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Owner and founder skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Robin Jarvis,

Randy Myer

Below we've compiled a list of the most critical owner and founder skills. We ranked the top skills for owner and founders based on the percentage of resumes they appeared on. For example, 22.9% of owner and founder resumes contained web design as a skill. Continue reading to find out what skills an owner and founder needs to be successful in the workplace.

15 owner and founder skills for your resume and career

1. Web Design

Here's how owner and founders use web design:

Project managed total marketing and advertising plan including photographers, web designers, and salespeople
Designed a visual web based event management tool in the Agile Method (rapid development cycles) of web design.

2. Financial Statements

A financial statement is a report of an individual or a company that includes all the information about the declared assets, the use of money, income, and also the contribution of shareholders over a certain period.

Here's how owner and founders use financial statements:

Reviewed sales reports and financial statements, measuring productivity and cost efficiency.
Oversee all financial statements and conduct extensive forecasting.

3. Product Development

Product development is the complete procedure of creating a product from concept until release of the final product. Product development has many stages after which a product is released into the market. Identifying the need, creating the opportunity, conceptualizing a product, and providing a solution, all are different stages of product development.

Here's how owner and founders use product development:

Created Beanstalk Ventures Company as an early stage product development company focused on the development of mass-marketed consumer and industrial products.
Assumed full responsibility in managing product development, program implementation, business operations, and business development process.

4. Payroll

Payroll is the sum of all the compensation that an organization has to pay to employees at a specified time. Payroll is managed by the finance or HR department while small business owners may handle it themselves. Payroll isn't fixed as it varies every month due to sick leaves, overtime, etc.

Here's how owner and founders use payroll:

Managed company expense and payroll accounts, purchased and delivered materials to job-sites, and business administrative services simultaneously.
Handled all bookkeeping and payroll, maintained business relationships

5. Business Plan

Here's how owner and founders use business plan:

Developed and implemented strategic business plan; marketing/advertising, daily operations, purchasing, employee relations, training and performance measurement.
Conceived and executed start-up business plans for a full service temporary staffing agency specifically supporting QVC cafeteria and housekeeping operations.

6. Facebook

Here's how owner and founders use facebook:

Maintained customer database and continued relations with monthly newsletter and Facebook, Twitter email campaigns.
Developed brand awareness generating inbound traffic and encouraging product adoption using Facebook and Twitter.

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7. SEO

Here's how owner and founders use seo:

Created website, wrote content, and maintained a SEO plan by using social media to promote business.
Maintain, update and edit corporate website using various applications and by evaluating and integrating effective SEO policies.

8. Real Estate

Real estate is land that has buildings on it. This kind of property consists of permanent improvements either natural or man-made, which include, houses, fences, bridges, water trees, and minerals. There are 4 types of real estate namely; residential real estate, commercial real estate, industrial real estate, and vacant land.

Here's how owner and founders use real estate:

General Contractor/Developer of real estate from land acquisition and development to an $8M organization.
Reviewed real estate contracts to assist developers in identifying and resolving development conflicts.

9. Graphic Design

Graphic design is the art of making visual content to communicate messages. Designers apply different page layout methods and visual hierarchy by using letters and pictures to meet the need of end-users. Most companies use graphic design to sell their product or services and to convey complicated information by using infographics.

Here's how owner and founders use graphic design:

Launched and grew a profitable enterprise specializing in graphic design, corporate communications and publishing services.
Managed third party graphic design subcontractor.

10. Instagram

Here's how owner and founders use instagram:

Position: Founder, Owner - Informing followers about high-end athletic shoes to a following of about 2,400+ people on Instagram.
Created and developed a website to help clients easily manage their instagram account to gain exposure.

11. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how owner and founders use business development:

Identified business development opportunities and executed marketing initiatives
Developed business management skills, sales expertise, strong inter-personal communication abilities, business development talent and entrepreneurial spirit.

12. Strategic Partnerships

Here's how owner and founders use strategic partnerships:

Formed strategic partnerships with other shops and specialty producers to meet the needs of large residential projects.
Created strategic partnerships with local wine makers to promote and sell their products and facilities.

13. Twitter

Here's how owner and founders use twitter:

Monitored and designed social media interaction including Facebook and Twitter.
Instituted social games industry best practices for inbound marketing on social networks including Twitter, Facebook, LinkedIn and YouTube.

14. Human Resources

Human resources is a set of people in a business or a corporation that are designated to locate, interview, and recruit new employees into the company. They are also responsible to maintain the integrity of the employees and help them sort their problems out. They try to introduce and manage employee-benefit programs.

Here's how owner and founders use human resources:

Performed various Human Resources responsibilities including the preparation of work schedules to maximize the effectiveness of the business.
Managed daily operations, human resources and fiscal responsibility.

15. Market Research

Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.

Here's how owner and founders use market research:

Managed market research to target potential clients and established aggressive sales objectives; handling all public relations and customer communications.
Conduct market research to analyze industry trends and incorporate findings in product design and implementation.

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What skills help Owner And Founders find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What owner and founder skills would you recommend for someone trying to advance their career?

Robin Jarvis

Director of Career and Internship Services, Culver-Stockton College

Certain soft skills always are in demand from employers. Creativity in problem-solving is frequently at the top of the list. Collaboration and effectiveness in a team setting, also are important to the business. Along with this goes communication. Employers seek applicants who have emotional intelligence with the ability to manage and express their emotions. Adaptability is high on the list, and we all learned a great deal about adaptability this year. I've received a lot of feedback from employers looking for technical skills, Excel in particular. Students seeking to improve in any of these areas should actively engage in the learning opportunities offered in their classroom environments. LinkedIn offers certificate classes in many of these subjects. And, as with any skill, one has to practice, practice, practice to gain and maintain proficiency.

What type of skills will young owner and founders need?

Randy Myer

Professor of the Practice, University of North Carolina

Communication skills, like those of a good salesperson, are first and foremost. You have to sell yourself, if you are going to get the job, and then convince others that you are worth moving to the next level in your dreams.

Do you want to know more?

List of owner and founder skills to add to your resume

The most important skills for an owner and founder resume and required skills for an owner and founder to have include:

Web Design
Financial Statements
Product Development
Payroll
Business Plan
Facebook
SEO
Real Estate
Graphic Design
Instagram
Business Development
Strategic Partnerships
Twitter
Human Resources
Market Research
LLC

E-Commerce
Event Planning
Windows
Product Line
Business Operations
Adobe Photoshop
HTML
Trade Shows
Client Relations
Customer Relations
Press Releases
Business Model
Search Engine
Inventory Control
Website Development
CSS

Business Management
PowerPoint
YouTube
QuickBooks
PHP
Inventory Management
Business Relationships
Retail Store
Web Site
Product Design
ROI
Non-Profit Organization
Financial Management
Local Businesses

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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