Multimedia manager vs marketing director

Differences between multimedia manager and marketing director duties and responsibilities

Multimedia manager example responsibilities.

• Staff and manage studio with video and animation personnel.
• Manage all aspects of production from concept and scriptwriting to final product.
• Project manage hundreds of high-quality instructional videos in CD, DVD, streaming for web and podcast formats.
• Lead strategy and implementation of Pepperdine s YouTube channel for recruitment, alumni relations, donor cultivation and public awareness.
• Manage eLearning strategy, marketing, multimedia evangelist, digital distribution and guest facing technology.
• Leverage internal employee events for social media opportunities on Facebook, YouTube, Pinterest, and more
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Marketing director example responsibilities.

• Manage staging of NCAA athletics events.
• Manage RFP, RFI & SOQ process; track, analyze and report on sales pipeline.
• Train, manage, and develop customer service / sales team strategies and oversight of day-to-day operations.
• Manage the portal website build, including PPC and search engine optimization, email broadcasts and affiliate marketing efforts.
• Manage all marketing operations - recruiting, hiring, training, retaining, payroll, and continual staff education.
• Utilize marketing/sales automation tools (salesforce.com, pardot.com) to help track, manage and properly distribute each individual lead.
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