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Merchandising specialist vs product specialist

The differences between merchandising specialists and product specialists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a product specialist has an average salary of $85,932, which is higher than the $32,920 average annual salary of a merchandising specialist.

The top three skills for a merchandising specialist include customer service, sales floor and cash handling. The most important skills for a product specialist are customer service, product knowledge, and sales floor.

Merchandising specialist vs product specialist overview

Merchandising SpecialistProduct Specialist
Yearly salary$32,920$85,932
Hourly rate$15.83$41.31
Growth rate4%19%
Number of jobs49,769103,863
Job satisfaction55
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 64%
Average age4037
Years of experience-6

What does a merchandising specialist do?

A merchandising specialist is responsible for managing the promotion of the business' products, arranging creative displays both on the physical store and company website to attract consumers on purchasing the products to generate revenues and increase profitability. Merchandising specialists assist in the development of marketing campaigns, as well as facilitating promotional offers on different communication channels. They also monitor stock inventories, analyze pricing structures, and adjust selling strategies by researching the current market trends, identifying business opportunities to meet customers' demands, and improve the negotiation process.

What does a product specialist do?

A product specialist is required to have excellent knowledge about a product and work with a business unit to ensure excellent product delivery. Product specialists perform product demonstrations to customers and other stakeholders and assist in their promotions and product releases. To gain increased revenue, product specialists must be able to identify new market opportunities. They are required to conduct product and sales training for the marketing team. They must also provide reports about their product-related activities to the management.

Merchandising specialist vs product specialist salary

Merchandising specialists and product specialists have different pay scales, as shown below.

Merchandising SpecialistProduct Specialist
Average salary$32,920$85,932
Salary rangeBetween $22,000 And $47,000Between $56,000 And $130,000
Highest paying CityCupertino, CASan Bruno, CA
Highest paying stateCaliforniaCalifornia
Best paying companyAppleByteDance
Best paying industryManufacturingTechnology

Differences between merchandising specialist and product specialist education

There are a few differences between a merchandising specialist and a product specialist in terms of educational background:

Merchandising SpecialistProduct Specialist
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common college-University of Georgia

Merchandising specialist vs product specialist demographics

Here are the differences between merchandising specialists' and product specialists' demographics:

Merchandising SpecialistProduct Specialist
Average age4037
Gender ratioMale, 43.5% Female, 56.5%Male, 59.8% Female, 40.2%
Race ratioBlack or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.6% White, 66.6% American Indian and Alaska Native, 0.1%
LGBT Percentage17%10%

Differences between merchandising specialist and product specialist duties and responsibilities

Merchandising specialist example responsibilities.

  • Work within OPEX budget to achieve company goals.
  • Manage the products for service companies in Kroger stores, PoG, doing resets.
  • Manage the distribution of POS items as assigned to the region to create brand affinity.
  • Verify and manage data for the weekly store ads which includes UPC verification, item description and ad pricing.
  • Lead seasonal consolidation/re-assortment of own consignment estate jewelry to strengthen merchandise productivity by door.
  • Check in drop shipments, truck shipments, and GEO shuttles.
  • Show more

Product specialist example responsibilities.

  • Create and manage RFP responses for potential customers and develop product quotes base on customer requirements.
  • Manage projects and priorities list of ongoing engineering plans base on ROI and business needs, and relay to operations regularly.
  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Manage telephone relationships with senior management of client companies to troubleshoot and develop product.
  • Participate in CAPA activities as required.
  • Develop generic UI's that includes re-branding & re-skinning of product.
  • Show more

Merchandising specialist vs product specialist skills

Common merchandising specialist skills
  • Customer Service, 28%
  • Sales Floor, 16%
  • Cash Handling, 7%
  • Cleanliness, 6%
  • Customer Satisfaction, 5%
  • Ladders, 5%
Common product specialist skills
  • Customer Service, 19%
  • Product Knowledge, 7%
  • Sales Floor, 7%
  • Patients, 6%
  • Excellent Interpersonal, 4%
  • Windows, 3%

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