Optimizely CEO and Leadership

Alex Atzberger is the CEO of Optimizely. Alex joined Episerver in 2019 after spending nearly 15 years with SAP, where he was President of SAP Customer Experience and previously President of SAP Ariba and Chief of Staff to the Office of the CEO. In 2013, Alex was selected as a Young Global Leader by the World Economic Forum, and he holds an MBA from Harvard Business School.

Alex is a board member of Rescuing Leftover Cuisine, a nonprofit which connects restaurants with excess food to those in need. A passionate devotee of chocolate, he is a co-founder of the Wonderbon Chocolate Co., and lives with his wife and dogs in New York City.

Throughout my career, I feel incredibly fortunate to have had the opportunity to work with highly talented people at high growth and innovative companies including Sprint (acquired by T-Mobile), eVergance, KANA Software, Verint, Episerver, and now Optimizely. I have gained deep experience in Customer Success, global technology operations, consulting, cloud services, and education/learning functions driving pipeline, revenue, and margin success via the execution of organic and M&A strategies. I am an active investor in technology start-ups assisting with go-to-market and revenue-generating activities.

Optimizely empowers people to unlock their digital potential and businesses to scale through the most customer-centric approach to digital experiences. Our Customer-Centric Digital Experience Platform™ features best-in-class content management and robust commerce, both backed by AI-powered data, experimentation, and personalization solutions. Our platform has consistently earned industry, analyst, and media recognition for our vision, capabilities, and customer commitment. Optimizely’s 900+ partners and 1,200+ employees in offices around the globe are proud to help more than 8,000 brands enrich their customer lifetime value, increase revenue, and grow their brands.

What do I do in my “free” time? I don’t mind a good round of golf (or a bad round is fine, I’m out for the weather and camaraderie, right??). And growing up around residential construction, I tend to find myself with an endless string of projects - building cabinets, or drywalling, or painting or general remodeling - a TV show on the horizon??

Learn more about Optimizely by clicking on the below links in the ‘Featured’ section, and don’t hesitate to contact me if I can be of any assistance.

Kirsten Allegri Williams is Chief Marketing Officer of Optimizely, where she leads global marketing and communication strategy. Prior to joining Optimizely, Kirsten was Chief Marketing Officer for SAP SuccessFactors, the world’s leading provider of technology solutions for Human Resources. As Vice President, Corporate Marketing at SAP Ariba, Kirsten relaunched both brand and digital presence, and also led partnerships with the United Nations to help businesses forge sustainable supply chains.

She is a graduate of Santa Clara University with a B.S. in Political Science and B.A. in Music, and received her Master of Music degree from the Manhattan School of Music. Kirsten is a critically acclaimed mezzo soprano. She is based in New York City and lives in New Jersey with her husband and their two children.

Myles Johnson is Executive Vice-President and Chief Financial Officer at Optimizely, responsible for managing and driving financial performance. Prior to joining Optimizely, Myles was Chief Financial Officer at Cision EMEA, Group Financial Director at Gorkana, and Managing Director in the telecoms, media and technology practice of UBS Investment Bank.

Myles has a BSc. Hons. in Economics and Accounting from Bristol University in the U.K. and is currently based in the London area.

Seasoned results oriented engineering leader. Responsible for the complete lineup of Epi SAAS/PAAS products (Content Cloud, Commerce Cloud, Intelligence Cloud, and now Optimizely!) and the global staff of 250+ that build them.

Eric Anderson is a Chief Revenue Officer at Optimizely, Member Board of Directors at CircleSuite, and Board Member at InsideOut and is based in San Francisco, California. He has worked as Vice President, Sales at Encover; Chief Revenue Officer at Khoros; and Vice President, Worldwide Sales at RAINMAKER SYSTEMS INC. Eric studied at SJSU.

Justin Anovick is the Chief Product Officer at Optimizely, responsible for product strategy, product management and the technology partner program. Justin’s career spans sales, pre-sales and professional services. Before joining Optimizely, he was Vice-President Product Strategy and Engagement Management at Verint.

Justin studied Communications and Media Studies at Belmont University. He hosts Optimizely’s internal variety show "Episodes,” and lives with his wife and children outside of Charlotte, North Carolina.

Laura Thiele is Chief People Officer at Optimizely, responsible for HR strategy and HR execution. Laura leads an amazing team of colleagues focused on talent acquisition, retention, development, transformation, operations, and culture. Previously she was Head of HR of SAP Ariba and SAP Customer Experience. Laura holds a bachelor’s degree from James Madison University and a master’s from Villanova University, and taught HR technology there as well. She resides in Phoenixville, PA with her husband and three teen boys.

Alex Atzberger is the CEO of Optimizely. Alex joined Episerver in 2019 after spending nearly 15 years with SAP, where he was President of SAP Customer Experience and previously President of SAP Ariba and Chief of Staff to the Office of the CEO. In 2013, Alex was selected as a Young Global Leader by the World Economic Forum, and he holds an MBA from Harvard Business School.

Alex is a board member of Rescuing Leftover Cuisine, a nonprofit which connects restaurants with excess food to those in need. A passionate devotee of chocolate, he is a co-founder of the Wonderbon Chocolate Co., and lives with his wife and dogs in New York City.

Throughout my career, I feel incredibly fortunate to have had the opportunity to work with highly talented people at high growth and innovative companies including Sprint (acquired by T-Mobile), eVergance, KANA Software, Verint, Episerver, and now Optimizely. I have gained deep experience in Customer Success, global technology operations, consulting, cloud services, and education/learning functions driving pipeline, revenue, and margin success via the execution of organic and M&A strategies. I am an active investor in technology start-ups assisting with go-to-market and revenue-generating activities.

Optimizely empowers people to unlock their digital potential and businesses to scale through the most customer-centric approach to digital experiences. Our Customer-Centric Digital Experience Platform™ features best-in-class content management and robust commerce, both backed by AI-powered data, experimentation, and personalization solutions. Our platform has consistently earned industry, analyst, and media recognition for our vision, capabilities, and customer commitment. Optimizely’s 900+ partners and 1,200+ employees in offices around the globe are proud to help more than 8,000 brands enrich their customer lifetime value, increase revenue, and grow their brands.

What do I do in my “free” time? I don’t mind a good round of golf (or a bad round is fine, I’m out for the weather and camaraderie, right??). And growing up around residential construction, I tend to find myself with an endless string of projects - building cabinets, or drywalling, or painting or general remodeling - a TV show on the horizon??

Learn more about Optimizely by clicking on the below links in the ‘Featured’ section, and don’t hesitate to contact me if I can be of any assistance.

Kirsten Allegri Williams is Chief Marketing Officer of Optimizely, where she leads global marketing and communication strategy. Prior to joining Optimizely, Kirsten was Chief Marketing Officer for SAP SuccessFactors, the world’s leading provider of technology solutions for Human Resources. As Vice President, Corporate Marketing at SAP Ariba, Kirsten relaunched both brand and digital presence, and also led partnerships with the United Nations to help businesses forge sustainable supply chains.

She is a graduate of Santa Clara University with a B.S. in Political Science and B.A. in Music, and received her Master of Music degree from the Manhattan School of Music. Kirsten is a critically acclaimed mezzo soprano. She is based in New York City and lives in New Jersey with her husband and their two children.

Software industry veteran with deep expertise in enterprise sales and marketing. Superior ability to articulate vision, to drive change, to hire and to retain executives. Outstanding track record of mobilizing GTM teams behind business oriented value propositions that senior level executives care about. Ability to drive world-class field execution and larger deal sizes that have generated multi-billion dollar outcomes.