Ogilvy Company History Timeline

1948
Ogilvy was founded in 1948 as one office.
In 1948 Ogilvy and Anderson Hewitt formed Hewitt, Ogilvy, Benson Mather, with some financial help from his former English employers and another English advertising agency.
1949
The first large client was Sunoco then called Sun Oil , procured by Hewitt in February 1949.
1951
The company only had a small budget, but its president promised to never change a word of copy . In 1951, they introduced The man in the Hathaway shirt campaign.
1954
The agency's backers supported Ogilvy, leading to Hewitt's resignation and the agency reopening as Ogilvy, Benson Mather in 1954.
1964
Ogilvy Mather edit In reaction to the growth of international advertising, Ogilvy, Benson Mather formed an equal partnership with Mather Crowther in November 1964.
1965
In January 1965, both changed their names to Ogilvy Mather and the parent company became known as Ogilvy Mather International Inc.
1966
In 1966, with Ogilvy at the helm, the firm of Ogilvy Mather became one of the first advertising firms to go public.
1967
Ogilvy first opened its doors in Australia in 1967 with no clients and very little money.
1971
Noted for much of the 20th century as a maker of luxury automobiles, the company was separated from its car-making operations and nationalized following bankruptcy in 1971.
1976
Another acquisition, Hodes-Daniel, resulted in the establishment of the agency's direct-response service, called Ogilvy Mather Direct, in 1976.
1980
1980s edit The agency opened its public relations division, Ogilvy Mather Public Relations, in 1980.
1985
In 1985, Ogilvy Mather International was renamed as the Ogilvy Group Inc.
1987
Scott is a 31-year veteran of Ogilvy, having started his career with Ogilvy Public Relations in New York in 1987.
Kenneth Roman, president of Ogilvy Mather United States, was named president of Ogilvy Mather Worldwide. and was promoted to chairman in 1987.
1988
He started as an account executive and moved to creative in 1988.
He became chairman of the Ogilvy Group in 1988, succeeding Graham Phillips.
1989
Jaime first joined Ogilvy in 1989, spending nearly 17 years with the agency.
In 1989, WPP plc, a British advertising holding company, acquired the Ogilvy Group for 864 million, which, at the time, was the most ever paid for an advertising agency.
1991
Having spent eight years with Price Waterhouse London, he joined WPP in 1991 while the Group was in the middle of a cashflow crisis, looking after the finance relationship with the banks and reporting to the market.
1992
5 U.K. direct marketing agency, Paul joined O M in 1992.
David Ogilvy initially resisted the sale, but eventually accepted the title of WPP honorary chairman, a position he relinquished in 1992.
1993
Horacio joined Ogilvy in 1993 in Argentina as an Account Supervisor.
1994
Steve is Executive Partner, Chief Financial Officer, Worldwide, a position he has held since joining Ogilvy in 1994.
In 1994, then-North America president Shelly Lazarus and Beers helped win the entire global account of information technology corporation IBM for the agency.
1995
Paul started as Finance Director of O M Direct in London and moved to be Group Managing Director in 1995.
He joined Fallon Minneapolis in 1995.
1996
After four years, Beers stepped down as CEO. Lazarus, a 23-year veteran of the agency, was appointed CEO in 1996 and became chairman the next year.
1997
The agency has undergone a lot of changes in its 50 years, including a series of name changes and two mammoth mergers the first with John Singleton Advertising in 1997 to become Singleton Ogilvy Mather and the second at a holding group level with WPP and Ogilvy s holding company, STW, last year.
1998
The agency was hired by the ONDCP in 1998 to create anti-drug ads aimed at adolescents.
1999
Kent s tenure with Ogilvy began in 1999, when he joined the agency to head up Ogilvy s interactive division in Asia.
2000
In 2000 she became Ogilvy s first Global Knowledge Manager in New York City.
2001
Playing a key role in the 2001 worldwide pitch for United Airlines, Adam secured the opportunity to move overseas and run the United Airlines EMEA business from Fallon London s new office.
2002
In 2002, she moved to RMG Connect as the CEO of its EMEA operations, a startup role which included attracting and developing the network's leadership team, defining positioning and service offering as well as winning clients like Vodafone, HSBC and Shell.
Kent s first book, Building Brands and Believers, was published in 2002.
