Top National Sales Manager Skills

Below we've compiled a list of the most important skills for a National Sales Manager. We ranked the top skills based on the percentage of National Sales Manager resumes they appeared on. For example, 13.7% of National Sales Manager resumes contained Sales Goals as a skill. Let's find out what skills a National Sales Manager actually needs in order to be successful in the workplace.

The six most common skills found on National Sales Manager resumes in 2020. Read below to see the full list.

1. Sales Goals

high Demand
Here's how Sales Goals is used in National Sales Manager jobs:
  • Leveraged relationships with client decision makers to achieve sales goals and enhance financial professional experience.
  • Minimize travel and entertainment expenses while exceeding quarterly sales goals and cultivation.
  • Exceeded ever increasing sales goals, while significantly decreasing Merchandisers turnover rate.
  • Developed aggressive sales goals with realistic methods of execution and achievement.
  • Developed marketing strategies and administered broker sales goals.
  • Focused energies on achieving targeted sales goals via active solicitation and prospecting for new business, sales trips and trade shows.
  • Focus on consistently achieving all stated sales goals-overall quota, new account targets, new product launch targets and promotional objectives.
  • Interfaced daily with Director of Sales and Marketing to set sales goals, budget planning, occupancy forecasting and promotional scheduling.
  • Establish and implement short and long range sales goals and objectives to meet top line sales goals while maintaining company budget.
  • Plan, organize and direct the field sales effort in order to best fulfill the required sales goals of the company.
  • Participated in major trade shows such as SpringTime, Gay Days and BankTravel to maintain high visibility to achieve sales goals.
  • Worked closely with President and Owner to set sales goals, review company policies, introduce new products and set budgets.
  • Developed and implemented strong customer service standards, sales and marketing procedures and was responsible for meeting and exceeding sales goals.
  • Forecast and drive to sales goals while reporting to senior management trends, challenges and solutions to achieve goals set.
  • Hired as Commercial Sales Representative for the South Eastern region maintaining sales goals set forth by Vice President of Sales.
  • Job Responsibilities: I was responsible for overseeing day to day operations of the department, budgets and sales goals.
  • Recruited, hired and coached a team to meet print, direct mail, online and interactive media sales goals.
  • Established long term business partnerships with direct salon and beauty school accounts by facilitating programs that successfully achieved sales goals.
  • Lead group sales for East and West Coasts domestically and all international markets; consistently meet and exceed sales goals.
  • Exceeded sales goals every year and developed ongoing tactical sales and business plans in order to continue achieving goals.

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2. New Product Development

high Demand
Here's how New Product Development is used in National Sales Manager jobs:
  • Assisted with new product development and implementation, providing insight from active involvement in industry recognized organizations and committees.
  • Analyze industry trends and provide ongoing input to company senior executives regarding business enhancements and new product development.
  • Developed marketing strategy for corporate brands including new product development, new packaging designs and merchandising displays.
  • Traveled internationally to collaborate with vendors on new product development, quality assurance and cost reduction programs.
  • Implemented revenue improvement programs on all custom applications through cost savings initiatives and new product development.
  • Cultivated relationships with various plant supervisors regarding quality/manufacturing concerns and new product development
  • Reviewed, analyzed and presented financial justification for new product development.
  • Develop and implement sales strategy Customer Relationship Management New Product Development
  • Managed all initiatives involving new product development and market introductions.
  • Established relationships with Manufacturer Representative Firms Assisted in new product development
  • Collaborated with engineering and manufacturing on new product development.
  • Manage new product development with manufacturing facility in China.
  • Researched market potential and supported new product development.
  • Managed cataloging department and new product development.
  • Directed and managed new product development.
  • Provide input to senior management for product improvement and new product development and assist with Public Relations, Marketing and Pricing strategies
  • Championed various development teams for new products that increased top line revenue and implemented Stage Gate Process for new product development.
  • Analyzed business conditions and market trends to forecast growth through new Product Development, solutions to problems and acquisition.
  • Maximized our industry presence and cultivated our own brand identity, by pioneering two new product developments each year.
  • Identify and engineer new product development and to obtain CE and UL certification to meet industry standards and compliance.

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3. Revenue Growth

high Demand
Here's how Revenue Growth is used in National Sales Manager jobs:
  • Spurred the company to profitability ahead of schedule by identifying and capitalizing on opportunities that generated revenue growth.
  • Identified and Capitalized on Current and Future Profit and Revenue Growth Opportunities through competitive and market analysis.
  • Ignited sales revenue growth and established leadership image/position in molecular genetics and oncology markets nationally.
  • Implemented Strategic Business Planning process that led to increased productivity and revenue growth.
  • Maintained communication with principals of existing accounts, ensuring retention and revenue growth.
  • Accelerated revenue growth through increased awareness and market engagement of national channel partners.
  • Developed and maintained key and targeted account relationships resulting in revenue growth.
  • Educated customers about features, benefits, and pricing; delivered excellent account service to ensure business retention and revenue growth.
  • Established and managed key relationships with Adobe's customers and solution integration partners resulting in an overall 60% revenue growth.
  • Instituted self-developed revenue-generating programs that led to the attainment of 22% revenue growth and combined revenues amounting to $65M.
  • Created a new business area of revenue growth by the development of a national account program for IP IT infrastructure accounts.
  • Key Account revenue growth vastly improved while inside sales grew new Graphic Solutions, Imaging Software and Graphics business revenue.
  • Selected, developed, and coached a professional sales team to meet or exceed specific goals for profitable revenue growth.
  • Developed and pitched over $4MM in proposed revenue growth to new business opportunities and closed 3 new business clients.
  • Hired, trained and motivated the team -- achieving revenue growth in excess of 15% for 4 straight years.
  • Produced marketing and sales growth plan to achieve targeted revenue growth of $2M in first year of sales.
  • Developed and reestablished strategic relationships with key clients that contributed to increasing revenue growth 300% within four years.
  • Recognized for distinguished service in achieving over 17% year over year revenue growth in the VAIO PC business.
  • Top performing National Sales manager contributing to national yellow pages company revenue growth of 6.52% exceeding $37,000,000.
  • Leverage existing pipeline and relationships in international and domestic markets (such as Nigeria) to steer revenue growth.

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4. Sales Representatives

high Demand
Here's how Sales Representatives is used in National Sales Manager jobs:
  • Established annual National Sales Meetings that significantly improved manufacturer-sales representative rapport, while also expanding sales representatives' shared knowledge base.
  • Mentored sales representatives on selling strategies for individual deals and engaged technical/management resources to elevate the client confidence.
  • Worked regularly with sales representatives to create customer pricing strategies and proposals that assure growth and profitability.
  • Introduced field sales discount flexibility practice that empowered sales representatives to become better, more effective negotiators.
  • Developed, trained, supervised and managed company and independent sales representatives in eleven western states.
  • Created an intensive training program for new sales representatives integrating contemporary and proven training techniques.
  • Worked closely with Sales Representatives to provide information and support on product and product development.
  • Established and managed relationships with regional sales representatives in order to grow national presence.
  • Maintain contact with sales representatives nationwide ensuring they are informed, motivated and performing.
  • Developed and implemented rep plan for network of outside sales representatives and distributors.
  • Established/mentored a sales organization of over 70 direct and 150 independent sales representatives.
  • Reviewed progress of sales representatives throughout the company and provided recommendations for improvement.
  • Work directly with inside sales representatives to assure customer satisfaction and business accountability.
  • Develop cross-pollination strategies with large sales organizations of over 2,500 sales representatives.
  • Motivated a team of 54 independent sales representatives for a high-end manufacturer.
  • Created innovative web-based training for both new and existing outside sales representatives.
  • Supervised national sales operations including 75 sales representatives and 1600 accounts.
  • Trained new sales representatives nationwide while replacing inactive and ineffective representatives.
  • Manage 15 Independent Sales Representatives while actively broadening representative base nationwide.
  • Developed company-specific sales tactics for more than 50 outside sales representatives.

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5. New Accounts

high Demand
Here's how New Accounts is used in National Sales Manager jobs:
  • Manage company sale objectives throughout the region by optimizing product and accessory wholesale distribution by maintaining existing and new accounts.
  • Recognized for developing creative financial packages that support placement of equipment in new accounts.
  • Managed discovery and cultivation of new accounts and relationships with existing accounts.
  • Managed key relationships, prospected new accounts and consistently outperformed sales quotas.
  • Achieved the largest productivity increase in company history targeting new accounts.
  • Solicited new accounts through self-generated leads while maintaining existing accounts.
  • Established new accounts while maintaining current relationships.
  • Trained new sales representatives, dealers, and new accounts to get them quickly up to speed in representing new product.
  • Expand service to existing account base, as well as solicit new accounts via cold calling, referrals, and networking.
  • Increased top line sales by 2% in 2013 over 2012 by leading team to retain current and acquire new accounts.
  • Headed sales efforts with various buying group associations to secure new accounts and improve profitability for a $180 Million+ business.
  • Produced new customers through ability to penetrate new accounts and bring opportunities to past customers that would benefit their transportation needs.
  • Excelled in this role requiring robust prospecting and relationship development skills, responsible for building profitable relationships to generate new accounts.
  • Increased Sales by 42% in the First Year of Leadership Reactivated Many Dormant Client Accounts Increased new Accounts by 30%
  • Developed over 300 new accounts through market segmentation and building relationships resulting in new, incremental business for two consecutive years.
  • Acquired more than $1.0M in new business for 2005 through securing new accounts and increasing distribution to top retailers.
  • Achieved $50K additional annual sales growth by marketing products to new accounts, including a 53 store jewelry chain.
  • Identified suspects, prospects, and customers, netting over 200 new accounts, and two additional manufacturer's representatives.
  • Opened new accounts with outreach programs including trade shows, direct and e-mail marketing, advertising and cold calls.
  • Identified and secured new opportunities, infiltrating new territories and capturing new accounts through strong research and outreach campaigns.

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6. Distribution Network

high Demand
Here's how Distribution Network is used in National Sales Manager jobs:
  • Charged with the growth of an established international distribution network while prospecting for and acquiring new accounts in undeveloped territories.
  • Established requirements for creating a distribution network and initiating efforts for seamless implementation.
  • Rationalized and familiarized a 40-member distribution network by expanding new product offerings.
  • Manage field sales staff and distribution network of approximately 250 independent distributors.
  • Manage the manufacturing representatives and distribution network throughout the United States.
  • Initiated new business and cultivated new distribution networks in expanded territories.
  • Developed national distribution network of installers and re sellers.
  • Conduct manufacturer sales to distribution network through target accounts.
  • Cultivated and maintained vendor and distribution networks.
  • Established distributorships and supported distribution network.
  • Developed North American distribution network.
  • Focused sales efforts which resulted in new target OEM prospects transitioning to active customers, directly and through distribution network.
  • Enlarged national distribution network from one to five distributors - allowing product placement opportunities in new channels and alternate markets.
  • Support a distribution network of over 250 sales personnel and over 40 distribution locations throughout North and Central America.
  • Expanded distribution network on a national level by increasing selling group agreements with 68 new IBD and RIA firms.
  • Developed a distribution network to include five of the largest distributors in the Education Market (250 reps).
  • Manage a nationwide distribution network that includes traditional Sheet, Rod and Tube Plastics distributors and Sign Market distributors.
  • Establish distribution network across the United States, Met with OEM'S to design and improve their assembly methods.
  • KEY ACCOMPLISHMENT- In two years we grew our distribution network by 70% and our wholesale channel sales doubled.
  • Managed all administrative and financial aspects of 110 personnel, 50 states, and +450 wholesaler national distribution network.

