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Become A Multimedia Producer

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Working As A Multimedia Producer

  • Getting Information
  • Thinking Creatively
  • Interacting With Computers
  • Making Decisions and Solving Problems
  • Communicating with Supervisors, Peers, or Subordinates
  • Deal with People

  • Mostly Sitting

  • Make Decisions

  • Stressful

  • $57,000

    Average Salary

What Does A Multimedia Producer Do

Producers and directors create motion pictures, television shows, live theater, commercials, and other performing arts productions. They interpret a writer’s script to entertain or inform an audience.

Duties

Producers and directors typically do the following:

  • Select scripts or topics for a film, show, commercial, or play
  • Audition and select cast members and the film or stage crew
  • Approve the design and financial aspects of a production
  • Oversee the production process, including performances, lighting, and choreography
  • Oversee the postproduction process, including editing, special effects, music selection, and a performance’s overall tone
  • Ensure that a project stays on schedule and within budget
  • Promote finished works or productions through interviews, advertisements, and film festivals

Large productions often have associate, assistant, and line producers who share responsibilities. For example, on a large movie set an executive producer is in charge of the entire production, and a line producer runs the day-to-day operations. A TV show may employ several assistant producers to whom the head or executive producer gives certain duties, such as supervising the costume and makeup team.

Similarly, large productions usually employ several assistant directors, who help the director with tasks such as making set changes or notifying the performers when it is their time to go onstage. The specific responsibilities of assistant producers or directors vary with the size and type of production they work on.

Producers make the business and financial decisions for a motion picture, TV show, commercial, or stage production. They raise money for the project and hire the director and crew. The crew may include set and costume designers, film and video editors, a musical director, a choreographer, and other workers. Some producers may assist in the selection of cast members. Producers set the budget and approve any major changes to the project. They make sure that the production is completed on time, and they are ultimately responsible for the final product.

Directors are responsible for the creative decisions of a production. They select cast members, conduct rehearsals, and direct the work of the cast and crew. During rehearsals, they work with the actors to help them more accurately portray their characters. For nonfiction video, such as documentaries or live broadcasts, directors choose topics or subjects to film. They investigate the topic and may interview relevant participants or experts on camera. Directors also work with cinematographers and other crew members to ensure the final product matches the overall vision.

Directors work with set designers, costume designers, location scouts, and art directors to build a project’s set. During a film’s postproduction phase, they work closely with film editors and music supervisors to make sure that the final product comes out the way the producer and director envisioned. Stage directors, unlike television or film directors who document their product with cameras, make sure the cast and crew give a consistently strong live performance. For more information, see the profiles on actors, writers and authors, film and video editors and camera operators, dancers and choreographers, and multimedia artists and animators.

Although directors are in charge of the creative aspects of a show, they ultimately answer to producers. Some directors also share producing duties for their own films.

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How To Become A Multimedia Producer

Most producers and directors have a bachelor’s degree and several years of work experience in an occupation related to motion picture, TV, or theater production, such as an actor, film and video editor, or cinematographer.

Education

Producers and directors usually have a bachelor’s degree. Many students study film or cinema at colleges and universities. In these programs, students learn about film history, editing, screenwriting, cinematography, and the filmmaking process. Others major in writing, acting, journalism, or communication. Some producers earn a degree in business, arts management, or nonprofit management.

Many stage directors complete a degree in theater and some go on to receive a Master of Fine Arts (MFA) degree. Classes may include directing, playwriting, set design, and acting. As of May 2015, the National Association of Schools of Theatre accredited more than 180 programs in theater arts.

Work Experience in a Related Occupation

Producers and directors might start out working in a theatrical management office as a business or company manager. In television or film, they might start out as an assistant or another low-profile studio job.

Advancement

As a producer’s or director’s reputation grows, he or she may work on larger projects that attract more attention or publicity.

Important Qualities

Communication skills. Producers and directors must coordinate the work of many different people to finish a production on time and within budget.

Creativity. Because a script can be interpreted in different ways, directors must decide how they want to interpret it and then how to represent the script’s ideas on the screen or stage.

Leadership skills. A director instructs actors and helps them portray their characters in a believable manner. They also supervise the crew, who are responsible for the behind the scenes work.

Time-management skills. Producers must find and hire the best director and crew for the production. They make sure that all involved do their jobs effectively, keeping within a production schedule and a budget.