2003
In 2003, she helped win the Cisco business and moved to Los Angeles to lead the global Cisco account.
2004
Lauren joined the agency in 2004 and became the agency's youngest director of business development three years later.
2006
Nelly returned to Ogilvy in 2006 and for a decade led the agency s client portfolio in its Europe, Africa and the Middle East offices before moving across the Atlantic.
He was part of the creative team that won the 2006 Grand EFFIE for Dove's Campaign for Real Beauty.
2007
Donna joined the agency in February 2007, and has overseen the creation of an external and internal diversity advisory board, and ten employee-led professional networks.
Recognizing Adam s proficiency in developing award-winning work for International brands, Adam was promoted to Worldwide Client Service Director in 2007 to oversee the AMV BBDO s portfolio of lead Global assignments for Johnson Johnson, GE, PepsiCo, Dulux, and Birds Eye.
2008
Paul was appointed Regional Chief Financial Officer of Asia Pacific with effect from April 2008.
Since joining Ogilvy in 2008 Philip has served in a diverse range of leadership roles across markets.
In 2008, Donna was honored as a Change Agent by the ADCOLOR Awards, an industry coalition created to honor achievements in minority talent in marketing and media.
2009
Adam was promoted in 2009 to Managing Partner to have a direct hand in AMV BBDO s day to day management and operations.
Miles Young became Worldwide CEO in January 2009 after leading the company's Asia-Pacific division for 13 years.
2010
She took on the role of North American Chief Marketing Officer in 2010 and was elevated, two years later, to worldwide CMO.
2010s edit In 2010, the agency established OgilvyRED, a specialty strategic consultancy.
2011
In 2011, Lou took on the role of Chief Operating Officer for Ogilvy in New York.
In 2011, Musa founded the agency David alongside fellow founders Anselmo Ramos and Gaston Bigio.
2012
Lazarus remained chairman until 2012, when Young succeeded her.
The agency formed Social Ogilvy in 2012 to work on social media projects for clients.
2013
Most notably, in 2013 Ogilvy Brazil won Agency of the Year at Cannes.
In June 2013, OgilvyAction, the agency's activation unit, merged with other WPP-owned properties-G2 Worldwide and JWTAction-to form Geometry Global, an activation network that operates in 56 markets.
Ogilvy Public Relations in China faced accusations in the media of overworking a 24-year-old employee who died of a heart attack while in the office in May 2013.
2014
David holds the role of Executive Partner and Chief Executive in Australia and New Zealand, a post he has held since returning to his home country in 2014.
He was promoted to CEO of Ogilvy China in August 2014, a role he retains.
The unit was established in 2014 and was present at over 50 of the agency's offices.
2015
In June 2015, Young announced he would retire as both Worldwide chairman and CEO to take the position of warden at his alma mater, New College at Oxford University.
The agency handled production work through Hogarth Ogilvy, a joint venture between Ogilvy Mather and Hogarth Worldwide formed in 2015.
2016
In September 2016, he became Worldwide Chairman and led the agency into its Next Chapter.
2017
She was appointed in August 2017 to the position of EVP Global Brands for Europe, Africa, and the Middle East EAME . As an early pioneer of performance marketing at IBM, Nadja focused her efforts on how IBM could use data and digital marketing to sell to consumers.
Horacio is Executive Partner, Chief Executive, Latin America and has led Ogilvy s Latin American operations since January 2017.
In November 2017, according to reports, Ogilvy Mather won the Turespa a account, worth two million euros.
2018
Michael has led Ogilvy in the UK since February 2018 as Executive Partner, Chief Executive, UK. He continues to drive the agency forward towards a more integrated model to maintain a leading position in an ever-changing marketing landscape.
Joe was named the seventh most awarded Chief Creative Officer in the world in the Drum Report s 2018 Worldwide Creative Rankings.
CEO John Seifert launched the company's re-founding in June 2018, during which the company changed its name from Ogilvy Mather to Ogilvy, restructured, and rolled out a new, unified brand and logo to simplify its services.
2019
Lauren has led Ogilvy s New York office since May 2019 as Executive Partner, President, New York.
Founded
1948
Company Founded
Headquarters
New York, NY
Company Headquarter
Founders
David Ogilvy
Company Founders

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