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7. Trade Shows

high Demand
Here's how Trade Shows is used in National Sales Manager jobs:
  • Managed independent and company representatives, maintained and expanded national and international accounts through trade shows and appointments.
  • Updated printed advertising material, created marketing plan/advertising campaign and initiated participation in industry trade shows.
  • Manage and attend appropriate regional and national trade shows and collaborated with industry associations.
  • Generated national exposure for company via various industry trade shows and organization meetings.
  • Represented organization at industry conferences, trade shows, and continuing education events.
  • Attended and coordinated biotechnology trade shows, conducted individual and group presentations.
  • Increased revenue opportunities by effectively positioning products at industry trade shows.
  • Attended industry trade shows and represented Casino/hotel at off-site events.
  • Coordinated and executed trade shows and product presentations.
  • Assisted in organizing company participation in trade shows.
  • Developed strategies for marketing at national trade shows
  • Attend national/international trade shows and events.
  • Maintained a high profile for Tampa, by attending local and out-of-town events, trade shows and targeted sales trips.
  • Understand all aspects of the business including customer service, contract management, distribution of products, and trade shows.
  • Produced technical and marketing literature, product brochures, trade shows selection, arrangements, and production of audio/visual presentations.
  • Coordinated, set up, and staffed two local trade shows successfully selling 75% over goal direct to consumers.
  • Promoted company's products and services through website, trade shows and traveling extensively to make presentations to prospective customers.
  • Attended trade shows such as Shot Show and NRA Show, and other events to promote the company and product.
  • Represented the company at various trade shows meeting with prospective clients as well as leading seminars involving our services.
  • Developed marketing plan for mature market via advertising, trade shows and training programs; ad budget $100,000.

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8. Business Development

high Demand
Here's how Business Development is used in National Sales Manager jobs:
  • Oversee strategic planning, business development and day-to-day operations to ensure achievement of sales, expense, purchasing and profitability targets.
  • Developed and implemented innovative business development plans to continuously meet and exceed aggressive goals while under strict deadlines and budgetary constraints.
  • Implemented a Sales Management Process that resulted in a substantial increase in pipeline opportunities and accountability for new business development.
  • Identified and captured opportunities for new business development and market growth by expanding focal directions into new geographical regions.
  • Managed business development and sales programs throughout regions to drive market share, enhance customer satisfaction and improve profitability.
  • Collaborated cross-functionally with business development, PR, human resources and diversity to align respective efforts with alumni relations.
  • Formulated and implemented a sales and marketing strategy for New Business Development Services Horizon Home Improvements, United Kingdom
  • Propelled profitability and growth by driving strategic marketing and business development initiatives and launching highly successful sales programs.
  • Established contacts with companies in Mexico to explore business development opportunities in new markets as automotive markets declined.
  • Spearheaded business development initiatives through performing cold calls, gaining referrals and networking with businesses with in community.
  • Developed strong relationships and communication with key accounts throughout the US * Managed business development activities and opportunities.
  • Managed three area managers, two business development managers, sales service, and thirty-five manufacturing representatives.
  • Facilitated business development team that resulted in 20+ partnerships with Project Management / Enterprise Resource Management companies.
  • Facilitated business development team that resulted in 20+ partnerships with Practice Management / Electronic Medical Record companies.
  • Reinvigorated sales and business development by evaluating profitability and growth potential of new engines versus replacement parts.
  • Focused on new business development in international market by successfully registering products for overseas sales.
  • Identified new channels of distribution and initiated cooperative relationships for Business Development - B2B and B2C
  • Lead Business Development initiatives to penetrate new enterprise accounts and expand business in East Territory.
  • Set business development strategy and presented to senior leaders across the organization on strategic initiatives.
  • Created and directed presentations; responsible for new business development and developing managing accounts.

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9. Customer Service

high Demand
Here's how Customer Service is used in National Sales Manager jobs:
  • Implemented industry-recognized training and NAILD LS1 lighting products certification, elevating technical expertise of 12-14 sales associates and customer service representatives.
  • Develop and implement new training and certification requirements for department as well as train department staff on corporate customer service expectations.
  • Initiated customer service tracking program, launched new product introductions and created associated promotional materials for marketing use by distributors.
  • Managed sales team of 28 including managers, account representatives, independent manufacturers' representatives and inside sales/customer service representatives.
  • Demonstrated cross-functional collaboration with operations, customer service, and marketing teams to ensure excellent organizational communication and teamwork.
  • Design, implement and evaluate office staff training and development programs, customer service initiatives and performance measurement criteria.
  • Managed over 2,000 accounts with sensitivity to strong follow-up and customer services to maximize retention and profitability.
  • Lead global sales, customer service and operations for leading industry manufacturer of frequency controlled crystals.
  • Accomplished this through highly effective time management, providing unparalleled customer service and persistent follow through.
  • Streamlined customer service and staff productivity by providing systems evaluation and reporting tools to senior management.
  • Partnered with program and operations managers to resolve escalated customer service issues regarding member appeal administration.
  • Directed sales training, managerial development, loss prevention, customer service and delivery coordination.
  • Managed sales and customer service for this private catalog antibody and molecular biology kit company.
  • Developed and implemented operational policies and procedures for divisional customer service and sales operations initiatives.
  • Resolve customer service problems and coordinate expediting and shipping of company products when necessary.
  • Worked collaboratively with marketing, manufacturing and logistics teams to ensure excellent customer service.
  • Directed sales and marketing efforts of national account executive team and customer service representatives.
  • Managed independent sales team including direct reports including sales manager and customer service team.
  • Implemented resolution strategies, leveraging product initiatives, and incorporating customer service values.
  • Realigned sales organization, decreasing expenses while increasing sales and improving customer service.

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10. Market Share

high Demand
Here's how Market Share is used in National Sales Manager jobs:
  • Formalized pricing structures / strategies based upon analyzing raw materials, product mix and competition for profitability and increased market share.
  • Orchestrated the overhaul of sales and marketing operations to optimize all prospecting and promotional efforts and aggressively pursue increased market share.
  • Developed new products, packaging and marketing campaigns that significantly reduced costs and dramatically increased sales and market share.
  • Partnered with marketing to establish and implement profitable channel and partner programs that boosted competitive positioning and market share.
  • Conducted periodic product/market/customer analysis and provided the necessary guidance and direction to achieve maximum market share.
  • Developed and executed marketing strategies and programs to achieve profitability and market share growth objectives.
  • Negotiated blanket purchase agreements with customers resulting in increased market share at controlled margins.
  • Initiated and incorporated action plans for increased market share and profitability.
  • Coach channel partner relationships with accountability to expand market share.
  • Developed successful distributor relationships to strengthen ShiKai's market share.
  • Increased market share Seven years consecutively.
  • Developed and managed national accounts throughout the United States and Canada increasing market share and production to over 20,000,000 bags annually.
  • Assess the effectiveness of representatives' ability to gain market share through effective selling techniques, customer feedback and other metrics.
  • Penetrated highly competitive market in Arizona, gaining market share against larger and long-established companies like Keystone and Gilbert and Bennett.
  • Established a US/European Sales network and a number of innovative marketing programs to secure 80% market share within 5 years.
  • Identified and targeted opportunities for line extensions within competitor dominant regions of Whole Foods Market increasing market share by 6%.
  • Managed national distributor account relations and maintained numerous key accounts, resulting in continuous sales growth and increased market share.
  • Expanded market share by launching 10 new products into market with varying flavors of vodka tailored to meet customer demand.
  • Planned and hosted visit and plant tour for largest volume customer, resulting in increase of orders and market share.
  • Increased sales to $22.3 from $15.3 million over five years through new product introductions and market share initiatives.

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11. Annual Sales

high Demand
Here's how Annual Sales is used in National Sales Manager jobs:
  • Developed sales and promotional programs to national on and off premise chains confirming planned annual sales and promotional activity calendar.
  • Maintained accountability for the development of weekly forecasts and annual sales budgets.
  • Developed annual sales and marketing strategies for heavy-duty friction products.
  • Generated monthly and annual sales reports for analysis and improvement.
  • Prepared annual sales forecast and budget requirements.
  • Established annual Sales/Manufacturing meeting for sales improvements.
  • Planned and conducted semi-annual sales conventions.
  • Produced 44% of total revenue while supervising trade spending and sales activities resulting in 12% average annual sales increases.
  • Managed six regional sales managers who generated annual sales in excess of $24M and achieved sales growth of 17%.
  • Developed key accounts and national sales network with major retailers and distributors resulting in over $16 Million in annual sales.
  • Prepared and administered annual sales budget up to $13M, reviewed monthly for variance analysis, sales and market trends.
  • Number one ranked sales professional, currently managing over $20M in annual sales programs which has encompassed over 250 accounts.
  • Increased annual sales from $14.4M to $19.6M (35%) through regional expansion, team-building & training exercises.
  • Set annual sales goals, prioritized and tracked-key account targets to improve win/loss ratio in support of strategic business decisions.
  • Succeeded in attaining all annual sales objectives; and consequently delivered excessive growth in 2008, 2009, and 2010.
  • Managed a team of 28 direct sales people to achieve $80M annual sales of new equipment and aftermarket services.
  • Helped build Bell & Howell Schools from $13 million annual sales to over $30 million in annual sales.
  • Maintained a combined annual sales goal of $600,000 dollars in group room nights of 10-25 rooms for both properties.
  • Implemented marketing strategies, establish sales objectives by forecasting and developing annual sales quotas by customer for regions and territories.
  • Supervised inside sales business to business team (2.2 million annual sales), leading and motivating to increase profitability.

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12. Customer Base

high Demand
Here's how Customer Base is used in National Sales Manager jobs:
  • Coordinated cross-departmental projects working closely with supervisors from Academics and Financial Aid to create a better experience for our customer base.
  • Leveraged extensive network of professional contacts and initiated new relationships with major accounts to quickly build a solid customer base.
  • Identified customer base and implemented sales programs for overstock and remnant product which included domestic and international distribution.
  • Communicated verbally and in writing with customer base that included local, state and federal firefighting organizations.
  • Fostered and maintained strong communications and business relationships with customer base focusing on exceptional customer service skills.
  • Collaborated with engineering on new product designs for pharmaceutical and medical applications for new customer base.
  • Expanded customer base to include end-users, material handling manufacturers, distributors and consultants.
  • Developed new customer relationship tactics and procedures, significantly increasing customer base and sales.
  • Traveled nationwide exhibiting/attending trade shows identifying key distributors/dealer for development of customer base.
  • Managed engineering organization to support customer base to contribute to profitable bottom line.
  • Hired experienced industry sales professionals that had established relationships with the customer base.
  • Developed new customer base by prospecting for new business and re-developing past customers.
  • Established local and national customer base with prime builders and wholesale distributors
  • Develop relationships with customers to broaden our customer base nationally.
  • Expanded customer base and increased product penetration in existing customers.
  • Led business development efforts and significantly expanded the customer base.
  • Researched and analyzed new opportunities to enhance customer base.
  • Manage approximately 280 accounts and grow customer base through sales representatives networking, fashion trade shows, referrals, sales presentations.
  • Accomplished profitable sales growth and maintenance of new and existing customer base within all market segments, and channels of distribution.
  • Managed salesmen and brokers throughout the United States in developing and maintaining a customer base for SICOAS line of surgical instruments.