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Multimedia Producer Career Paths

Multimedia Producer
Producer Project Manager Marketing Director
Director Of Marketing And Public Relations
6 Yearsyrs
Producer Owner Creative Director
Marketing And Creative Director
6 Yearsyrs
Producer Production Manager
Vice President Of Production
8 Yearsyrs
Video Editor Owner Creative Director
Chief Creative Officer
8 Yearsyrs
Video Editor Production Manager Creative Director
Director Of User Experience
10 Yearsyrs
Video Editor Social Media Manager Digital Marketing Manager
Senior Manager-Digital Marketing
9 Yearsyrs
Video Producer Executive Producer Social Media Manager
Manager Of Digital Media
5 Yearsyrs
Video Producer Production Manager Print Production Manager
Creative Services Manager
6 Yearsyrs
Video Producer Senior Producer Senior Editor
Content Director
7 Yearsyrs
Editor Technical Writer Web Developer
Web Content Manager
5 Yearsyrs
Editor Designer User Experience Designer
User Experience Manager
8 Yearsyrs
Editor Marketing Manager Marketing Manager/Project Manager
Digital Project Manager
6 Yearsyrs
Editor & Producer Senior Editor Content Manager
Senior Content Manager
8 Yearsyrs
Editor & Producer Senior Editor Senior Copywriter
Creative Lead
5 Yearsyrs
Editor & Producer Executive Producer Content Manager
Digital Content Manager
5 Yearsyrs
Freelance Producer Digital Producer Digital Marketing Manager
Digital Director
9 Yearsyrs
Executive Producer Co-Founder Digital Marketing Manager
Director Of Digital Strategy
10 Yearsyrs
Content Producer Social Media Manager Manager Of Digital Media
Digital Media Director
7 Yearsyrs
Content Producer Content Manager Web Manager
Ecommerce Manager
6 Yearsyrs
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Do you work as a Multimedia Producer?

Help others decide if this is a good career for them

Average Length of Employment
Senior Producer 4.0 years
Executive Producer 3.5 years
Freelance Producer 3.1 years
Media Producer 3.0 years
Editor & Producer 2.9 years
Video Producer 2.8 years
Online Producer 2.4 years
Content Producer 2.1 years
Web Producer 2.1 years
Multimedia Editor 1.9 years
Digital Producer 1.9 years
Assistant Producer 1.7 years
Top Careers Before Multimedia Producer
Internship 16.7%
Producer 7.3%
Editor 5.9%
Reporter 4.8%
Instructor 2.5%
Top Careers After Multimedia Producer
Internship 7.3%
Producer 6.4%
Editor 5.8%
Reporter 4.8%
Consultant 4.5%
Director 4.2%

Do you work as a Multimedia Producer?

Average Yearly Salary
$57,000
View Detailed Salary Report
$33,000
Min 10%
$57,000
Median 50%
$57,000
Median 50%
$57,000
Median 50%
$57,000
Median 50%
$57,000
Median 50%
$57,000
Median 50%
$57,000
Median 50%
$99,000
Max 90%
Best Paying Company
NBCUniversal
Highest Paying City
San Jose, CA
Highest Paying State
Washington
Avg Experience Level
2.8 years
How much does a Multimedia Producer make at top companies?
The national average salary for a Multimedia Producer in the United States is $57,943 per year or $28 per hour. Those in the bottom 10 percent make under $33,000 a year, and the top 10 percent make over $99,000.

