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What does an outside sales do?

Updated January 8, 2025
7 min read
What does an outside sales do

An outside sales representative is responsible for generating the company's sales and revenues by offering goods and services to existing and potential clients, responding to the customers' inquiries and concerns about the products, and researching on possible leads. Outside sales representatives monitor the current industry trends to identify new business opportunities that would help the business adjust to market changes to achieve profitability goals. An outside sales representative must have excellent communication and customer service skills, immediately resolving complaints and assisting on marketing promotions to gain sales prospects.

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Outside sales responsibilities

Here are examples of responsibilities from real outside sales resumes:

  • Plan logistical outside sales route, planned/schedule sales calls with web-base CRM program, manage various sales cycles.
  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Perfect the craft of upselling customers.
  • Prepare material estimates/bids for houses, windows, doors, trusses, etc.
  • Increase existing customer base and generate new dealer and customer relationships within the HVAC equipment and sales.
  • Estimate, price, bid and follow up to all mechanical HVAC and plumbing plan and spec projects.
  • Deliver timely and accurate business information to independent distributors, and retailers.
  • Train multiple independent distributors in corporate policy and in the use of automate ordering and distribution systems.
  • Document all activities in CRM to increase efficiency in your daily time management and provide management visibility and reporting.
  • Provide merchandising assistance to customers by building displays, negotiating placement, replenishing permanent secondary displays and using POS materials effectively.
  • Answer customers' questions regarding products, prices and availability .. DSR
  • Utilize specific networking partners including CPA's, personal bankers, current clients and insurance agencies to partner with and obtain referrals
  • Develop and execute marketing programs and general business solutions resulting in increase company exposure, customer traffic, and sales.
  • Focuse on increasing sales depth with establish customers, leveraging key decision makers in order to develop and accelerate up-sell opportunities.

Outside sales skills and personality traits

We calculated that 30% of Outside Sales are proficient in Customer Service, Product Knowledge, and Ongoing Support. They’re also known for soft skills such as Customer-service skills, Interpersonal skills, and Physical stamina.

We break down the percentage of Outside Sales that have these skills listed on their resume here:

  • Customer Service, 30%

    Delivered excellent customer service by coordinating with vendors to troubleshoot customer issues, and assisting dispatchers with scheduling on-time deliveries.

  • Product Knowledge, 9%

    Provided customer satisfaction through extensive product knowledge, resulting in increased total store earnings.

  • Ongoing Support, 4%

    Worked closely with the Sales Managers to consistently exceed established quotas while providing superior ongoing support to existing commercial clients.

  • Work Ethic, 4%

    Promoted 4 times over 5 years due to outstanding performance, high productivity and a consistent work ethic.

  • CRM, 4%

    Assisted in maintaining Sales leads in CRM, and managed the shipment of marketing materials, new products, and samples.

  • Flyers, 4%

    Enhanced marketing by creating flyers, industry specific line cards, and promotional campaigns.

"customer service," "product knowledge," and "ongoing support" are among the most common skills that outside sales use at work. You can find even more outside sales responsibilities below, including:

Customer-service skills. One of the key soft skills for an outside sales to have is customer-service skills. You can see how this relates to what outside sales do because "wholesale and manufacturing sales representatives must be able to listen to the customer’s needs and concerns before and after the sale." Additionally, an outside sales resume shows how outside sales use customer-service skills: "identified new product lines through customer needs-analysis. "

Interpersonal skills. Another soft skill that's essential for fulfilling outside sales duties is interpersonal skills. The role rewards competence in this skill because "wholesale and manufacturing sales representatives must be able to work well with many types of people." According to an outside sales resume, here's how outside sales can utilize interpersonal skills in their job responsibilities: "used excellent interpersonal and communication skills to build and maintain relationships with people across a variety of demographics. "

Physical stamina. This is an important skill for outside sales to perform their duties. For an example of how outside sales responsibilities depend on this skill, consider that "wholesale and manufacturing sales representatives are often on their feet for a long time and may carry heavy sample products." This excerpt from a resume also shows how vital it is to everyday roles and responsibilities of an outside sales: "maintained excellent rapport with accounts through consistent follow-up by phone and physical visits to ensure sales growth. ".

Self-confidence. A big part of what outside sales do relies on "self-confidence." You can see how essential it is to outside sales responsibilities because "wholesale and manufacturing sales representatives must be confident and persuasive when making sales presentations." Here's an example of how this skill is used from a resume that represents typical outside sales tasks: "maintained accounts * opened new accounts * provided customer service which enabled vendors to sell products with confidence. "

See the full list of outside sales skills

The three companies that hire the most outside saless are:

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Compare different outside sales

Outside sales vs. Sales development representative

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

We looked at the average outside sales salary and compared it with the wages of a sales development representative. Generally speaking, sales development representatives are paid $25,788 lower than outside sales per year.While the two careers have a salary gap, they share some of the same responsibilities. Employees in both outside sales and sales development representative positions are skilled in customer service, product knowledge, and cold calls.

There are some key differences in the responsibilities of each position. For example, outside sales responsibilities require skills like "first hand," "ongoing support," "work ethic," and "crm." Meanwhile a typical sales development representative has skills in areas such as "sdr," "lead generation," "account executives," and "linkedin." This difference in skills reveals the differences in what each career does.

Sales development representatives tend to make the most money working in the start-up industry, where they earn an average salary of $54,512. In contrast, outside sales make the biggest average salary, $83,118, in the manufacturing industry.On average, sales development representatives reach similar levels of education than outside sales. Sales development representatives are 0.7% more likely to earn a Master's Degree and 0.0% more likely to graduate with a Doctoral Degree.

Outside sales vs. Sales professional

A sales professional is an employee who is responsible for the management and assessment of the effectiveness of a company's sales representatives and sales team. By setting sales goals, sales professionals work with other departments to learn more about the company's products and services while developing strategies for acquiring new clients. They analyze the company's track sales and status reports and present them to the top management to continually keep improving. Employers may require their sales professionals to have a bachelor's degree with working experience.

A career as a sales professional brings a lower average salary when compared to the average annual salary of an outside sales. In fact, sales professionals salary is $8,483 lower than the salary of outside sales per year.A few skills overlap for outside sales and sales professionals. Resumes from both professions show that the duties of each career rely on skills like "customer service," "product knowledge," and "work ethic. "

In addition to the difference in salary, there are some other key differences worth noting. For example, outside sales responsibilities are more likely to require skills like "first hand," "ongoing support," "flyers," and "hvac." Meanwhile, a sales professional has duties that require skills in areas such as "pos," "sales techniques," "real estate," and "lead generation." These differences highlight just how different the day-to-day in each role looks.

Sales professionals earn similar levels of education than outside sales in general. They're 1.8% more likely to graduate with a Master's Degree and 0.0% more likely to earn a Doctoral Degree.

Outside sales vs. Medical sales representative

A medical sales representative, also known as a pharmaceutical sales representative, is an individual who is responsible for selling and promoting medications and medical equipment. Medical sales representatives set appointments with doctors, pharmacists, and other healthcare professionals so that they can promote their company's medical supplies. They are required to build and maintain relationships with their customers so that they can encourage repeat purchases. Medical sales representatives should obtain a bachelor's degree in nursing, pharmacy, life sciences, or a related field.

On average scale, medical sales representatives bring in lower salaries than outside sales. In fact, they earn a $3,213 lower salary per year.outside sales and medical sales representatives both have job responsibilities that require similar skill sets. These similarities include skills such as "customer service," "product knowledge," and "work ethic," but they differ when it comes to other required skills.

There are many key differences between these two careers, including some of the skills required to perform responsibilities within each role. For example, an outside sales is likely to be skilled in "first hand," "ongoing support," "crm," and "flyers," while a typical medical sales representative is skilled in "patients," "medical sales," "ventilation," and "durable medical equipment."

Medical sales representatives make a very good living in the pharmaceutical industry with an average annual salary of $82,458. On the other hand, outside sales are paid the highest salary in the manufacturing industry, with average annual pay of $83,118.medical sales representatives typically earn similar educational levels compared to outside sales. Specifically, they're 3.6% more likely to graduate with a Master's Degree, and 0.8% more likely to earn a Doctoral Degree.

Outside sales vs. Sales consultant

Sales consultants are employees who work in the sales department of a company. They are usually more skilled than usual sales employees. As such, they are usually given more complicated products or services to sell because they will be able to explain the product or service to the customers better. Sales consultants have in-depth knowledge of the offerings of the company. They talk to customers, understand what the customers need, and match the customers' needs with company products that can address the needs. They should also be updated on trends in the market and what is currently popular with the masses.

Sales consultants average a lower salary than the annual salary of outside sales. The difference is about $17,157 per year.While both outside sales and sales consultants complete day-to-day tasks using similar skills like customer service, product knowledge, and work ethic, the two careers vary in some skills.While some skills are required in each professionacirc;euro;trade;s responsibilities, there are some differences to note. "first hand," "ongoing support," "flyers," and "hvac" are skills that commonly show up on outside sales resumes. On the other hand, sales consultants use skills like pos, pre sales, cross-selling, and customer loyalty on their resumes.The finance industry tends to pay the highest salaries for sales consultants, with average annual pay of $68,120. Comparatively, the highest outside sales annual salary comes from the manufacturing industry.The average resume of sales consultants showed that they earn similar levels of education compared to outside sales. So much so that theyacirc;euro;trade;re 1.5% more likely to earn a Master's Degree and more likely to earn a Doctoral Degree by 0.1%.

Types of outside sales

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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