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13. OEM

high Demand
Here's how OEM is used in National Sales Manager jobs:
  • Established and expanded relationships with key OEM manufacturers and distributors, selling consolidation through the Company's customer-oriented value proposition.
  • Participated in multiple market beta deployment of OEM handsets and mobile navigation equipment* International product development exposure with GPS product.
  • Developed procedures for manufacturing and Implementation of customized OEM requirements versus customer requirements for Cisco SIP based DECT platforms.
  • Pursue OEM opportunities to integrate our product into related systems to enhance capability of integrated systems.
  • Collaborated with OEM manufacturer on new unit model designs and specifications.
  • Initiated negotiations with key OEM to outsource their internally manufactured sub-assemblies.
  • Fostered positive relationships to facilitate distributor agreements with OEM/After Market manufacturers.
  • Developed and managed OEM strategy; negotiated two strategic partnerships.
  • Supplied to OEM and end-user markets both domestically and internationally.
  • Discovered and closed OEM/ODM/Private-Label opportunities.
  • Initiated and negotiated strategic contracts for OES, Private Brands & joint ventures with OEM manufacturers, national accounts and distributors.
  • Expanded model offering with one long time OEM customer from three to eight models with sales growth of over 300 %.
  • Expanded product exposure by 125% by building volume-driven OEM account activity and private labeling ventures with major domestic lighting manufacturers.
  • Profile: led strategic sales development into North American and Mexican markets for this OEM of software and video game products.
  • Transformed struggling OEM presence to show sales increase of over 230% and profitability increase of 43% year over year.
  • Spearheaded a 20% increase in OEM industrial sales in 6 months by creating new products/solutions and developing process/application-oriented collateral.
  • Manage 3 Inside Sales Reps and overseen over 600 accounts that included OEM, Street Rod and Wholesale customers nationally.
  • Reported to the President and led the product and market strategies for the largest OEM & National Distribution Catalog accounts.
  • Full sales accountability for all markets, distribution and OEM, including establishing and meeting annual product and customer forecasts.
  • Designed and set up co-marketing programs and OEM programs with complimentary manufactures that would require tuning or benefit from it.

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14. Sales Plan

high Demand
Here's how Sales Plan is used in National Sales Manager jobs:
  • Developed and implemented marketing strategy and sales plans and coordinated the development and implementation of direct mail promotion materials and campaigns.
  • Developed, managed, executed category account specific sales planning, promotions, forecasting and data analysis.
  • Developed merchandising and sales plans; administered cooperative advertising and merchandise-allowance programs, trained local sales representatives.
  • Analyzed customer sales data to develop strategic sales plans for presentations to C-Level executive management.
  • Develop an annual sales plan/strategy for each sales territory to support Corporate Sales/Marketing objectives.
  • Created annual sales plans to deliver identified goals and leverage specific customer opportunities.
  • Developed and implemented account specific sales plans which achieved customer satisfaction at lowest cost
  • Developed and continually accessed annual budgets and sales plans to ensure actualization.
  • Aligned company business objectives with partner goals into consolidated quarterly/annual sales plans.
  • Created entirely new sales plans and detailed compensation programs for sales representatives.
  • Developed a national sales plan to maximize market penetration and company exposure.
  • Developed and implemented sales plans for regional managers and sales representatives.
  • Developed regional sales plan to implement corporate tactical sales initiatives.
  • Facilitated essential performance reviews and fulfilled the defined sales plans.
  • Designed new product strategic sales plan to secure distribution nationally.
  • Incorporate and execute regional sales plans to maximize geographic territories.
  • Provided sales planning, forecasting and monitored margin/profit results.
  • Developed new strategic sales plan for Industrial Automation Manufacturer.
  • Collaborated with C-level executives to devise strategic sales plans.
  • Increased Fisher Scientific, Allegiance and McKesson sales by 15% in declining market by developing and executing strategic sales plans.

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15. Direct Sales

average Demand
Here's how Direct Sales is used in National Sales Manager jobs:
  • Promoted to position of increased responsibility to direct sales team and handle major company accounts for this leading polyurethane product manufacturer.
  • Created and implemented effective direct sales strategies and lead nationwide direct sales personnel toward achievement of corporate sales objectives.
  • Managed a team of eight direct sales representatives, six independent manufacturer representatives and two outbound telemarketing representatives.
  • Reestablished direct sales in the United States while maintaining a professional relationship with partner dealership sales representatives.
  • Maintained responsibility for ten Direct Sales Representatives, four Indirect Sales Representatives and one Abrasive Conversion Specialist.
  • Direct sales of products to chiropractors and osteopathic physicians outside of designated dealer territories.
  • Developed and executed direct sales and marketing business strategies for Grafton Brands nationally.
  • Supervised performance of three regional sales managers and two factory direct sales representatives.
  • Developed, manage and executed direct and indirect sales management compensation program.
  • Promoted rapidly to build/direct sales team and help facilitate start-up operations.
  • Established/maintained a dealer/supplier network and a direct sales program worldwide.
  • Identified new indirect sales opportunities and potential partners.
  • Maintained direct sales responsibility for multiple major accounts.
  • Direct sales management responsibilities & national brokers.
  • Negotiated direct sales and strategic partnerships.
  • Direct sales responsibility for key distributors.
  • Developed and implemented Direct Sales Programs.
  • Managed numerous aspects of my own direct sales, including securing several new gift wrap fund-raiser accounts in the 6-figure range.
  • Selected, hired, developed and trained (one-week training program) indirect sales agents to meet or exceed revenue goals.
  • Developed, train, and support, a national network of independent representatives to support direct sales and our distribution partners.

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16. Sales Training

average Demand
Here's how Sales Training is used in National Sales Manager jobs:
  • Developed and implemented a national sales training program for independent distributors that led to better product focus and increased distributor sales.
  • Created and implemented a comprehensive sales training program focused on consultative solution based selling and established aggressive performance metrics.
  • Presented effective sales training seminars to inform representatives/distributors of product updates, industry trends, and latest sales techniques.
  • Prepare sales training material, optimized marketing penetration, project management, business cases and product development leader.
  • Designed, developed and implemented sales training programs to ensure representatives made effective presentations to prospective customers.
  • Hired dedicated staff for walk-in business, conducted specification sales training, and instituted follow-up procedures.
  • Spearheaded sales training and leadership development to 40 National Wholesalers and 7 independent contractors.
  • Created and facilitated a Quantitative/Qualitative sales training program for Local Account Executives.
  • Attended sales training seminars and incorporated training effectively back into the company.
  • Developed in-house sales training program for sales managers and independent distributors.
  • Accomplished and motivational speaker for sales training and coaching meetings/events/presentations.
  • Developed and implemented a formalized initial sales training program.
  • Involved in new product development and developing sales training manual
  • Created successful sales training and territory realignment programs.
  • Developed and implemented professional sales training program.
  • Developed and implemented new sales training curriculum.
  • Designed and implemented one-on-one sales training.
  • Participated in targeted sales training programs.
  • Developed and delivered sales training.
  • Implemented Consultative Sales Training program.

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17. Sales Management

average Demand
Here's how Sales Management is used in National Sales Manager jobs:
  • Recognized as a dynamic, entrepreneurial sales management strategist with a record of driving growth of revenues and improving sales-team performance
  • Provided administrative leadership and executive organization in all areas of a diverse and fast growing National Sales Management Team.
  • Developed and delivered formal sales management training program, focused on building competencies in managing a consultative sales force.
  • Team with Traffic/Operations and Local Sales Management to maximize inventory and revenue based on forecasting and market conditions.
  • Assumed sales management role for start-up division to promote endoscopy instrumentation to veterinary market in North America.
  • Developed and implemented new sales management responsibilities creating a Branded group whose sales realized unprecedented growth.
  • Served as company liaison between internal and external business partners, effectively providing sales management solutions.
  • Provided excellent sales database management and reporting through comprehensive use of sales management software.
  • Executed Sales Management reorganization focuses on Product, Market, Region and Territory Management.
  • Enriched dealer relations and business understanding by designing a new regional sales management structure.
  • Managed and directed all day-to-day activities concerning regional sales management group.
  • Selected by Division President to lead global cross-divisional Sales Management Council.
  • Collaborate with sales management to develop compensation and incentive programs.
  • Demonstrated proven sales management in maintaining optimum inventory levels.
  • Created proprietary account database and sales management tools.
  • Led U.S. sales management team immediately post reorganization.
  • Established Regional Sales Management team.
  • Face of the company for all trade events, guest speaking, presentations, and other diplomatic and sales management requirements.
  • Led sales management team in managing, developing and motivating global dealer network to achieve 3 consecutive year-over-year sales increases.
  • Performed sales and sales management for the world's largest manufacturer and seller of hammocks and home and garden furniture.

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18. Account Management

average Demand
Here's how Account Management is used in National Sales Manager jobs:
  • Led direct sales and business development, including key account management, customer relationship development, contract negotiations and budget responsibilities.
  • Handled all aspects of account management and business development while servicing builder/architect/contractor base of customers through product specifying.
  • Developed and implemented sales and marketing strategies including forecasting, budgeting, and national/corporate account management.
  • Conducted all activities related to consultant quality control, administration, reporting, and account management.
  • Participated in the managerial planning and succession planning, and developing account management strategies.
  • Guided strategic planning and account management in addition to meeting or exceeding established objectives.
  • Introduced Strategic Account Management disciplines, resulting in deeper penetration and higher customer satisfaction.
  • Motivated and trained sales personnel on product specifications and on account management techniques.
  • Directed Senior Account Management and Technical Support resources servicing all national wireless carriers.
  • Maintained exceptional account management while building strong customer relationships and increasing sales revenue.
  • Led new business development and account management for multinational clients.
  • Account management delivering projects in accordance to negotiated purchase contracts.
  • Implemented systems and processes to capture invaluable account management data.
  • Provided oversight and facilitated key account management and acquisition.
  • Results-oriented account management with consumer and B2B focus.
  • Account management of direct and distribution business.
  • Hired and trained account management personnel.
  • Coordinated account management for major clients.
  • Focused mainly on Natural foods stores, 40 reps and brokers, as well as regional and key account management team.
  • Commended by company owners and senior management for sales growth, product development, customer relationships, and key account management.

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19. CRM

average Demand
Here's how CRM is used in National Sales Manager jobs:
  • Developed and implemented effective selling strategies, training procedures, accountability reporting using our CRM, and pipeline management tools.
  • Implemented SalesLogix CRM to organize sales, marketing and customer support communications for internal and external purposes.
  • Managed activity in CRM platform including assigning and delegating prospects and customers to individual sales professionals.
  • Facilitated the development and maintenance of a relevant customer relationship management (CRM) database.
  • Produced weekly/quarterly/yearly reports documenting sales activities through CRM programs and presentations to upper management.
  • Utilized CRM database to accurately project monthly sales activity and provide forecasts to management.
  • Introduced a CRM system consistently hitting forecast expectations since its inception.
  • Implemented the first company-wide CRM system maximizing account manager productivity.
  • Manage client's portfolio utilizing Customer Relationship Management SoftwareCRM.
  • Developed and maintained customer relationships using CRM.
  • Utilized CRM to accurately forecast performance.
  • Revitalized and strengthened relationships with CRM.
  • Led the in-house development and implementation of a Customer Relationship Management (CRM) module to fulfill unique data tracking needs.
  • Aided in the integration of CRM system with sales and marketing to better focus the company on opportunities and communications.
  • Purchased and introduced a CRM system for sales team, no prior sales tracking and accountability prior to my tenure.
  • Organized, implemented and maintained the company CRM system, and managed all aspects of the company social media strategy.
  • Developed and implemented inventory, machine demonstration, CRM, sales training, marketing, training, programs for company.
  • Directed development and implementation of CRM tool, enhancing ability to identify, attack, and manage key performance initiatives.
  • Challenged with developing consistent territory planning through CRM to move national sales focus toward competitive targets from contiguous growth.
  • Established value add solution selling programs to gain leverage, & utilize CRM based sales tools to pro-actively sale.

