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The differences between national sales managers and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a national sales manager and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $102,742 average annual salary of a national sales manager.
The top three skills for a national sales manager include customer service, product development and trade shows. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.
| National Sales Manager | Senior Sales Manager | |
| Yearly salary | $102,742 | $140,662 |
| Hourly rate | $49.40 | $67.63 |
| Growth rate | 5% | 5% |
| Number of jobs | 94,554 | 115,070 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 73% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A national sales manager is responsible for leading a large group of sales teams, monitoring sales performance, and implementing strategic sales procedures to drive revenues and achieve the organization's profitability goals. National sales managers identify business opportunities by analyzing current market trends and closing business partnerships to boost the company's brand popularity and attract more customers. They also monitor marketing strategies and negotiate continuous agreements with existing customers to keep them purchasing the company's services. A national sales manager creates sales forecasts, ensuring that the services provided by the organization align with the standard budget goals.
Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.
National sales managers and senior sales managers have different pay scales, as shown below.
| National Sales Manager | Senior Sales Manager | |
| Average salary | $102,742 | $140,662 |
| Salary range | Between $67,000 And $155,000 | Between $95,000 And $206,000 |
| Highest paying City | Hartford, CT | Washington, DC |
| Highest paying state | Washington | Maine |
| Best paying company | NetApp | Leprino Foods |
| Best paying industry | Manufacturing | Professional |
There are a few differences between a national sales manager and a senior sales manager in terms of educational background:
| National Sales Manager | Senior Sales Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between national sales managers' and senior sales managers' demographics:
| National Sales Manager | Senior Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 80.4% Female, 19.6% | Male, 61.4% Female, 38.6% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |