National marketing manager vs manager, field marketing

The differences between national marketing managers and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a national marketing manager and a manager, field marketing. Additionally, a national marketing manager has an average salary of $125,899, which is higher than the $93,296 average annual salary of a manager, field marketing.

The top three skills for a national marketing manager include website content, product development and integrated marketing. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.

National marketing manager vs manager, field marketing overview

	National Marketing Manager	Manager, Field Marketing
Yearly salary	$125,899	$93,296
Hourly rate	$60.53	$44.85
Growth rate	10%	10%
Number of jobs	97,359	174,371
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 82%
Average age	39	39
Years of experience	10	10

National marketing manager vs manager, field marketing salary

National marketing managers and managers, field marketing have different pay scales, as shown below.

	National Marketing Manager	Manager, Field Marketing
Average salary	$125,899	$93,296
Salary range	Between $74,000 And $212,000	Between $68,000 And $127,000
Highest paying City	-	Carson City, NV
Highest paying state	-	Nevada
Best paying company	-	Google
Best paying industry	-	Technology

Differences between national marketing manager and manager, field marketing education

There are a few differences between a national marketing manager and a manager, field marketing in terms of educational background:

	National Marketing Manager	Manager, Field Marketing
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 82%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

National marketing manager vs manager, field marketing demographics

Here are the differences between national marketing managers' and managers, field marketing' demographics:

	National Marketing Manager	Manager, Field Marketing
Average age	39	39
Gender ratio	Male, 59.7% Female, 40.3%	Male, 47.1% Female, 52.9%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between national marketing manager and manager, field marketing duties and responsibilities

National marketing manager example responsibilities.

Re-Brand and manage secondary Instagram account focuse on product across multiple store locations.
Develop and recommend pricing and promotional strategies to increase POS revenues.
Coordinate with internal vendors and partners to plan and execute retail marketing objectives that include sales support, POS execution.
Develop and implement ROI measurements for all programs, and identify high-potential and low-actual markets to target future direct mailing efforts.
Provide post-campaign analysis to determine ROI and future recommendations.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.

Manager, field marketing example responsibilities.

Lead development and deployment of national programs, campaigns, curriculum, e-mail marketing and CRM platforms.
Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
Design and publish weekly PowerPoint review deck to senior regional leadership and global leadership teams.
Serve in marketing support role for Alcatel-Lucent products, solutions and services for Americas' region.
Coordinate product launch including all elements from background pictures, specification changes, and PowerPoint presentation.
Track and report against MDF spend/promotional campaign effectiveness and update monthly metric tracking/reports.

National marketing manager vs manager, field marketing skills

Common national marketing manager skills

Website Content, 9%
Product Development, 8%
Integrated Marketing, 7%
Digital Marketing, 7%
Marketing Campaigns, 7%
B2B Marketing, 6%

Common manager, field marketing skills

Digital Marketing, 9%
Integrated Marketing, 8%
Project Management, 5%
Salesforce, 5%
ROI, 5%
Marketing Campaigns, 4%

National Marketing Manager vs. similar jobs

National Marketing Manager related careers

National Marketing Manager related jobs

What similar roles do

Zippia Careers
Executive Management Industry
National Marketing Manager
National Marketing Manager vs Manager, Field Marketing

Updated January 8, 2025

Browse executive management jobs