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20. Sales Efforts

average Demand
Here's how Sales Efforts is used in National Sales Manager jobs:
  • Directed sales efforts and managed the contract business portfolio for a video and print-based performance improvement training organization.
  • Implement and administer training programs for distributors to ensure maximum effectiveness of sales efforts.
  • Coordinated sales efforts between company divisions providing better and more complete market coverage.
  • Manage nationwide sales efforts for provider of integrated plant-wide centralize process controls.
  • Directed sales efforts for organization providing financial services to independent automobile dealers.
  • Directed ongoing inside/outside sales efforts resulting in increased visibility and profits.
  • Coordinated sales efforts of team of independent sales representatives.
  • Produced marketing literature to support sales efforts.
  • Developed integrated strategies to focus sales efforts.
  • Managed capital equipment sales efforts.
  • Manage daily sales efforts of the national rep firm and team of regional salespeople for KSAT-TV, MeTV, and KSAT.COM.
  • Managed and coordinated the sales efforts of a national rep firm of ten offices and 50 sales reps throughout the US.
  • Led all sales efforts in support of 7 core product areas with over 400 separate products for $350M business unit.
  • Doubled new business revenue by expanding sales efforts with establishment of third party distribution team to work exclusively with intermediaries.
  • Improved WFF proposal and created several marketing programs in addition to daily sales efforts, trade shows and proposal generation.
  • Managed all aspects of company's sales efforts including 8 manufacturer's sales representative organizations and 6-person inside sales staff.
  • Led the sales efforts of the Canadian subsidiary of a European based burner company in the USA and Mexico.
  • Led sales efforts of 16 regional offices nationwide on behalf of the station; working with major corporate advertisers.
  • Managed the sales efforts of an inside sales team while ensuring appropriate sales support to the outside sales force.
  • Directed all sales efforts for the Company, making presentations to all key accounts in the Ad Specialty division.

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21. Internet

average Demand
Here's how Internet is used in National Sales Manager jobs:
  • Developed potentially complex financial analyses of Advertising Campaign for various businesses by providing Internet non-ads to potential clients nationally.
  • Channel Management role with emerging Internet solutions provider focusing on connectivity solutions designed for small to medium business.
  • Managed relationships with all domestic and international distributors and retail stores including internet, bookstore and library customers.
  • Initiated a new print and Internet advertising campaign initiating qualified leads for laboratory furniture sales.
  • Opened new internet markets opportunities in all business segments including many highly visible international corporations.
  • Established and maximized sales for leading Internet-based national directory technology and online search company.
  • Demonstrated American Express technology to prospects and clients with presentations of leading-edge Internet products.
  • Rabbit Marketing is a locally based internet marketing and search engine optimization platform.
  • Developed network relationships and partnerships with Tier I/II/III communication and Internet companies.
  • Conducted presentations at health-related events and made a media-focused appearance on radio/internet.
  • Managed all network and continuity planning and availability reporting for Internet/data initiatives.
  • Developed marketing materials such as brochures and internet communication to franchise members.
  • Directed fulfillment of Internet orders, providing superior and individualized customer service.
  • Cultivated and implemented policies and procedures for national internet sales division.
  • Administered team of dedicated category managers in Retail/Internet Division.
  • Increased Internet sales nationally through collaboration with national team.
  • Established an internet base of support documentation.
  • Fostered Internet banking channel partner relationships.
  • Help dealerships raise their close ratio on internet leads from an average of 10%, to 30% or more.
  • Design and implement pricing programs and promotions, as well as supervising cataloging and marketing initiatives for both print and internet.

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22. Sales Presentations

average Demand
Here's how Sales Presentations is used in National Sales Manager jobs:
  • Established and evaluated potential customer requirements, arranged sales presentations, discussed and prepared proposals for new clients.
  • Coordinated with all distributors through sales presentations to increase retail level product placement and improve product visibility.
  • Developed and wrote sales presentations for national and local clients and assisted with inventory control management.
  • Deliver executive-level sales presentations and conduct product demonstrations which convey product value and workers compensation savings.
  • Determine cities and sites for recruitment/sales presentations throughout the United States using profitability and demographic data.
  • Create and deliver effective sales presentations to promote services and offerings while communicating competitive advantages.
  • Developed sales presentations and business reviews incorporating syndicated, as well as, internal data.
  • Traveled extensively to facilitate high-impact sales presentations to key decision makers within lucrative accounts.
  • Facilitated major account sales presentations and coordinated all advertising / marketing plans for brands.
  • Developed and delivered articulate, concise sales presentations including detailed sales reports and summaries.
  • Provided category analysis and sales presentations both military, distributor and retail channels.
  • Generated new business by conducting sales presentations to business managers and plant supervisors.
  • Delivered sales presentations to national distributors independently and in concert with sales representatives.
  • Understand and utilize syndicated data to identify sales opportunities and develop sales presentations.
  • Planned, produced and delivered sales presentations/business reviews for external customers and stakeholders.
  • Conducted sales presentations, developed pricing and promotional programs and introduced new products
  • Developed Marketing and Sales Presentations for dealer network for industry leaders.
  • Developed Power Point presentation template and procedures for face-to-face sales presentations.
  • Performed sales presentations by cold calling and networking using competitive strategies.
  • Prepare and designed proposals, produced and successfully completed sales presentations.

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23. Depot

average Demand
Here's how Depot is used in National Sales Manager jobs:
  • Configured a new logistic partnership program for Home Depot allowing for national expansion.
  • Key Account responsibility for Home Depot, National Distributors and E-Commerce
  • Key customers include Staples, OfficeMax, Office Depot, Target, Amazon.com, Independent Dealers, Wholesalers and College Bookstores.
  • Managed private brand transition for Office Depot retail packaging to ensure project dates were met and specifications were adhered to.
  • Major accounts include Ingram Micro, Tech Data, Micro Center, Office Depot, Staples and D&H.
  • Supervised 5 WD-40 retail representatives whose sole responsibility was ensuring plan-o-gram and promotional compliance in 5 key Home Depot markets.
  • Increased sales $3 million by leading 2000 annual line review at Home Depot resulting in 8 new product placements.
  • Negotiated recent contract to open new business with Home Depot Canada resulting in sales to 130 new stores.
  • Promoted to Senior National Sales Manager in recognition of the spectacular growth created for online account, TheHomeDepot.com.
  • Worked with The Home Depot and Lowe's inventory analysts to develop sales and product need forecast.
  • Lead group of nine independent sales representative groups to service the Home Depot and Lowe's accounts.
  • Opened Home Depot, Lowe's, Ace Hardware, TruServe, and numerous chain grocery accounts.
  • Managed and expanded contracts with key customers in the segment: Home Depot, Staples and others.
  • Finalized 2014 product offerings with the buyers for The Home Depot, Lowe's and Sears.
  • Expanded client base to include mass market accounts such as The Home Depot and Lowe's.
  • Developed and sold ceramic floor tile merchandising programs to The Home Depot and Expo Design Centers.
  • Worked with MET team at The Home Depot on 2014 product resets for over 1000 stores.
  • Developed relationships with Samsung US, Samsung ME, Sharp ME and Office Depot sales teams.
  • Developed merchandising and packaging to differentiate The Home Depot and Expo Design Centers from competitors.
  • Key account development of Sears, TruServ, Ace Hardware, McMaster-Carr and Home Depot.

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24. Sales Organization

average Demand
Here's how Sales Organization is used in National Sales Manager jobs:
  • Established routine monthly sales meetings to enhance communication and flow of information throughout the sales organization that led to improved productivity.
  • Supervised independent sales organization, consisting of six account representatives with responsibility for business relationships and assuring sales growth.
  • Promoted from previous to National Sales Manager role to build Sales Organization focused solely on marketing business consumables.
  • Directed national specialty sales organization of 18; outlined territory quota, evaluated performance and mediated conflicts.
  • Served as technology champion and facilitated distribution of related technical information throughout the national sales organization.
  • Challenged with developing and implementing a National Sales Program and building a national sales organization.
  • Created and implemented a world-class domestic sales organization comprised of inside and outside sales representatives.
  • Established leadership and can-do attitude within sales organization to facilitate turnaround of division and profitability.
  • Established a culture of pricing discipline within the sales organization that continually improved profitability.
  • Recruited by President to restructure the sales organization and aggressively expand revenues and distribution.
  • Designed and rolled out cost recovery strategy for entire national sales organization.
  • Hired by company ownership to develop and implement a national sales organization.
  • Developed and implemented the strategic plan for a dedicated commercial sales organization.
  • Formed strategic relationships with Cincinnati Incorporated and Wilson Tool sales organizations.
  • Rehabilitated the Sales Organization by introducing economical and sales generating channels.
  • Maintained responsiveness of sales organization to meet objectives and customer needs.
  • Managed national field sales organization comprised of 22 sales representatives.
  • Facilitated weekly company sales meeting with the entire sales organization.
  • Reorganized sales organization to support go to market strategy.
  • Developed and approved all sales/marketing collateral for sales organization.

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25. Sales Programs

average Demand
Here's how Sales Programs is used in National Sales Manager jobs:
  • Designed national product strategies including implementation of sales programs, direct mail and telemarketing campaigns, and client/prospect seminars.
  • Closed orders and administered sales programs including aftermarket, lead qualification, order-entry and rep management.
  • Implemented sales objectives, administered sales programs, and evaluated and recommended territory solutions.
  • Developed unique sales programs for Fortune 500 accounts for a national promotional advertising company.
  • Designed and defined sales programs, promotional planning and customer specific marketing programs.
  • Developed and implemented sales programs, initiatives, and analyzed potential market opportunities.
  • Identified opportunity to expand customer reach and implemented integrated cross-promotional sales programs.
  • Managed forecast and budgets for representative groups and established bi-yearly sales programs.
  • Negotiated national account sales programs that positioned company as a preferred vendor.
  • Defined customer requirements and developed sales programs and solutions based options.
  • Designed and developed sales programs for equipment dealers and manufacturers.
  • Initiated, developed and produced unprecedented sales programs and policies.
  • Developed and coordinated category-building sales programs with marketing.
  • Develop new sales programs to increase profitability.
  • Created numerous sales promotions through attending trade shows and offering tailored sales programs to big box retailers and smaller companies alike.
  • Planned and implemented national sales programs for the $600 million portable audio and accessories product lines (400 SKU).
  • Envisioned, developed, and deployed sales programs for execution by field sales teams, internal leaders, and key stakeholders.
  • Generated 164% increase in gross profitability of the test center program while managing sales programs for the QualMark test centers.
  • Implemented recovery programs for collections that recovered past due balances and allowed the dealers to participate in all sales programs.
  • Developed and implemented all sales related programs, forms, training materials, reports for internal and external sales programs.

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26. Direct Reports

average Demand
Here's how Direct Reports is used in National Sales Manager jobs:
  • Supervised direct reports, including 2 Regional Sales Managers, Distributor Education Manager, and Distributor Educators.
  • Major national account responsibility along with the development and successful performance of direct reports.
  • Excelled in developing direct reports and others utilizing Performance Development System.
  • Manage 6 direct reports in California, Texas, Illinois, North Carolina, and Georgia representing 6 million in revenue.
  • Recruited by President to grow the business and upgrade sales force; with direct reports in; sales and service.
  • Managed OEM sales team with 3 direct reports and 2 shared resources with a combined quota of $4.5 Million.
  • Managed six direct reports calling on companies across the United States with annual sales well over $55 million.
  • Direct reports included two Regional Sales Managers, two Inside Sales Managers, and a Marketing Information Center Manager.
  • Lead 7 direct reports, managing accounts with global brands like Sony, Epson, Rite Aid and Canon.
  • Led the day-to-day activities of a staff of 20 direct reports with responsibility for a $10MM advertising budget.
  • Staff: 4 direct reports and 26 indirect reports / 12 Outside Sales Rep Agencies Reported to the owner.
  • Set goals and parameters for tracking/ measuring organic sales growth and led a team of 7 direct reports.
  • Managed 4 direct reports including a National Account Manager, 2 Region Managers, and a Data Analyst.
  • Expanded region to 10 direct reports managing $20M in sales, and successfully increasing growth every year.
  • Managed a cross functional team of up to four direct reports including an Account Executive and Category Advisory.
  • Interviewed and identified strong sales talent for the software industry, growing team to 6 direct reports.
  • Managed a US sales team of 6 direct reports and rep group team of 30 direct reports.
  • Managed three direct reports (manager level) providing training, mentoring and structuring incentive compensation programs.
  • Direct reports: 3 Key Account managers, 1 Field Merchandising Manager and 1 Retail-link analyst.
  • Reported to the Business Unit Manager, managed 5 direct reports and 10 agents / distributors.

