Monster Beverage is a retail company focusing on alternative beverages, energy drinks, and ready-to-drink products. Founded in 1935, the company develops, markets, sells, and distributes a wide range of beverages, including non-carbonated iced teas, lemonades, fruit beverages, dairy and coffee drinks, sports drinks, and single-serve still water (flavored and unflavored). Their offerings also include natural sodas, sparkling juices, and flavored sparkling beverages. Monster Beverage operates through two reportable segments: Direct Store Delivery (DSD), which primarily deals with energy drinks, and Warehouse, which focuses on juice-based and soda beverages.
Monster Beverage has grown into a large retail company with 3,666 employees and an annual revenue of $6.3 billion. The company is headquartered in California and is led by CEO Rodney Cyril Sacks. Monster Beverage is known for its commitment to hiring top talent from universities such as the University of Wisconsin - Milwaukee. The company's dedication to its employees has earned it a spot on Zippia's list of Best Companies to Work for in Corona, CA.
