Post job

Merchandising associate vs general sales associate

The differences between merchandising associates and general sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a merchandising associate has an average salary of $33,201, which is higher than the $29,328 average annual salary of a general sales associate.

The top three skills for a merchandising associate include cleanliness, sales floor and customer service. The most important skills for a general sales associate are POS, work ethic, and food preparation.

Merchandising associate vs general sales associate overview

Merchandising AssociateGeneral Sales Associate
Yearly salary$33,201$29,328
Hourly rate$15.96$14.10
Growth rate--
Number of jobs370,401383,009
Job satisfaction--
Most common degreeBachelor's Degree, 41%Bachelor's Degree, 36%
Average age4141
Years of experience--

What does a merchandising associate do?

Merchandise associates ensure that customers get a complete shopping experience. They pleasantly arrange and stock merchandise on shelves for customers to purchase. Also, they assemble product displays and make sure popular and on-sale products are visible to customers. Part of their duty is to place the appropriate sales tag on items and record new developments in the store's inventory. Skills required for the job include excellent customer service, being detail-oriented, and relevant experience in sales.

What does a general sales associate do?

The job of a general sales associate is to provide great customer service and increase the revenue of a business. They sell products and services and help customers find the right product. Depending on the retail store, their responsibilities may involve organizing store shelves, answering customers' questions, ringing up purchases, operating the cash register, and greeting customers. They may also be expected to take full charge of the managing of all financial transactions and balancing drawers.

Merchandising associate vs general sales associate salary

Merchandising associates and general sales associates have different pay scales, as shown below.

Merchandising AssociateGeneral Sales Associate
Average salary$33,201$29,328
Salary rangeBetween $26,000 And $42,000Between $21,000 And $39,000
Highest paying CityNew York, NYWashington, DC
Highest paying stateHawaiiHawaii
Best paying companyUlineKaufman Dolowich & Voluck
Best paying industryManufacturingAutomotive

Differences between merchandising associate and general sales associate education

There are a few differences between a merchandising associate and a general sales associate in terms of educational background:

Merchandising AssociateGeneral Sales Associate
Most common degreeBachelor's Degree, 41%Bachelor's Degree, 36%
Most common majorBusinessBusiness
Most common college--

Merchandising associate vs general sales associate demographics

Here are the differences between merchandising associates' and general sales associates' demographics:

Merchandising AssociateGeneral Sales Associate
Average age4141
Gender ratioMale, 43.8% Female, 56.2%Male, 60.2% Female, 39.8%
Race ratioBlack or African American, 10.7% Unknown, 5.1% Hispanic or Latino, 20.3% Asian, 7.0% White, 56.4% American Indian and Alaska Native, 0.6%Black or African American, 9.6% Unknown, 5.6% Hispanic or Latino, 18.5% Asian, 7.2% White, 58.4% American Indian and Alaska Native, 0.7%
LGBT Percentage7%7%

Differences between merchandising associate and general sales associate duties and responsibilities

Merchandising associate example responsibilities.

  • Manage e-commerce websites to maintain accurate information and maximize sales.
  • Maximize sales by displaying merchandise and maintain store cleanliness while executing superior customer service.
  • Assist customer with picking groceries in the absence of other staff.
  • Create monthly PowerPoint presentations for the team to use in high-level meetings.
  • Conduct market research in the sale of pet products, identifying consumer trends.
  • Complete reports for products end of life and prepare merchandise for shipments back to depot.
  • Show more

General sales associate example responsibilities.

  • Supervise women's department, manage jewelry department, assist customers on finalizing purchases
  • Exhibit rudimentary math skills and advance communication skills when efficiently cashiering in a fast pace environment.
  • Perform minor repairs on Kohl's jewelry like changing watch batteries and removing watch links.

Merchandising associate vs general sales associate skills

Common merchandising associate skills
  • Cleanliness, 26%
  • Sales Floor, 25%
  • Customer Service, 21%
  • Loss Prevention, 15%
  • Store Management, 3%
  • Visual Standards, 2%
Common general sales associate skills
  • POS, 15%
  • Work Ethic, 14%
  • Food Preparation, 11%
  • PowerPoint, 10%
  • Customer Service, 10%
  • Lead Generation, 9%