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Online producer skills for your resume and career

Updated January 8, 2025

2 min read

Quoted experts

Michael Wagner,

Craig Stark Ph.D.

Below we've compiled a list of the most critical online producer skills. We ranked the top skills for online producers based on the percentage of resumes they appeared on. For example, 12.9% of online producer resumes contained seo as a skill. Continue reading to find out what skills an online producer needs to be successful in the workplace.

15 online producer skills for your resume and career

1. SEO

Here's how online producers use seo:

Increased viewership by strategically socializing content via networking sites and SEO expertise.
Implemented SEO website modifications (per SimpleSem recommendations), successfully increasing traffic.

2. Digital Content

Here's how online producers use digital content:

Use available industry news, trends and research to serve as digital content expert.
Film and edit video content for website * Produce digital content for website and social media

3. Multimedia Content

Here's how online producers use multimedia content:

Conducted sales operations Managed editorial team Wrote and edited copy for website recording 100,000 page views monthly Produced multimedia content
Improved and optimized the newsletter content by introducing video messages and multimedia content including IT learning and demonstration multimedia products.

4. Adobe Photoshop

Here's how online producers use adobe photoshop:

Designed artwork for posters and promotional materials using Adobe Photoshop.
Utilized Adobe Photoshop to edit images

5. HTML

Here's how online producers use html:

Create original graphics and multimedia interactive presentations with HTML and Flash.
Turn finished designs into working websites using HTML and CSS.

6. Content Management System

Here's how online producers use content management system:

Assisted in migration from an old content management system which provided quality assurance and testing.
Used content management system to produce and publish stories and home page content.

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7. Facebook

Here's how online producers use facebook:

Developed and launched several content delivery portals including channels for Roku, Facebook, YouTube and GoogleTV.
Engaged with readers through Facebook and Twitter about breaking news and noteworthy developments; hosted Twitter chats.

8. Twitter

Here's how online producers use twitter:

Organized and developed blog, Twitter and web placement of original content/Rotten Tomatoes Show segments.
Develop social network for UT sports beat on Twitter specific to online content.

9. User Experience

Here's how online producers use user experience:

Embed YouTube videos, Instagram posts and Tweets into stories, to enhance user experience.
Analyzed web metrics and conducted usability tests to identify opportunities to improve user experience and increase conversion rates.

10. Email Campaigns

Email campaigns fall under the marketing efforts that involve contacting multiple recipients at a time. Email campaigns are the best way to reach subscribers and potential clients and give them relevant offers along with valuable content. It is also an effective way to strengthen the relationship with customers.

Here's how online producers use email campaigns:

Strategized and executed email marketing campaigns and managed deployment and tracking, plus conducted A/B tests on email campaigns.
Managed and maintained all frontend web technologies as well as all global email campaigns for both marketing and sales.

11. Digital Platforms

Here's how online producers use digital platforms:

Managed digital platforms, wrote articles, edited video
Investigated and incorporated new technology for planned digital platforms.

12. CSS

Here's how online producers use css:

Optimized CSS for cross-browser functionality and compatibility.
Co-designed and edited CSS coding for elaborate new online donation form.

13. Photo Galleries

Here's how online producers use photo galleries:

Created and edited interactive elements for the website, including video, photo galleries, databases, polls and timelines.
Create and manage content for multiple platforms: articles, photo galleries and video.

14. A/B

A/B is a type of testing that compares the original version, A, to a variants, B. There is normally some metric attached to the test that is then monitored to determine which variant, A or B, should be used after the experiment ends.

Here's how online producers use a/b:

Performed A/B testing on a variety of factors that increased revenue.
Create and monitor A/B test cases for optimization.

15. Video Content

Here's how online producers use video content:

Manage internal Video Asset Manage System used for tracking and distribution of all video content.
Designed original video content management system implementing literary theories of interactive storytelling by supervising 3-million-dollar software programming effort.

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What skills help Online Producers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on online producer resumes?

Michael Wagner

Professor and Department Head of Digital Media, Drexel University

Primarily an understanding of how to be productive in virtual teams. Anything that proves that somebody is capable of working independently and reliably.

What online producer skills would you recommend for someone trying to advance their career?

Craig Stark Ph.D.

Associate Professor of Communications, Department Head of Communications, Susquehanna University

If a graduate needs to take a gap year from work, the best thing I think they could do is stay involved with the industry. Subscribe to email and text updates from trade magazines, follow regulatory agencies like the FCC and FTC online, and stay in touch. Maintain contact with anyone that you've networked with and attend any virtual job fairs or conferences that you can. Use the time to practice and hone any technical or professional skills that you're interested in. The most important thing is to stay up-to-date and involved as much as you can, so that when the gap year is over it will be easier to get back into the swing.

What type of skills will young online producers need?

Dan Shelley

Executive Director, Radio Television Digital News Association

In addition to the fundamentals - shooting/recording video/audio, editing, sharp newswriting skills, excellent live reporting technique, strong anchoring ability, (not necessarily in that order) - they'll need to know more than a little about the communities and newsrooms in which they want to work BEFORE they apply. Once they get a job, they'll need to be prepared for long hours, modest pay (at first), and they'll have to place a heightened degree of awareness on their personal safety when working in the field.

What soft skills should all online producers possess?

Amy Hesketh

Full Time Faculty, Olympic College

-Collaboration.
-Teamwork.
-Project management.
-Crew management.
-Professionalism.

Do you want to know more?

List of online producer skills to add to your resume

The most important skills for an online producer resume and required skills for an online producer to have include:

SEO
Digital Content
Multimedia Content
Adobe Photoshop
HTML
Content Management System
Facebook
Twitter
User Experience
Email Campaigns
Digital Platforms

CSS
Photo Galleries
A/B
Video Content
YouTube
Web Site
News Stories
B Testing
Adobe Creative Suite
Site Traffic
QA

Web Pages
Feature Stories
Client Relations
Indesign
Drupal
JavaScript
Blog Posts
XML
Site Content
Email Newsletters
Social Networks

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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Online Producer Skills

Updated January 8, 2025

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