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27. Sales Department

average Demand
Here's how Sales Department is used in National Sales Manager jobs:
  • Coordinate new product design and introduction by continuously interfacing the engineering departments with the sales departments.
  • Managed internal and external sales departments for snowboard equipment manufacturer, distributor and retailer.
  • Developed/managed operations of a national group sales department and call center representing 270 properties.
  • Reorganized sales department, reallocating resources and cutting costs to improve agency profitability.
  • Directed inside and outside sales departments for multiple divisions of national bicycle manufacturer.
  • Consolidated and centralized all outside sales territories into one, corporate inside sales department
  • Managed Utility Sales Department for a progressive manufacturer of energy efficiency lighting products.
  • Restructured international sales department to increase existing and new distributor coverage.
  • Established and amended standard operating procedures for hotel sales department.
  • Managed in-house sales department and several commissioned rep groups nation-wide.
  • Managed wholesale sales department for a mid-sized Educational Publisher.
  • Managed sales for independent representatives and their sales departments.
  • Created quarterly compensation metrics for our external sales department.
  • Complete responsibility of estimating and internal sales departments.
  • Managed Sales Department Co-op advertising and Merchandising budgets.
  • Developed Mission Statement and reorganized Inside Sales Department.
  • Developed and maintained sales department budget.
  • Created, crafted, hired, trained and coached the entire sales department consisted of 4 Sales Coordinators and 1 Assistant.
  • Hired to start formal sales department including profile of ideal candidate, job descriptions, CRM research, selection and implementation.
  • Top Salesman, 24 Million in Sales a year, develop market share reports, manage sales department of 6.

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28. Sales Process

average Demand
Here's how Sales Process is used in National Sales Manager jobs:
  • Assisted in the procurement of a CRM solution resulting in sales process standardization and uniform revenue recognition allowing accurate real-time forecasting.
  • Championed enhanced sales process and business advisory programs, elevating technical sales competencies to include strategic 360 -business perspective.
  • Developed strategic market and business development plans to provide lead generation and sales process tracking.
  • Formulated the strategic direction, managed sales process and directed marketing efforts for fastener manufacturer.
  • Directed all sales processes nationwide, specializing in liquidations and going-out-of-business sales.
  • Drive sales process through C-level management and implementation at all organizational levels.
  • Boosted accountability and customer satisfaction by automating and systematizing sales processes.
  • Managed entire sales process from contract negotiation to contract execution.
  • Managed new business development strategies and sales process redesign.
  • Refined consultative sales process and presentation output.
  • Developed sales processes for prospecting potential customers.
  • Establish a planned program for sales coaching, working with brokers & inside teams on all aspects of the sales process.
  • Guide the sales process to conclusion and do necessary follow up calls, providing customer service and technical advice as necessary.
  • Maintained key customer relationships and developed and implemented strategies for expanding the company's customer base while overseeing the sales process.
  • Managed exceptionally successful large-scale projects throughout product design, development, delivery and sales processes, product assortment, channel programs.
  • Managed equipment sales process from initial contact to delivery and installation; Served as customer service liaison between vendors and franchisees.
  • Orchestrated all phases of sales process including lead qualification, client site inspection and entertaining, contract negotiations and conversion.
  • Applied Sales Process Engineering protocol to improve sales time management as well as generate, manage and forecast sales opportunities.
  • Managed complex, high-dollar sales process, from initial client consultation through all phases of negotiation to final sales closing.
  • Key exposure to all types of vertical markets provided a comprehensive understanding of their significant impact on the sales process.

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29. Costco

average Demand
Here's how Costco is used in National Sales Manager jobs:
  • Managed all Costco business nationally.
  • Piloted successful pallet programs for Costco and BJ's that resulted in a 100% increase of sales in 3 months.
  • Identified new channels and instigated entry into military (Army and Navy) and club store (Costco) market segments.
  • Managed sales to 25+ national retailers including Wal-Mart, Target Best Buy, Toys-R-Us, Sears, Kmart, and Costco.
  • Managed $60 million business across Costco NE, SE, MW, NW, TX, International and Corporate Regions.
  • Promoted and transferred to MIRRO COOKWARE DIVISION to oversee all sales and marketing strategies for $30 million Costco account.
  • Recruited by the President of Misty Mate to redefine and build a new business model with Costco and Wal-Mart.
  • Managed the sale of & planned the distribution of 140 NFL/NCAA items for Costco worth $1.2 million.
  • Opened up new accounts such as Amazon, Best Buy, Costco, Target, and Walmart.
  • Established business relationships with major mass merchandisers such as Wall-Mart, Costco, Service Merchandise and Sterling.
  • Developed Watch Programs at JC Penney, Target, Price Company/Costco among others that exceeded $5MM.
  • Collaborated on the development of a business plan to establish sales presence in Costco's international divisions.
  • Hired and trained 700+ Sales representatives for Chandler Farm, Inc. Costco National Special Events.
  • Account responsibility included: Amazon.com, Costco retail, Fred Meyer, and JC Penney.
  • Partnered successfully with Costco and Whole Foods to produce relationship for Demonstrations and Events.
  • Web include Amazon, Costco.com, Walmart.com, Buy.com, NewEgg, and Overstock.
  • Served as Operations manager for Costco's around the US within eight sales regions.
  • Introduced several new items successfully, including four new bulk dinners at Costco.
  • Managed the Costco USA, Canada, and Mexico for 3 years.
  • Recruited to build retail placement nationally and Roadshow business platforms with Costco.

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30. Sales Activities

low Demand
Here's how Sales Activities is used in National Sales Manager jobs:
  • Recognized by senior leadership for managing sales activities involving entire product line from strategic planning to tactical field introduction.
  • Managed and coordinated daily sales activities of decorative cabinet hardware on a national scale.
  • Delegated sales activities and led development of business partnerships with customers.
  • Directed convention sales activities for this five person organization.
  • Managed nationwide sales activities of transportation air conditioning products.
  • Developed marketing plans for nationwide sales activities.
  • Coordinated all domestic sales activities.
  • Managed and supervised two Regional Sales Managers and eight Account Sales Representatives in all Marketing and Sales activities of Hotel Systems.
  • Coordinate sales activities with multiple departments and present monthly group sales plans and status of goal achievement to senior management.
  • Lead all hotel sales activities, directing staff, strategy, and initiatives in support of building new revenue opportunities.
  • Hired by VP of Sales and Marketing to manage and direct the sales activities for the entire consumer products division.
  • Coordinated all sales activities for both horizontal and vertical sales thought out the US for US Army and DoD Intelligence.
  • Conducted weekly meeting to entire staff updating employees on national sales activities, potential new business and new agent hires.
  • Created detailed monthly reports on revenue, sales activities and forecasts for multiple businesses and departments across the country.
  • Managed a team of 13 sales associates throughout the country by directing their sales activities of Individual Disability Insurance.
  • Work with insides sales support (non reports) to foster camaraderie and support of outside sales activities.
  • Conduct sales calls, schedule promotional work and track sales activities on large complex accounts and new territories.
  • Coordinated all sales activities for the division, as well as, merchandising the line with leading designers.
  • Formulate both individual and team quotas; monitor sales activities to ensure adherence to corporate sales goals.
  • Implemented Goldmine software to track sales activities, evaluate opportunity funnel, and create target customer list.

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31. Sales Personnel

low Demand
Here's how Sales Personnel is used in National Sales Manager jobs:
  • Developed a national network of sales personnel to market imported party goods supplies to both domestic and international wholesalers and retailers.
  • Managed distribution center and supervised sales personnel forecasts, budgets, and participated on the acquisition team
  • Developed training manual and instituted sales training process, providing expert sales personnel within company structure.
  • Directed sales personnel for the leading manufacturer and importer of hard-to-find automotive parts.
  • Created relational selling program to allow sales personnel to communicate new product attributes.
  • Developed and facilitated training and development program for sales personnel.
  • Developed manufacturer's rep organization and inside sales personnel.
  • Mentored numerous sales personnel as a senior account executive.
  • Recruited qualified sales personnel to restructure weak departments.
  • Develop sales personnel to maximize individual potential.
  • Supervised 31 independent sales personnel.
  • Created and implemented sales promotions with Regional Sales personnel across the country to maximize the local ethnic and niche marketing opportunities.
  • Managed a team of internal/external sales personnel; developing business growth of gift and home product categories for North America.
  • Directed and trained broker sales force of 150+ field sales personnel and national brand franchisee to further enhance broker/customer relationship.
  • Traveled 3 out of 4 or 4 out of 5 weeks with distributor and manufacturer's representative sales personnel.
  • Developed and implemented variable compensation plans for sales personnel tied to discount percentages, growth and product specific sales.
  • Mentored junior sales personnel, focusing on sales skill development, key account planning, and customer relationship management.
  • Coached sales personnel to increase goal achievement by 35% and to identify and bolster areas needing improvement.
  • Improved communications between corporate, field sales personnel and dealers resolving issues in a fair and timely manner.
  • Establish and manage effective programs to compensate, coach, appraise and train inside and outside sales personnel.

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32. Sales People

low Demand
Here's how Sales People is used in National Sales Manager jobs:
  • Documented and created instructions for sales people attending events to reduce errors and inconsistencies among different associates.
  • Recruited initial sales staff consisting of direct sales people and independent manufacturers representatives.
  • Supported field sales people with price quotes, project proposals, site visits, facility information, and manufacturing capabilities.
  • Coordinated product planning introduced new products and trained and accompanied distributor's sales people on sales and service calls.
  • Conducted training sessions with outside sales staff through in house sales meetings and sales meetings with distributor sales people.
  • Hired and trained high quality sales people through extensive networking to fill regional sales manager positions in new territories.
  • Managed four Regional Sales Managers, 22 direct sales people, two distributors and four field service personnel.
  • Hired and trained new publishers and sales people, especially to do business to business sales presentations.
  • Direct reports included four in house sales people, along with five independent showrooms across the country.
  • Counseled front line sales people on strategies and methodologies to improve sales penetrations and increase customer loyalty.
  • Set up manufacturer rep relationships to assist with more sales people on the street with incentive programs.
  • Supervised efforts of six outside sales people plus dealers nationwide, plus direct sales and closing responsibility.
  • Excelled in P & L responsible environment to lead sales people to meet profit goals consistently.
  • Managed $25 million in annual billings and over 50 sales people in 16 offices nationwide.
  • Managed 14 sales people at corporate and warehouse locations generating $14 million in annual sales.
  • Managed sales force of 4 direct sales people and 15 indirect sales reps throughout the country.
  • Managed, motivated, and trained eight sales people in closing sales and developing territories.
  • Worked with the local station sales people on their proposals, training and sales calls.
  • Created and implemented all national sales programs, managed a team of 10 sales people.
  • Mentor, Manage, and Grow a National Sales Force consisting of 12 Sales People.

