

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Top Skills for A Merchandise Analyst

  1. New Vendors
  2. Sales Goals
  3. Buying Office
You can check out examples of real life uses of top skills on resumes here:
  • Developed incremental revenue streams by identifying new vendors in the marketplace, negotiating contract terms and managing new vendor set-up.
  • Reviewed and analyzed weekly ad results with team members to meet sales goals.
  • Worked with sales associates to identify missed sales opportunities and communicated information to buying office.
  • Prepared, planned and reviewed monthly sales, inventory forecasts, advertising, and markdown strategies to meet financial goals.
  • Delivered ideal location specific assortments for new store openings during expansion into the Canadian market.

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Top 10 Best States for Merchandise Analysts

  1. Delaware
  2. New Jersey
  3. Rhode Island
  4. Texas
  5. Massachusetts
  6. Tennessee
  7. Virginia
  8. District of Columbia
  9. Minnesota
  10. Connecticut
  • (45 jobs)
  • (266 jobs)
  • (33 jobs)
  • (656 jobs)
  • (355 jobs)
  • (137 jobs)
  • (606 jobs)
  • (216 jobs)
  • (194 jobs)
  • (117 jobs)

Merchandise Analyst Demographics

Gender

Female

57.8%

Male

33.8%

Unknown

8.4%
Ethnicity

White

63.3%

Hispanic or Latino

14.4%

Black or African American

10.5%

Asian

8.8%

Unknown

3.0%
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Foreign Languages Spoken

Spanish

31.1%

Mandarin

13.1%

Chinese

11.5%

French

8.2%

Polish

6.6%

Swahili

3.3%

Ukrainian

3.3%

German

3.3%

Russian

3.3%

Italian

3.3%

Portuguese

1.6%

Urdu

1.6%

Vietnamese

1.6%

Cantonese

1.6%

Carrier

1.6%

Hindi

1.6%

Thai

1.6%

Korean

1.6%
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Merchandise Analyst Education

Schools

University of Phoenix

11.4%

Fashion Institute of Technology

9.3%

University of Massachusetts Amherst

5.7%

Indiana University Bloomington

5.7%

University of Wisconsin Extension

5.7%

Michigan State University

5.2%

Illinois State University

5.2%

University of Missouri - Columbia

4.7%

Robert Morris University

4.1%

University of Wisconsin - Stout

4.1%

Ohio State University

4.1%

University of Minnesota - Twin Cities

4.1%

DePaul University

4.1%

Northern Illinois University

4.1%

Northeastern University

4.1%

University of North Texas

3.6%

Virginia Commonwealth University

3.6%

Florida State University

3.6%

University of Wisconsin - Milwaukee

3.6%

University of Memphis

3.6%
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Majors

Business

31.6%

Marketing

16.5%

Specialized Sales And Merchandising

7.4%

Management

6.1%

Finance

6.1%

Communication

4.4%

Accounting

4.2%

Economics

3.9%

Psychology

2.8%

English

2.6%

Graphic Design

2.2%

Supply Chain Management

2.0%

Apparel And Textiles

1.5%

Human Resources Management

1.4%

General Sales

1.4%

Computer Science

1.2%

Liberal Arts

1.2%

Political Science

1.2%

Family And Consumer Sciences/Human Sciences Business Services

1.1%

Business Economics

1.1%
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Degrees

Bachelors

62.5%

Masters

18.9%

Other

10.0%

Associate

5.5%

Certificate

2.4%

Doctorate

0.3%

License

0.2%

Diploma

0.1%
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