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Multimedia producer vs video producer

The differences between multimedia producers and video producers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a multimedia producer and a video producer. Additionally, a video producer has an average salary of $58,612, which is higher than the $53,207 average annual salary of a multimedia producer.

The top three skills for a multimedia producer include video segments, video production and multimedia content. The most important skills for a video producer are video production, motion graphics, and youtube.

Multimedia producer vs video producer overview

Multimedia ProducerVideo Producer
Yearly salary$53,207$58,612
Hourly rate$25.58$28.18
Growth rate8%8%
Number of jobs9,68210,484
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Average age4040
Years of experience1212

What does a multimedia producer do?

A multimedia producer spearheads and oversees the production of digital content, ensuring to convey the brand's message and purpose. Typically in charge of making decisions, their responsibilities include developing storylines and concepts, setting goals and objectives, managing budgets and schedules, coordinating designers and artists, supervising the performance of all team members, and assisting staff as needed. Furthermore, a multimedia producer must monitor the progress of the projects and inspect the quality of production, all while adhering to the client or the company's vision and mission.

What does a video producer do?

Generally, a video producer manages and coordinates different aspects of the video production process. Video producers establish and develop multimedia content for internal corporate announcement videos, customer stories, and any other business projects. They also create videos for external promotions, product marketing, and recruitment. A bachelor's degree in video production, broadcasting, or film is necessary for this job. Video producers should know about media communication and production. Their skills should include attention to detail, initiative, leadership skills, and acceptance of criticism.

Multimedia producer vs video producer salary

Multimedia producers and video producers have different pay scales, as shown below.

Multimedia ProducerVideo Producer
Average salary$53,207$58,612
Salary rangeBetween $39,000 And $71,000Between $34,000 And $99,000
Highest paying CitySouth San Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNevada
Best paying companyAARPApple
Best paying industryNon Profits-

Differences between multimedia producer and video producer education

There are a few differences between a multimedia producer and a video producer in terms of educational background:

Multimedia ProducerVideo Producer
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Most common majorCommunicationPhotography
Most common collegeHarvard UniversityStanford University

Multimedia producer vs video producer demographics

Here are the differences between multimedia producers' and video producers' demographics:

Multimedia ProducerVideo Producer
Average age4040
Gender ratioMale, 71.6% Female, 28.4%Male, 77.5% Female, 22.5%
Race ratioBlack or African American, 7.8% Unknown, 5.6% Hispanic or Latino, 14.3% Asian, 6.3% White, 65.8% American Indian and Alaska Native, 0.2%Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.6% Asian, 6.4% White, 65.3% American Indian and Alaska Native, 0.2%
LGBT Percentage14%14%

Differences between multimedia producer and video producer duties and responsibilities

Multimedia producer example responsibilities.

  • Lead the ECA video platform expansion into Facebook, base on current media trends.
  • Use ASP.NET and XML to automate common workflow tasks due to extremely high volume of designs to be create.
  • Maintain company social media presence on YouTube and coordinate with Facebook.
  • Implement graphics and animation standards for segments.
  • Edit interview segments with players for use in blogs and YouTube.
  • Create text for online usage to accompany online multimedia using SEO standards.
  • Show more

Video producer example responsibilities.

  • Manage delivery streams or processes through define KPIs and advertiser expectations.
  • Upgrade PC's and manage the network involving internet, cable and satellite.
  • Design and code web elements in Photoshop, HTML, JavaScript, CSS and PHP.
  • Create headliners and click-bait for Facebook page and Q101 official website.
  • Apply SEO and PPC marketing techniques to land national and international clients
  • Gather b-roll footage, conduct interviews and edit to create marketing promotional video.
  • Show more

Multimedia producer vs video producer skills

Common multimedia producer skills
  • Video Segments, 10%
  • Video Production, 8%
  • Multimedia Content, 5%
  • Motion Graphics, 5%
  • Photography, 5%
  • Adobe Creative Suite, 4%
Common video producer skills
  • Video Production, 19%
  • Motion Graphics, 6%
  • YouTube, 5%
  • Instagram, 4%
  • Video Projects, 4%
  • Edit Video, 3%

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