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33. Client Relationships

low Demand
Here's how Client Relationships is used in National Sales Manager jobs:
  • Developed key client relationships and business partnerships through a consultative selling approach of enterprise wireless voice & data products/services and solutions.
  • Build and maintain quality client relationships with national accounts while marketing feature product initiatives and coordinating team strategies for product promotion.
  • Reconciled delinquent accounts while retaining sales and client relationships to prevent business deterioration during cash flow dips.
  • Recognized by both customers and internal senior management for successfully rebuilding and cultivating strong client relationships.
  • Enhanced clients' overall marketing campaigns through creative development of advertising strategies and reinforced client relationships.
  • Developed new business; managed client relationships; analyzed rulings and predicted product tariffs.
  • Established and built strong client relationships that allowed for growth, profitability and predictability.
  • Negotiated sales agreements for large scale meetings and conventions developing client relationships.
  • Identified opportunities for growing new service offerings and initiated new client relationships.
  • Turned around failed client relationships and retained significant annual revenue.
  • Developed client relationships with major multinational media agencies.
  • Prospect and develop new business; develop and build client relationships at the advertiser and agency level for fortune 500 companies.
  • Developed and led strategic sales initiatives and efforts to cultivate key-client relationships and foster sales growth on a national level.
  • Manage client relationships, and carry out market research to remain abreast of overall business trends within the market.
  • Increase station revenue by developing creative sales opportunities, set effective pricing and maintaining new and current client relationships.
  • Established a wide network of contacts among commercial roofing manufacturers; worked to build excellent client relationships.
  • Hired and trained sales staff, developed and executed sales strategies, and expanded existing client relationships.
  • Promoted due to ability to build brands, cultivate trusted client relationships, and grow market share.
  • Recaptured previously terminated accounts by building trusting client relationships, achieving reclaimed sales of $100K.
  • Led local marketing efforts through door-to-door sales approach and lunch gatherings that helped cultivate client relationships.

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34. R

low Demand
Here's how R is used in National Sales Manager jobs:
  • Penetrated existing accounts to reverse the negative relationship into a partnership of developing common strategies creating a win/win relationship.
  • Managed trade budget accruals and incremental business opportunities to deliver consistent sales and profit growth within the organization.
  • Reorganized regional assignments to guarantee evenly distributed sales potential and expand market coverage to optimize revenue.
  • Contributed to the implementation of promotional programs that optimized revenue levels in a saturated market.
  • Developed maturing of a ten-branch distributorship through training and gaining international/regional notoriety in markets.
  • Developed domestic and international marketing campaigns which increased product distribution in six countries.
  • Cultivate and maintain effective business relationships with executive decision makers in large accounts.
  • Promoted a positive company image and reputation in a highly competitive industry.
  • Monitored competitive activity in order to develop and protect brand market share.
  • Managed and directed social media advertising for retail and wholesale businesses.
  • Headed all sales and marketing Nationally to educational institutions and programs.
  • Authored business proposals, negotiated contracts and maintained sales collateral.
  • Conducted field sales analysis to determine status of account activity.
  • Consulted with businesses to supply accurate product and service information.
  • Developed marketing and training materials for regional managers and dealers.
  • Communicated with all departments and management regarding sales and operations.
  • Negotiated all contract personnel and licensing of computer software.
  • Created and custom-designed user-friendly online and printable media kits.
  • Resolved customer relationship difficulties and maintained project stability.
  • Modified existing sales strategy for abbreviated fiscal year.

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35. Product Training

low Demand
Here's how Product Training is used in National Sales Manager jobs:
  • Developed a National product training program to cross-train personnel during corporate restructuring and a sales forces merger strategy.
  • Provided representatives and distributors with product training and appropriate sales materials for existing products.
  • Developed product training programs for new equipment/users.
  • Implemented retail/wholesale equipment and product training seminars.
  • Implemented national sales/product training for distribution sales.
  • Conducted product training across the organization.
  • Developed customer product training manual.
  • Provided representatives with product training and appropriate sales materials for existing products as a well as new product roll out programs.
  • Developed and implemented a factory product training manual for the outside sales team, and developed the inside sales procedures manual.
  • Organized and implemented a National Sales Meeting for 60 independent reps, providing product training and key account planning.
  • Created new dealer sales and installation training programs throughout United States and Canada including annual product training roll-out activities.
  • Provide direct support in such areas as technical service, product training, national shows and joint sales calls.
  • Energized national account sales and organic revenue via product training and joint sales calls in U.S. branch offices.
  • Designed and led remote product training and selling seminars later adopted as company-wide standard for sales channels.
  • Directed product training to sales representative organizations that included joint sales calls to end users.
  • Developed Discount Schedules and Product Training Guides for the Crescent sales team and their accounts.
  • Implemented sales and product training programs for 18 sales representatives and distributor sales reps..
  • Followed up and provided sales and product training to their sales and management teams.
  • Conducted product training for rep agencies, distributors, specifiers, engineers and end-users.
  • Managed network of US sales representatives with product training, sales programs and tracking.

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36. Distribution Channels

low Demand
Here's how Distribution Channels is used in National Sales Manager jobs:
  • Expanded distribution channels beyond traditional customers, providing new verticals of distribution, greater market penetration, and additional revenue.
  • Developed and implemented sales and promotional strategies through traditional and alternate distribution channels in US, Canada and Australia.
  • Established and maintained new distribution channels and boosted overall business development growth within the North American market.
  • Surpassed sales goals eight consecutive years by continually expanding customer base and introducing new distribution channels.
  • Recruited, managed and trained 20 independent representatives and 2 representative groups for various distribution channels.
  • Designed, implemented and optimized distribution channels and developed marketing alliances and private label manufacturing partnerships.
  • Formulated strategy and tactical development to create new distribution channels for high-end products.
  • Fostered and facilitated relationships with product distribution channels to increase product sales.
  • Developed distribution channels for hardware, software and integrated production systems.
  • Result: diversification of distribution channels; increased sales and penetration.
  • Develop new markets and distribution channels extending beyond traditional core business.
  • Managed distribution channels both national and international increasing product sales.
  • Increased new distribution channels by adding Internet sales organizations.
  • Developed Granite Distribution channels focusing on business relationship building.
  • Coordinated introduction of new mutual funds across distribution channels.
  • Develop distribution channels with technology providers and consultants.
  • Increased brand awareness through opening new distribution channels.
  • Conducted extensive market analysis increasing distribution channels.
  • Created strategic distribution channels with wholesale partners.
  • Created new distribution channels within territory.

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37. SAM

low Demand
Here's how SAM is used in National Sales Manager jobs:
  • Developed program for innovative in-store merchandising for Sam's Club, partnering with other non-competing vendors in a customer-specific demo program.
  • Introduced and cultivated SAM Electronics communications and navigation Products into the commercial marine market and shipyards.
  • Conducted competitive market analysis, pricing/contract negotiations, product sampling, and new product introductions.
  • Developed advertising and sponsorship arrangements with Samsung, Motorola & other manufacturers.
  • Created internal customer service system, oversaw warehouse staff and sampling operations.
  • Managed independent representative groups and distributors into the same industry channels.
  • Worked daily with Sweden's Product Management team to get quotes and samples for current wholesale customers, prospects and leads.
  • Prospected and built territory by cold calling, sending out samples and following up on products to new and existing clients.
  • Contributed to the development of the regional marketing plans in both Mexico and Central America which increased brand awareness for Samsonite.
  • Maintained monthly sales levels, orders requirements, backlogs, client visits, sales reports, forecasts, and samples coordinator.
  • Established and implemented national sales strategies for acquisition, maintenance, relationship development, and retention of Sam's Club Members.
  • Experience - Continued * Established key accounts with Grocery Channel, Costco Wholesale, Sam's Club and BJ's Wholesale.
  • Job duties included overseeing, training, and providing sales materials and samples to 150 sales reps across the United States.
  • Introduced six new chemical products to Wal-Mart and Sam's, which increased sales by 24% in one year.
  • Acquired quotes and samples for packaging and travel kits made in the US for Sweden's entire Sales Force Team.
  • Re-imagined and led multiple initiatives, costs, marketing, shipping, samples, and merchandising the first 2 months.
  • Provided technical expertise through research and education on packaging design, engineering, sample production, and customer audit capabilities.
  • Played key role in resolving quality issues involving drawings and RMA's, as well as samples on specialty products.
  • Promoted from regional manager at ForRent Media Solutions division to National Sales manager at Dominion Homes division, same company.
  • Promoted 5 times over eight years and assigned to the highest volume sales account managing Wal-Mart and Sam's Club.

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38. Product Knowledge

low Demand
Here's how Product Knowledge is used in National Sales Manager jobs:
  • Established and maintained positive customer relationships in managed care and correctional settings through immediate follow-up, product knowledge and exceptional service.
  • Developed a strong rapport between manufacturer and distributor by providing comprehensive product knowledge of commercial lighting and quality customer service.
  • Demonstrated territory management ability with proven track record, ability to apply technical/scientific knowledge, and rapidly assimilate category/product knowledge.
  • Created product training manuals and conducted informational sessions with distributor partners to expand their product knowledge.
  • Developed and implemented a formal product knowledge training manual for sales representatives and dealers.
  • Created a comprehensive training program that improved Sales Representatives product knowledge and sales performance.
  • Provided customer feedback on marketing programs, product knowledge/recognition, and sales improvement strategies.
  • Provide excellent customer service and product knowledge to existing customers.
  • Conducted product knowledge training and expense management.
  • Demonstrated ability to lead and manage a diverse sales team to ensure precise product knowledge, merchandising and targeted sales channels.
  • Provide product knowledge on material components and applications/usage, daily oversight of sales, order entry, shipping and customer service.
  • Designed and presented educational events and seminars, including trade show programs, product knowledge and demonstrations throughout USA and Canada.
  • Designed a launch product knowledge seminar and coordinated a team of 7 that executed seminars in the top 100 doors.
  • Worked with major distributors in the USA and created positive monthly sales with promotions, staff training and product knowledge.
  • Serve as tactical product knowledge expert on all fire, police, EMS, and military program sales opportunities.
  • Improved overall product knowledge, brand awareness and sales strategy resulting in an overall 24% increase over LY.
  • Help increase production for existing agents by encouraging cross-sell opportunities in addition to product knowledge and problem solving.
  • Provided product knowledge and selling and training support for my agents as well as for my dealers.
  • Assisted distributors with ride along to visit current and potential accounts to ensure product knowledge and promos.
  • Key training components include billing, system training, sales skills, and product knowledge/customer service.

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39. Kroger

low Demand
Here's how Kroger is used in National Sales Manager jobs:
  • Developed relations and built profitably within the Kroger retail divisions.
  • Designed and implemented a successful promotional program at Kroger.
  • Worked closely with key chain buyers including Kroger KMA's Dallas, Houston, Memphis, Louisville, Indianapolis, Mid-Atlantic.
  • Established national account with Kroger in 300+-store Eastern division, with single item as the prime seller.
  • Solidified corporate alliance and secured designation as full diversity supplier with Kroger and SUPERVALU.
  • Make headquarter calls on Kroger nationally, SuperValu all banners, HEB etc.
  • Served as Kroger and Save-A-Lot relationship manager, coordinating efforts for 3900+ stores.
  • Negotiated and secured with Kroger subsidiaries totaling $7M in contract revenue.
  • Company Background: Kroger is the largest grocery retailer in the U.S.
  • Collaborated on private label project ventures with accounts like Kroger and Safeway.
  • Developed Kroger's, Cody's and other major chains during tenure.
  • Account Manager - Responsible for Kroger Houston and Grocer's Supply.
  • Developed brands and packaging for major customers outside the Kroger company.
  • Manage the Kroger family of convenience stores account nationwide.
  • Managed nearly $300M in sales for Kroger, Safeway, Albertsons, and all west coast regional grocery.
  • Managed 48 ft of retail POG space with Kroger/Fred Meyer business through Portland, ORbuying team.
  • Worked with Kroger and Albertson key sales team.
  • Green Giant, Kroger, Dole, etc.)
  • Major accounts include Gordman's, Fred Meyer, Kroger, Ralphs, and Western Family.
  • Achieved major distribution gains on CHI-CHI'S and HERDEZ items at Kroger, Safeway, Walmart and Ahold.

