How To Become A New Media Specialist: What It Is and Career Path

What is a new media specialist and how to become one

Updated January 8, 2025

3 min read

Quoted expert

Annemarie Franczyk

There is more than meets the eye when it comes to being a new media specialist. For example, did you know that they make an average of $24.63 an hour? That's $51,228 a year! Between 2018 and 2028, the career is expected to grow 8% and produce 22,300 job opportunities across the U.S.

What general advice would you give to a new media specialist?

Annemarie Franczyk

Associate Professor, Buffalo State College

They may be entering an industry that increasingly will require practitioners to be highly motivated to work efficiently and effectively away from an office location. Whatever the students are learning about being a successful remote learner, -- being highly organized, a self-starter, independent worker -- they will need to take that into their future workplaces.

ScoreNew Media SpecialistUS Average

Salary

4.0

Avg. Salary $51,228

Avg. Salary $59,228

Stability level

7.3

Growth rate 8%

Growth rate 0.3%

Diversity

6.6

Race

American Indian and Alaska Native 0.59%

Asian 5.33%

Black or African American 10.28%

Hispanic or Latino 12.15%

Unknown 5.11%

White 66.54%

Gender

female 35.83%

male 64.17%

Age - 40

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 40

Stress level

7.3

Stress level is high

7.1 - high

Complexity level

8.8

Complexity level is advanced

7 - challenging

Work life balance

3.8

Work life balance is poor

6.4 - fair

Key steps to become a new media specialist

Explore new media specialist education requirements

Most common new media specialist degrees

Bachelor's

75.4 %

Master's

11.9 %

Associate

8.6 %

Start to develop specific new media specialist skills

Skills	Percentages
Web Content	26.26%
Video Content	14.22%
Facebook	6.53%
Twitter	5.49%
SEO	5.30%

Complete relevant new media specialist training and internships

Accountants spend an average of 1-3 months on post-employment, on-the-job training. New new media specialists learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a new media specialist based on U.S. Bureau of Labor Statistics data and data from real new media specialist resumes.

Research new media specialist duties and responsibilities

Manage e-commerce demand generation programs for www.ToshibaDirect.com.
Create content for profiles providing stronger SEO value.
Create a brand YouTube channel for the firm.
Produce HTML email and specialize pages as well as party photo galleries.

Prepare your new media specialist resume

When your background is strong enough, you can start writing your new media specialist resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a new media specialist resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable new media specialist resume templates

Build a professional new media specialist resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your new media specialist resume.