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How to hire an outreach manager

Outreach manager hiring summary. Here are some key points about hiring outreach managers in the United States:

  • In the United States, the median cost per hire an outreach manager is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new outreach manager to become settled and show total productivity levels at work.

How to hire an outreach manager, step by step

To hire an outreach manager, you should create an ideal candidate profile, determine a budget, and post and promote your job. Here's a step-by-step guide on how to hire a outreach manager:

Here's a step-by-step outreach manager hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write an outreach manager job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new outreach manager
  • Step 8: Go through the hiring process checklist

What does an outreach manager do?

An outreach manager is responsible for an organization's public relations campaign for the purpose of creating, bettering, or strengthening its relationship with the community or donors. Outreach managers oversee the policies and strategies for outreach programs, which include budgeting, communication, education, marketing, donor relationships, and events coordination. Outreach managers are public relations specialists who supervise activities geared to promote and sell a brand for increased awareness and visibility among selected audiences, while also ensuring compliance to set procedures.

Learn more about the specifics of what an outreach manager does
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  1. Identify your hiring needs

    The outreach manager hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    An outreach manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, outreach managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    Here's a comparison of outreach manager salaries for various roles:

    Type of Outreach ManagerDescriptionHourly rate
    Outreach ManagerSocial and community service managers coordinate and supervise social service programs and community organizations. They manage staff who provide social services to the public.$17-34
    Communications LeadThe global senior program manager acts as a coordinator for the organization's projects and performs various tasks including supervision, account management, daily staff assignments, budget planning, cost control, and tracking program expenses by collaborating with various global departments to enhance all global programs. He/she should have excellent analytical, decision-making, leadership, and organization skills and knowledge about project management to be able to oversee and organize activities to ensure its compliance with the organization's goals.$32-66
    Program OfficerA program officer is an essential part of a foundation or charitable organization. It is up to program officers to supervise program progress and proposals, seek grants, manage projects, and oversee budgets... Show more$25-56
  2. Create an ideal candidate profile

    Common skills:
    • Patients
    • CRM
    • Community Outreach
    • Database
    • Outreach Efforts
    • PowerPoint
    • Social Work
    • Salesforce
    • Business Development
    • Outreach Strategies
    • Strategic Plan
    • Facebook
    • Event Planning
    • Technical Assistance
    Check all skills
    Responsibilities:
    • Create, manage and track Google and Facebook PPC campaigns, yielding a positive ROI for clients.
    • Manage the community outreach budget and track ROI and other data to determine effectiveness of community outreach tactics.
    • Educate provider offices on Medicare and Medicaid incentives relative to achieving meaningful use.
    • Manage daily outreach and marketing functions for regional educational service provision of Medicaid services.
    • Manage HIV prevention/support program staff and specific project consultants, including group level, community/outreach interventions and counseling and testing.
    • Implement CRM database to grow donor base and retain relationships.
    More outreach manager duties
  3. Make a budget

    Including a salary range in the outreach manager job description is a good way to get more applicants. An outreach manager salary can be affected by several factors, such as the location of the job, the level of experience, education, certifications, and the employer's prestige.

    For example, the average salary for an outreach manager in Missouri may be lower than in New Jersey, and an entry-level engineer typically earns less than a senior-level outreach manager. Additionally, an outreach manager with lots of experience in the field may command a higher salary as a result.

    Average outreach manager salary

    $51,642yearly

    $24.83 hourly rate

    Entry-level outreach manager salary
    $37,000 yearly salary
    Updated January 20, 2026

    Average outreach manager salary by state

    RankStateAvg. salaryHourly rate
    1Massachusetts$67,422$32
    2Virginia$67,010$32
    3California$64,646$31
    4District of Columbia$64,463$31
    5Michigan$64,441$31
    6Oregon$61,471$30
    7Arizona$61,339$29
    8Utah$59,909$29
    9Washington$58,371$28
    10New York$58,147$28
    11Maryland$56,171$27
    12Illinois$55,853$27
    13Colorado$55,680$27
    14Connecticut$54,330$26
    15Pennsylvania$53,235$26
    16Florida$51,452$25
    17Wyoming$51,286$25
    18Indiana$49,308$24
    19Nevada$48,532$23
    20Ohio$48,400$23

    Average outreach manager salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Nokia$97,881$47.06
    2Boston Public Schools$80,377$38.64
    3City of Jacksonville$70,822$34.05
    4Broad Institute$65,011$31.26
    5University of Maryland Medical System$64,266$30.90
    6Syngenta$64,064$30.80
    7VIVA USA$63,048$30.31
    8Ligonier Ministries$62,217$29.91
    9Institute for Justice$61,617$29.62
    10Harvard University$61,398$29.52
    11Common Cause$60,291$28.99
    12MassTech Collaborative$60,125$28.91
    13Embry-Riddle Aeronautical University$59,990$28.84
    14Evergreen Treatment Services$59,847$28.778
    15OSF HealthCare$59,307$28.51
    16Nexant$58,879$28.311
    17ICF$58,864$28.301
    18Southcoast Health$58,521$28.14
    19Seedco$58,475$28.11
    20Illinois Institute of Technology$58,136$27.95
  4. Writing an outreach manager job description