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40. Wal-Mart

low Demand
Here's how Wal-Mart is used in National Sales Manager jobs:
  • Developed and implemented successful program at Wal-Mart contributing to a $12M incremental benefit.
  • Conducted all business negotiations and initial product placements for Wal-Mart's entry into Canada.
  • Direct account Responsibility for Wal-Mart, Victoria Secret.
  • Managed Wal-Mart national business channel.
  • Secured competitive business and fostered relationships with Fortune 500 companies, including Amazon, Buy-Now, Wal-Mart, and Tiger Direct.
  • Initiated business with Wal-Mart and spearheaded fruit drink product Daily's Little Hug to become #1 at this major chain.
  • Listed a whole new portfolio at Wal-Mart in department 82 that represented 30 million additional sales for the company.
  • Awarded Sales Manager of the Year in 1999 and 2000, and Outstanding Partner Award from Wal-Mart in 2002.
  • Supervised one direct report whose responsibilities included managing smaller accounts, IRI analysis and Retail Link support for Wal-Mart.
  • Supported Vice President in handling mass market big box accounts such as Wal-Mart, Target and Amazon.com.
  • Negotiated contracts worth up to $100K with major retailers including Wal-Mart, Target, and Amazon.
  • Named Kroger vendor of the year in 2005 and Wal-Mart vendor of the year in 2006.
  • Expanded product distribution to Wal-Mart stores, resulting in additional sales of $1.5 million.
  • Promoted increased sales of pet food products within major mass retailers including K-Mart and Wal-Mart.
  • Key account responsibility; Wal-Mart along with all key distributors, and major paint chains.
  • Shipped in 50K units to Wal-Mart for Holiday Promotion totaling $1.6M in incremental revenue.
  • Created new products for Mid Tier Retailers including Kohl's, Sears and Wal-Mart.
  • Delivered all major presentations at Wal-Mart, Target, J C Penney, Sears.
  • Increased Wal-Mart sales from $1.5 million to a $40 million account.
  • Developed and secured Disney Records Read Along program in Wal-Mart's Toy Dept.

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41. Sales Professionals

low Demand
Here's how Sales Professionals is used in National Sales Manager jobs:
  • Developed customer intimacy and brand loyalty by developing relationships with our network of sales professionals and their customers abroad.
  • Managed a team of sales professionals who focused on analog and digital capture-through-output solutions.
  • Utilized training skills to educate sales professionals about new product categories and cross-promotion programs.
  • Restructured and re-organized go to market strategy including employed and contracted sales professionals.
  • Trained and developed sales professionals and implementation specialists and managed peak performance.
  • Managed sales professionals and a regional manager.
  • Lead sales and business development in Germany and Greece by managing 7 sales professionals in all aspects of the selling process.
  • Managed (12) sales professionals responsible for territories throughout the United States generating $14M in new sales.
  • Work closely with fellow Sales Managers and Director of Sales to ensure the success of 100+ Inside Sales professionals.
  • Hire, train, motivate and manage a team of sales professionals to sell commercial aluminum windows worldwide.
  • Managed capital markets sales force of 20 fixed income sales professionals as well as support staff during tenure.
  • Recruited sales professionals in all 11 EV project areas to continue efforts to build territories and channel partners.
  • Lead a team of four administrative and sales professionals which consistently met or exceeded quarterly sales goals.
  • Organized a team of sales professionals by hiring accomplished representation that focused on the outdoor trade channel.
  • Managed and trained sales professionals across Canada, exceeded national sales quotas and met national expense budgets.
  • Led a national team of 13 outside and inside sales professionals representing Greyhound's Package Express division.
  • Manage operations and growth of 8 children's division brands and 10 regional sales professionals.
  • Restructured national sales force by recruiting 20+ sales professionals to provide national sales coverage.
  • Managed and lead a team of 25 to 30 inside and outside sales professionals.
  • Managed two successful sales professionals in print, online, and trade show segments.

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42. Market Research

low Demand
Here's how Market Research is used in National Sales Manager jobs:
  • Utilized market research to develop sales opportunities which assured market performance and penetration in support of business initiatives.
  • Market research; customer identification; new product qualification; communication liaison between corporate management and 387 dealers.
  • Market Research: Perform competitive and industry research to identify sales opportunities and determine pricing strategies.
  • Contributed to utilizing innovative and relevant market research tools combined with active engagement of customers.
  • Conducted market research and identified new business opportunities including private label and innovative products.
  • Supported sales team with qualitative and quantitative station information and pertinent market research.
  • Conducted ongoing market research and competitive reviews for product awareness and effectiveness.
  • Carried out market research and competitive analysis for continuous improvement.
  • Performed extensive market research and capitalized on untapped business opportunities.
  • Market research and market penetration research Competitive Market analysis.
  • Initiated market research in developing group marketing strategies.
  • Conducted market research and competitive product analysis.
  • Implemented market research and strategic planning
  • Developed in-depth market research studies on industry capacity, product usage, and customer profiles which resulted in new plant acquisition.
  • Reported all forecasting and performance results, market research and trends, and competitive intelligence to the executive team.
  • Conducted market research to identify and define areas of opportunity, technological changes and trends in the market.
  • Conducted market research that was beneficial to the sales and marketing efforts of the president of the company.
  • Performed detailed market research and developed crucial contacts within the industry to ensure the success of the program.
  • Worked with various departments, including market research, sales, advertising, and public relations.
  • Applied market research and business analysis contributing to sales growth of 60% over 5 years.

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43. Contract Negotiations

low Demand
Here's how Contract Negotiations is used in National Sales Manager jobs:
  • Contract Negotiations / Vendor Relations - Negotiated contracts with clients to develop and maintain mutually beneficial business relationships.
  • Key initiatives included the development of continuity programs, sales management, retailer relations and contract negotiations.
  • Initiated process to establish a network of Manufacturers Representatives, including contract negotiations.
  • Skilled in contract negotiations while promoting the best interest and profitability of hotel
  • Manage all aspects of relationships, contract negotiations and initial project management.
  • Formulated client-targeted sales pitches and supported contract negotiations.
  • Executed contract negotiations with National and Corporate Accounts.
  • Performed contract negotiations on a regular basis.
  • Traveled nationwide to developers for contract negotiations.
  • Directed all phases of the sales cycle, from opportunity identification, relationship development though SOP/GMP --validation and contract negotiations.
  • Established advertising, product literature, and pricing structures for retail, distribution and OEM accounts including contract negotiations.
  • Completed contract negotiations for 9 different companies allowing them to offer a privately branded version of our program.
  • Coordinate all marketing, budgets, contract negotiations, and arrange travel for 35+ trade shows annually.
  • Managed all aspects of the sales cycle from initial contact to product evaluation and contract negotiations.
  • Lead contract negotiations at major customers to secure annual sales revenue of $10 million annually.
  • Identified and exploited vertical markets and facilitated all contract negotiations for all levels of CCTV solutions.
  • Provided sales support through contract negotiations, proposal preparations, quoting, and delivery information.
  • Contract Negotiations - Responsible for entire process from proposal to contract execution.
  • Contract negotiations, recruited, trained, and developed sales staff.
  • Contract negotiations with Terms & Fees working with Engineering Managers.

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44. New Clients

low Demand
Here's how New Clients is used in National Sales Manager jobs:
  • Meet and exceed sales quotas by objectively developing new clients while managing existing clients within an assigned geographic territory.
  • Supported sales operations to acquire new clients and conducted revenue growth presentations to executives and senior management.
  • Restored profitability through innovative initiatives to retain existing clients and acquire new clients.
  • Helped new clients formulate distribution channel partnerships and develop effective channel strategies.
  • Handle all monthly customer allocation/headcount reports for existing/new clients.
  • Created business opportunities and successfully engaged new clients.
  • Premier Fitness Marketing Generated sales leads and prospects through various different marketing strategies to help generate all of our new clients.
  • Mastered the use of researching third-party reporting information to balance account information, create results-driven marketing plans and prospect new clients.
  • Negotiate all agreements with my Regional Managers and the new clients to protect them for 48 months with our agreements.
  • Increased hotel exposure in the Western US Market through focus on solicitation of existing and establishing new clients.
  • Solidify customer relationship with personal visits and call on potential new clients - 2 weeks a month.
  • Leveraged cold calling, networking and other lead-generation skills to capture new clients on an ongoing basis.
  • Prospected new clients through cold calling, networking at industry conferences, and referrals from industry colleagues.
  • Obtained new clients for location conversions and image upgrades and hi rise sign and sign production.
  • Gained and maintained new clients as well as salvaging many existing retailers that were previously languishing.
  • Managed existing clients while prospecting and acquiring new clients through online marketing with emails and calling.
  • Prospected for new clients by cold calling, new product releases, trade shows and referrals.
  • Closed contracts with new clients by presenting clear, detailed bids to senior and executive leaders.
  • Managed and increased sales with current national accounts as well as prospecting perspective new clients.
  • Work with Director of Operations at our Manila location to ensure smooth on-boarding of new clients

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45. Sales Forecasts

low Demand
Here's how Sales Forecasts is used in National Sales Manager jobs:
  • Reported directly to Company President providing progress reports on monthly sales forecasts and budget.
  • Established full-year sales forecasts and consequent procurement planning and logistics from Honduran factories.
  • Partnered with upper management to discuss process improvement implementations and sales Forecasts.
  • Developed sales/marketing strategies, prepared sales forecasts and established regional sales goals.
  • Provided monthly/Quarterly/Yearly sales forecasts, marketing strategies and competition reviews.
  • Developed and monitored sales forecasts and budgets.
  • Manage inside/outside sales staff, territory managers and distributors by creating sales forecasts and incentives for the entire United States.
  • Devised and Implemented Sales Strategies, Sales Forecasts and Strategic Industry Partnerships to Promote Sales of Master Repair ERP Software.
  • Developed, executed and tracked the annual marketing plan, sales forecasts and channel sales strategy to maximize profitability.
  • Provided marketing feedback, sales forecasts, and new product concepts as part of growth strategy for U.S. market
  • Developed short- and long-term strategic plans and sales forecasts to ensure projected volume and profitability goals were realized.
  • Headed up total marketing plans, including advertising, new product creation, branding and sales forecasts.
  • Exceeded sales forecasts by minimum of 20% throughout tenure and increased account base over 300%.
  • Created sales forecasts and managed 32 Reps to create demand through the nation's leading distributors.
  • Managed sales forecasts, annual revenue, and expense budget as well as compensation and commissions.
  • Established all sales forecasts and developed the criteria in which to measure and evaluate sales performance.
  • Established sales forecasts, quotas, and objectives for rep agents and one direct report.
  • Monitor sales forecasts and sales force productivity on 1,400 products for over 150 direct accounts.
  • Managed all aspects of sales and business including inventory, logistics, and sales forecasts.
  • Advised company officers on strategic issues, profitability factors, marketing trends and sales forecasts.

