Olson Overview

Marketing and Advertising
Minneapolis, MN
Founded In
Organization Type
Olson is one of the top five independent, full-service digital agencies in North America. With a digital core and deep expertise in advertising, 1to1, PR, social and mobile, the nearly 500-person-strong agency builds community and creates advocacy for some of the world's most respected brand marketers, including Best Buy, General Mills, MillerCoors, Target and Wrigley. Olson has offices in Minneapolis, Chicago, Toronto and emerging offices in San Francisco and New York.
The staff at Olson come from unusually diverse demographic backgrounds. The company is 39.7% female and 32.3% ethnic minorities. The diversity in Olson employees extends to employee political beliefs. Its employees are politically diverse and represent a balanced blend of political orientations, with 48.3% Democrats and 50.0% Republicans. Despite their political differences, employees at Olson seem to be happy. The company has great employee retention with staff members usually staying for 4.4 years.
Olson is a small media company based in Minneapolis, MN with only 75 employees and an annual revenue of $10.3M.

The Organization’s Mission

To connect, learn, discover, and grow.

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The Team At Olson

Key People

Robert D. Olson

Olson Rankings

Olson is ranked #59 on the Best Companies to Work For in Minnesota list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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Olson Salaries

Salary Score
Average Olson Salary
$26.07 hourly
Updated March 16, 2023

Highest Paying Jobs At Olson

RankJob TitleAvg. SalaryHourly Rate
1Marketing Director$128,866$62
2Software Engineer$99,408$48
3Software Developer$89,471$43
4Quality Assurance Engineer$86,989$42
5Art Director$83,625$40
6Business Analyst$75,960$37
7Project Manager$74,423$36
8Account Executive$69,652$33
9Data Analyst$69,643$33
10Sales Representative$64,275$31
11Account Manager$62,232$30
12Web Developer$62,156$30
13Graphic Artist$60,047$29
14Media Consultant$57,994$28
15Graphic Designer$55,375$27
16Media Specialist$52,919$25
17Contributing Writer$51,412$25
19Executive Assistant$48,720$23
20Marketing Coordinator$48,577$23

Olson Diversity

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

Olson Gender Distribution


Research Summary. Using a database of 30 million profiles, Zippia estimates demographics and statistics for Olson. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:

  • Olson has 75 employees.

  • 40% of Olson employees are women, while 60% are men.

  • The most common ethnicity at Olson is White (68%).

  • 15% of Olson employees are Hispanic or Latino.

  • 8% of Olson employees are Black or African American.

  • The average employee at Olson makes $54,224 per year.

  • Olson employees are most likely to be members of the republican party.

  • On average, employees at Olson stay with the company for 4.4 years.

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Olson Employee Political Affiliation

Olson employees are most likely to be members of the Republican Party. The largest donation made to a political party by an Olson employee was by Kimberly Olson. Kimberly Olson donated $44,950 to the Democratic Party.



Republican Party

50.0 %

Democratic Party

48.3 %

Minnesota Democratic–Farmer–Labor Party

1.7 %
Employee Political Donations
NameJob TitlePartyDonation
Kimberly OlsonPresidentDemocratic Party$44,950
Mark OlsonPresidentRepublican Party$17,250
John JacobusAdministrative ProfessionalRepublican Party$5,200
Wanda FischerLawyerRepublican Party$3,900
Donald OlsonPrimary CaregiverRepublican Party$2,800
Benjamin OlsonGeneral ContractorRepublican Party$2,750
Susan OlsonOwnerRepublican Party$2,500
Gary OlsonSales/MarketingRepublican Party$2,070
Craig OlsonRequirements ManagerRepublican Party$2,000
Andrew MossConsultantDemocratic Party$2,000
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Olson Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.

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Frequently Asked Questions about Olson

When was Olson founded?

Olson was founded in 1992.

How many Employees does Olson have?

Olson has 75 employees.

How much money does Olson make?

Olson generates $10.4M in revenue.

What industry is Olson in?

Olson is in the marketing and advertising industry.

What is Olson's mission?

Olson's mission statement is "To connect, learn, discover, and grow."

What type of company is Olson?

Olson is a private company.

Who are Olson's competitors?

Olson competitors include The Mill, The Day, Newman and Company, Albrecht & Co., Helm, JP Enterprises, The Jones Co., Callahan, BridgeTower Media, Godwin, Dunn&Co, TED, Hunter, COMPAS, Lopez, The Week UK, Combs Enterprises, GALE, Howard’s Motorcycles, Haber.com.

Who works at Olson?

Robert D. Olson (Chief Executive Officer)

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Zippia gives an in-depth look into the details of Olson, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Olson. The employee data is based on information from people who have self-reported their past or current employments at Olson. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Olson. The data presented on this page does not represent the view of Olson and its employees or that of Zippia.

Olson may also be known as or be related to Olson, Olson Company, Inc., The Olson Co. (Wisconsin) and The Olson Company LLC.