    An outreach manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of an outreach manager job description:

    Outreach manager job description example

    Schmidt Futures is a philanthropic initiative, founded by Eric and Wendy Schmidt, that bets early on exceptional people making the world better. We knit talent into networks, bet on the most promising ideas through diverse forms of competition and support, and equip people to scale through partners and modern tools. To realize this vision, Schmidt Futures uses a broad set of tools - including gifts, grants, investments, and startup activity - for charitable, educational, and commercial efforts with a public purpose. Our initiative brings together the efforts of various charitable and non-charitable entities to improve our potential impact by making diverse types of capital available to the efforts we support.
    About the Quad Fellowship

    On September 24, 2021, Quad partners Australia, India, Japan, and the United States announced the Quad Fellowship: a first-of-its-kind scholarship program designed to build ties among the next generation of scientists and technologists. Schmidt Futures will operate and administer the fellowship program in consultation with a non-governmental task force composed of academic, foreign policy, and private sector leaders from each Quad country.

    This program will sponsor 100 exceptional American, Japanese, Australian, and Indian master's and doctoral students in science, technology, engineering, and mathematics (STEM) to study in the United States. The fellowship will develop a network of science and technology experts committed to advancing innovation and collaboration in the private, public, and academic sectors, in their own nations and among Quad countries. The program will build a foundational understanding among Quad Scholars of one another's societies and cultures through cohort-wide trips and robust programming with each country's top scientists, technologists, and politicians.

    The Role

    The Manager, Selection and Global Outreach, will recruit international students, facilitate partnerships between international universities, and increase the visibility of the program among strong prospective applicants in Year 2. Reporting to the Senior Manager, Talent Selection, the Manager, Selection and Global Outreach, will support the management of the international student recruitment process and facilitate partnerships in Australia, India, and Japan.

    The Manager's role will include:
    - Designing and managing the recruiting process for international Quad Fellows.
    - Engaging partners and students in Australia, India, and Japan to increase applications and program visibility in the Indo-Pacific region.
    - Supporting the selection process, offering insight to continuously improve and ensure the highest quality selection mechanism.

    Key Responsibilities:
    Recruitment ManagementManage the international student recruiting process under the guidance of the Senior Manager, Talent Selection. Continuously improve the recruiting process through iteration, engagement with experts, and experimentation. Increase applications in our target regions in alignment with program priorities.Provide students, parents, and teachers with information regarding selection requirements and processes. Engage in the recruiting process by planning, coordinating, and overseeing promotional events, campus tours, student interviews, and other admissions activities. Support the selection and interview process. Maintain standards for selection and continuously work to develop diverse applicant pipelines.
    Partnership ManagementManage relationships with international partners and vendors to build the brand of the Quad Fellowship.Champion and manage new projects to create stronger partnerships.
    Knowledge, Skills, and AbilitiesExperience designing and leading talent recruitment in a global context, preferably among undergraduate or graduate students. Experience working with students in the Indo-Pacific region is strongly preferred. Knowledge of best practices in admissions and/or scholarship application, interview, and assessment processes. Ability to work independently. Experience building end-to-end processes from scratch.Research skills with the ability to identify new sources for talent or new ideas for assessment Experience building relationships across global cultures. Demonstrated teamwork ability and a record of impact in high-intensity, team-based environments. Values-based, collaborative working style with a demonstrated commitment to the highest standards of ethics and confidentiality. Strong written and verbal communication skills.
    RequirementsA minimum of 6 years of work experience in higher education, government, business, or philanthropy.A bachelor's degree or equivalent from an accredited institution. Comfort with regular travel to the Indo-Pacific region at least six weeks of the year.Be based in Washington, D.C., or New York and have the ability to travel within the U.S. and internationally regularly as needed.
    Futures Action Network, LLC, which operates Schmidt Futures, is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. We do not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. We strive for a healthy and safe workplace and strictly prohibit harassment of any kind.
  5. Post your job

    There are various strategies that you can use to find the right outreach manager for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your outreach manager job on Zippia to find and recruit outreach manager candidates who meet your exact specifications.
    • Use field-specific websites.
    • Post a job on free websites.
  6. Interview candidates

    Recruiting outreach managers requires you to bring your A-game to the interview process. The first interview should introduce the company and the role to the candidate as much as they present their background experience and reasons for applying for the job. During later interviews, you can go into more detail about the technical details of the job and ask behavioral questions to gauge how they'd fit into your current company culture.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new outreach manager

    Once you've decided on a perfect outreach manager candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    Once that's done, you can draft an onboarding schedule for the new outreach manager. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire an outreach manager?

Recruiting outreach managers involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

You can expect to pay around $51,642 per year for an outreach manager, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for outreach managers in the US typically range between $17 and $34 an hour.

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