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46. ROI

low Demand
Here's how ROI is used in National Sales Manager jobs:
  • Delivered winning retail solutions to Wal-Mart, resulting in maximized ROI in highly competitive and severely declining industry.
  • Provided extensive data analysis to formulate sale closing ROI presentations and assisted engineering with product development.
  • Developed ROI models including shelf space management and category management.
  • Introduced integrated marketing techniques reducing operating costs and increased ROI.
  • Introduced ROI Workbook and Discovery Document (outlining current and desired statuses) to prospective clients as consultative high-probability sales tools.
  • Project Manager for multiple trade shows with over 250% ROI and generating in excess of 20% of annual sales.
  • Coordinate and manage all domestic inventory decisions in order to support sales growth while maximizing ROI of the domestic inventory investment.
  • Designed Sales Strategies to Maximize the ROI of all labor, time, and financial investments while capturing and retaining sales.
  • Set up programs in conjunction with clients for Asset Management, Product Procurement, ROI Valuation and future Upgrade programs.
  • Created strategic account business plans detailing products, programs, profitability, ROI, and forecasting product and promotional needs.
  • Worked with local offices to add additional product lines and services and to understand ROI (forecasting and bid options)
  • Drive accountability using Solution Sales and Synchronized Selling methodologies to validate ROI to executive buyers and shorten sales cycles.
  • Compiled and analyzed advertising expenditures with respect to ROI for sales, and provided periodic reporting to senior management.
  • Designed and developed high-ROI product promotions and programs to drive national sales and improve year-over-year (YoY) growth.
  • Handled: machine design solution, rate, through-put, space, flexible concepts, design for ROI.
  • Manage national accounts and increase revenue, profitability, market share and ROI driven growth within the US.
  • Developed sell sheets and product packaging, ensuring maximum sell-through and optimal return on investment (ROI).
  • Optimized ROI by analyzing bids for quality and value proposition in line with the division s business model.
  • Recruited, trained and directed seven person sales force in Chicago, Detroit and Grand Rapids locations.
  • Developed and executed quarterly marketing plan with individual accounts and review results with partners to determine ROI.

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47. Technical Support

low Demand
Here's how Technical Support is used in National Sales Manager jobs:
  • Developed and presented technical training material for installation and service departments along with internal technical support staff and end-user support teams.
  • Develop relationships with Executive and C level managers within business vertical to develop and deliver the technical support solutions.
  • Communicate and operate internally to maximize cooperation with Engineering, Manufacturing, Technical Support, Distribution and Marketing.
  • Developed and manage the sales and technical support organization for national network of distributors.
  • Managed 70-80 sales/customer service rep's in Field Engineering Sales/Technical Support Operations Department.
  • Manage and support new customer acquisition through collaboration with technical support team.
  • Promote product line through distributorship offering customer service and technical support.
  • Traveled extensively with rep groups providing products and technical support.
  • Provided top-tier quality technical support and troubleshooting services to clients.
  • Managed sales engineers and technical support personnel within Region.
  • Coordinated regional/national technical support training for staff.
  • Provide technical support for all territory managers.
  • Project management experience, including rolling out new call and customer technical support centers, as well as consolidating existing sites.
  • Managed inside/outside sales and technical support services to 80+ domestic musical instrument, pro audio and consumer retail accounts.
  • Recruit, hire, train, and deploy six field sales executives and two technical support representatives nationwide.
  • Provided technical support to clients and end users for VOIP services, data services, Software and hardware.
  • Trained new sales personal on proven sales and marketing methods and technical support to insure optimal plant operations.
  • Coordinated production planning, managed P&L analysis and directed technical support for domestic operations.
  • Managed all sales representatives, provided training and technical support; and coordinated weekly sales meeting.
  • Assist customers in the development of customized technical support for variety of commercial and retail industries.

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48. C-Level

low Demand
Here's how C-Level is used in National Sales Manager jobs:
  • Cultivated relationships with C-level executives, and distributor sales personnel to coordinate the roll-out of new products and innovative technology.
  • Established and maintained important C-Level relationships in the power generation marketplace that contributed to sustained sales and profitability.
  • Developed and maintained professional relationship with C-level and deputy directors of medical centers in key regions.
  • Established, developed, and maintained strong business relationships with C-level executives or relevant decision makers.
  • Identify strategic opportunities, engage C-level decision makers to present overall efficiency and revenue stream potential.
  • Delivered compelling sales presentations to C-level executives within target accounts and achieved stellar closing ratio.
  • Called on: Production Managers, Procurement/Purchasing Managers, Manufacturing Engineers, C-Level Executives.
  • Negotiated directly with major national ad agencies and C-Level decision makers.
  • Achieved real engagement partnership relationships with Senior Management and C-level Executives.
  • Developed and maintained relationships with C-level contacts.
  • Delivered management & C-level end-user sales presentations.
  • Liaised with German headquartered C-level company executives.
  • Formed mutually beneficial C-level relationships.
  • Establish relationships and meetings with C-Level Executives, Procurement, IT and software developers of existing and emerging Fortune 1000 companies.
  • Worked with C-level executives to identify opportunities, develop growth strategies, and create tactical and strategic marketing plans.
  • Lead executive c-level sell-in process of HP s complete line of products, solutions and services in global account.
  • Identified, qualified, and opened accounts with C-level executives, celebrities, and other high-profile customers.
  • Drive team to develop new business through advertising agencies as well as direct to C-level clients.
  • Created relationships with C-Level and Senior Management level within the partner community and within NetApp.
  • Targeted and engaged C-level decision-makers in small to Fortune 1000 companies to close sales.

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49. RFP

low Demand
Here's how RFP is used in National Sales Manager jobs:
  • Prospected and built relationships with 3rd parties resulting in an increase in RFP's and new bookings for the sales staff.
  • Acquired full training in Opera systems and forecasting, revenue management, corporate meeting systems, middle markets and RFP response.
  • Led strategic responses to RFP's in cooperation with OEM's, VARS, channel partners, account execs.
  • Structured and negotiated contractual agreements, and RFP's, as well as decisions on all meet comp scenarios.
  • Responded to all RFP's, generated leads and represented the hotel at trade shows and industry events.
  • Oversee all RFP responses, evaluating initial requirements, developing competitive answers, and assembling final proposals.
  • Rate & service negotiating, RFP (bid) development / management, strong relationship building.
  • Co-led Lowe's U.S. RFP at U.S. office that increased sales by approximately 18%.
  • Catapulted sales of a key account by approximately 300% by heading RFP team.
  • Enabled sales staff to call on architects to gain RFP specification for Mohawk products.
  • Work with 3rd party business partners to create RFP's for their clients.
  • Implemented use of global RFP website to drive more business leads into firm.
  • Respond to RFI/RFP's, Contacts, Program Setup and Lateral Marketing Follow-up
  • Responded to Request for Proposals (RFP) from school districts.
  • Direct responsible charge of all RFP responses and client presentations.
  • Complete RFP's and pricing for top 25 builder prospects.
  • Handled RFP s and related proposals for all potential accounts.
  • Help with retrieval and prep of RFP's for contracts.
  • Negotiate proposals and RFP's for multiple commercial lending products.
  • Developed proposals and responded to RFP's for prospects.

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50. YOY

low Demand
Here's how YOY is used in National Sales Manager jobs:
  • Achieved YOY revenue growth rates of 20% while maintaining a solid mix of business and large opportunities over $100K.
  • Led AE team in a promotional campaign that resulted in a 100% YOY sales increase vs. 20% target goal.
  • Coordinated line extension of all new items into five Whole Foods regions and increased YOY sales by 20%.
  • Achieved a 25% YOY increase in sales to strategic enterprise accounts in East Coast territory in 2014.
  • Team increased hotel's Occupancy by 13.4% YOY increased hotel's RevPar by 8.9% YOY.
  • Magnified YOY revenue by 82% and placed on President's Club for seven of eight years.
  • Achieved Sales Forecast attainment 16/17 years, with an average of +8.7% over goal, YOY.
  • Increased customer penetration 20% YOY via Gap Analysis, line extension and new product development.
  • Executed $3MM Pecan pie program doubling Kroger's YOY segment sales for two consecutive years.
  • Tripled sales growth by an average of 20% YOY within a five year period.
  • Pinpointed critical voids and infiltrated competitor strong holds increasing sales YOY by 20%.
  • Achieved Gold status YOY and increased revenues 177% at Top Ten Reviews.
  • Set new YOY sales increase records, adding to an improved bottom line.
  • Increased service and parts profitability by >20% YoY.
  • Negotiated YOY rate increases while delivering cost certainty for client.
  • Achieved an Immediate 8% YoY increase in sales in year 2011 with 12%-16% YOY increase in 2012.
  • Generated $12 million in sales & grew business on the East Coast by 17% YOY in FY 2012.
  • Increased Federal Business Sales by 12% YOY Q2, FY12, first quarter driving the Fed.
  • Increased YOY sales dollar amount by 15% ($68MM to $80MM).
  • Recognized for 33% YOY sales increase for 2012 sales.

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20 Most Common Skill for a National Sales Manager

Sales Goals16.7%
New Product Development16.3%
Revenue Growth12.3%
Sales Representatives6.6%
New Accounts5.8%
Distribution Network5.3%
Trade Shows5.3%
Business Development4.6%

Typical Skill-Sets Required For A National Sales Manager

RankSkillPercentage of ResumesPercentage
1
1
Sales Goals
Sales Goals
13.7%
13.7%
2
2
New Product Development
New Product Development
13.4%
13.4%
3
3
Revenue Growth
Revenue Growth
10.1%
10.1%
4
4
Sales Representatives
Sales Representatives
5.4%
5.4%
5
5
New Accounts
New Accounts
4.8%
4.8%
6
6
Distribution Network
Distribution Network
4.4%
4.4%
7
7
Trade Shows
Trade Shows
4.3%
4.3%
8
8
Business Development
Business Development
3.8%
3.8%
9
9
Customer Service
Customer Service
3.7%
3.7%
10
10
Market Share
Market Share
2.8%
2.8%
11
11
Annual Sales
Annual Sales
2.8%
2.8%
12
12
Customer Base
Customer Base
2.1%
2.1%
13
13
OEM
OEM
1.8%
1.8%
14
14
Sales Plan
Sales Plan
1.7%
1.7%
15
15
Direct Sales
Direct Sales
1.7%
1.7%
16
16
Sales Training
Sales Training
1.5%
1.5%
17
17
Sales Management
Sales Management
1.1%
1.1%
18
18
Account Management
Account Management
1%
1%
19
19
CRM
CRM
1%
1%
20
20
Sales Efforts
Sales Efforts
1%
1%
21
21
Internet
Internet
1%
1%
22
22
Sales Presentations
Sales Presentations
0.9%
0.9%
23
23
Depot
Depot
0.9%
0.9%
24
24
Sales Organization
Sales Organization
0.8%
0.8%
25
25
Sales Programs
Sales Programs
0.8%
0.8%
26
26
Direct Reports
Direct Reports
0.8%
0.8%
27
27
Sales Department
Sales Department
0.8%
0.8%
28
28
Sales Process
Sales Process
0.8%
0.8%
29
29
Costco
Costco
0.7%
0.7%
30
30
Sales Activities
Sales Activities
0.7%
0.7%
31
31
Sales Personnel
Sales Personnel
0.7%
0.7%
32
32
Sales People
Sales People
0.7%
0.7%
33
33
Client Relationships
Client Relationships
0.5%
0.5%
34
34
R
R
0.5%
0.5%
35
35
Product Training
Product Training
0.5%
0.5%
36
36
Distribution Channels
Distribution Channels
0.5%
0.5%
37
37
SAM
SAM
0.5%
0.5%
38
38
Product Knowledge
Product Knowledge
0.5%
0.5%
39
39
Kroger
Kroger
0.5%
0.5%
40
40
Wal-Mart
Wal-Mart
0.5%
0.5%
41
41
Sales Professionals
Sales Professionals
0.5%
0.5%
42
42
Market Research
Market Research
0.5%
0.5%
43
43
Contract Negotiations
Contract Negotiations
0.5%
0.5%
44
44
New Clients
New Clients
0.5%
0.5%
45
45
Sales Forecasts
Sales Forecasts
0.5%
0.5%
46
46
ROI
ROI
0.5%
0.5%
47
47
Technical Support
Technical Support
0.4%
0.4%
48
48
C-Level
C-Level
0.4%
0.4%
49
49
RFP
RFP
0.4%
0.4%
50
50
YOY
YOY
0.3%
0.3%

36,552 National Sales Manager Jobs

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