Real Multimedia Producer Salaries

Job Title Company Location Start Date Salary
Multimedia Producer/Programmer Apple Inc. Cupertino, CA Jul 31, 2013 $95,000 -
$115,000
Multimedia Producer Revere Digital LLC Washington, DC Mar 03, 2014 $80,000
Multimedia Producer Revere Digital, LLC Washington, DC Apr 14, 2014 $80,000
Multimedia Producer (Climate & Earth Science Visua California Academy of Sciences San Francisco, CA Oct 01, 2010 $78,645 -
$95,000
Television and Multimedia Producer Infinitel Communications, Inc. San Francisco, CA Sep 01, 2015 $75,132 -
$85,567
Multimedia Producer The Univision Network Limited Partnership Miami, FL Jan 06, 2014 $75,000
Computer-Multimedia Producer/Animator Gold Access, Inc. San Marino, CA Aug 01, 2009 $75,000
Multimedia Producer and Writer The Daily Holdings, Inc., F/K/A News DP Holdings New York, NY Nov 01, 2011 $73,045
Multimedia Producer CBS Interactive, Inc. San Francisco, CA May 30, 2016 $71,210
Multimedia Producer, Communications The Aspen Institute Washington, DC May 14, 2013 $67,620
Multimedia Producer Magnum Photos Inc. New York, NY Oct 13, 2011 $65,000
Multimedia Producer YOYO Grills, Inc. South San Francisco, CA Sep 14, 2016 $61,443
Multimedia Producer YOYO Grills, Inc. South San Francisco, CA Sep 15, 2016 $61,443
Multimedia Producer Everything Brooklyn Media New York, NY Sep 01, 2015 $60,000
Multimedia Producer Henry J. Kaiser Family Foundation Washington, DC May 30, 2012 $60,000 -
$70,000
Multimedia Producer Henry J. Kaiser Family Foundation Washington, DC May 29, 2012 $60,000 -
$70,000
Senior Multimedia Producer The Asia Society New York, NY May 24, 2015 $58,000
Assistant Multimedia Producer New Meadowlands Racetrack, LLC East Rutherford, NJ Apr 01, 2012 $52,978
Multimedia Producer VGP Artist Management Jackson, NY Aug 27, 2015 $50,881
Multimedia Localization Producer Jacques Boulanger Inc. DBA JBI Studios Parksdale, CA Sep 05, 2014 $48,000
Multimedia Producer Dow Jones and Company New York, NY Sep 18, 2012 $47,840

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Top Skills for A Multimedia Producer

  1. Video Production
  2. Company Website
  3. Audio Equipment
You can check out examples of real life uses of top skills on resumes here:
  • Operated within multiple business units and helped establish production protocols for outside video production units.
  • Assisted with the planning, content development and marketing strategies for the company website.
  • Designed artwork for posters and promotional materials using Adobe Photoshop.
  • Handled numerous productions utilizing digital cameras; and incorporated shots into multimedia projects.
  • Owned each digital storytelling production from idea conception to eye-catching photography and high-quality audio interviews to editing and final publication.

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Average Salary:

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Top 10 Best States for Multimedia Producers

  1. New York
  2. California
  3. District of Columbia
  4. Connecticut
  5. Georgia
  6. Maryland
  7. New Jersey
  8. Nevada
  9. Virginia
  10. Rhode Island
  • (358 jobs)
  • (405 jobs)
  • (98 jobs)
  • (40 jobs)
  • (72 jobs)
  • (48 jobs)
  • (42 jobs)
  • (20 jobs)
  • (97 jobs)
  • (10 jobs)

Multimedia Producer Demographics

Gender

Male

62.5%

Female

26.6%

Unknown

10.9%
Ethnicity

White

61.4%

Hispanic or Latino

15.4%

Black or African American

10.8%

Asian

8.2%

Unknown

4.2%
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Foreign Languages Spoken

Spanish

52.6%

French

12.3%

Chinese

7.0%

Mandarin

7.0%

Arabic

3.5%

Portuguese

1.8%

Vietnamese

1.8%

Cantonese

1.8%

Kannada

1.8%

Greek

1.8%

Dari

1.8%

Mongolian

1.8%

Navajo

1.8%

Korean

1.8%

Italian

1.8%
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Multimedia Producer Education

Schools

Syracuse University

8.8%

New York University

8.2%

University of Oregon

7.0%

Full Sail University

6.4%

University of Washington

5.8%

University of Missouri - Columbia

5.8%

San Francisco State University

5.3%

Academy of Art University

4.7%

Temple University

4.7%

Emerson College

4.7%

Ohio University -

4.1%

University of Texas at Austin

4.1%

New School

4.1%

Towson University

4.1%

University of North Carolina at Chapel Hill

4.1%

Ball State University

4.1%

University of Alabama

3.5%

Northwestern University

3.5%

Georgia State University

3.5%

University of Southern California

3.5%
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Majors

Communication

21.3%

Journalism

20.1%

Photography

15.9%

Digital Media

6.7%

Fine Arts

5.2%

Graphic Design

3.9%

Business

3.1%

Computer Networking

2.7%

Audiovisual Communications Technologies

2.5%

Entertainment Business

2.2%

Computer Science

2.1%

Educational Technology

2.1%

English

1.6%

Computer Applications

1.6%

Marketing

1.6%

Design And Visual Communication

1.5%

Public Relations

1.5%

Liberal Arts

1.3%

Political Science

1.3%

Animation

1.3%
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Degrees

Bachelors

56.1%

Masters

21.8%

Other

12.4%

Associate

5.0%

Certificate

3.6%

Diploma

0.5%

Doctorate

0.5%

License

0.1%
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