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Become A Package Designer

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Working As A Package Designer

  • Thinking Creatively
  • Interacting With Computers
  • Getting Information
  • Making Decisions and Solving Problems
  • Communicating with Persons Outside Organization
  • Mostly Sitting

  • Repetitive

  • Stressful

  • $76,000

    Average Salary

What Does A Package Designer Do

Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as for advertisements, brochures, magazines, and corporate reports.

Duties

Graphic designers typically do the following: 

  • Meet with clients or the art director to determine the scope of a project
  • Use digital illustration, photo-editing software, and layout software to create designs
  • Create visual elements such as logos, original images, and illustrations that help deliver a desired message
  • Design layouts and select colors, images, and typefaces to use
  • Present design concepts to clients or art directors
  • Incorporate changes recommended by clients or art directors into final designs
  • Review designs for errors before printing or publishing them

Graphic designers combine art and technology to communicate ideas through images and the layout of websites and printed pages. They may use a variety of design elements to achieve artistic or decorative effects.

Graphic designers work with both text and images. They often select the type, font, size, color, and line length of headlines, headings, and text. Graphic designers also decide how images and text will go together on a print or webpage, including how much space each will have. When using text in layouts, graphic designers collaborate closely with writers who choose the words and decide whether the words will be put into paragraphs, lists, or tables. Through the use of images, text, and color, graphic designers can transform statistical data into visual graphics and diagrams, which can make complex ideas more accessible.

Graphic design is important to marketing and selling products, and is a critical component of brochures and logos. Therefore, graphic designers, also referred to as graphic artists or communication designers, often work closely with people in advertising and promotions, public relations, and marketing.

Frequently, designers specialize in a particular category or type of client. For example, some create the graphics used on retail products packaging, still others may work on the visual designs used on book jackets.

Graphic designers need to keep up to date with the latest software and computer technologies to remain competitive.

Some individuals with a background in graphic design teach in design schools, colleges, and universities. For more information, see the profile on postsecondary teachers.

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How To Become A Package Designer

Graphic designers usually need a bachelor’s degree in graphic design or a related field. Candidates for graphic design positions should demonstrate their creativity and originality through a professional portfolio that features their best designs.

Education

A bachelor’s degree in graphic design or a related field is usually required. However, those with a bachelor’s degree in another field may pursue technical training in graphic design to meet most hiring qualifications.

The National Association of Schools of Art and Design accredits about 320 postsecondary colleges, universities, and independent institutes with programs in art and design. Most schools include studio art, principles of design, computerized design, commercial graphics production, printing techniques, and website design. In addition, students should consider courses in writing, marketing, and business, all of which are useful in helping designers work effectively on project teams.

High school students interested in graphic design should take basic art and design courses in high school, if the courses are available. Many bachelor's degree programs require students to complete a year of basic art and design courses before being admitted to a formal degree program. Some schools require applicants to submit sketches and other examples of their artistic ability.

Many programs provide students with the opportunity to build a professional portfolio of their designs. For many artists, including graphic designers, developing a portfolio—a collection of design ideas that demonstrates their styles and abilities—is essential because employers rely heavily on a designer’s portfolio in deciding whether to hire the individual.

Graphic designers must keep up with new and updated computer graphics and design software, either on their own or through formal software training programs. Professional associations that specialize in graphic design, such as AIGA, offer courses intended to keep the skills of their members up to date.

Other Experience

Graphic designers often gain their initial experience through internships. It provides aspiring graphic designers an opportunity to work with designers and experience the design process from concept to completion while completing a design program.

Licenses, Certifications, and Registrations

Certification programs are generally available through software product vendors. Certification in graphic design software can demonstrate a level of competence and may provide a jobseeker with a competitive advantage.

Advancement

Experienced graphic designers may advance to chief designer, art director, or other supervisory positions.

Important Qualities

Analytical skills. Graphic designers must be able to look at their work from the point of view of their consumers and examine how the designs they develop will be perceived by consumers to ensure they convey the client’s desired message.

Artistic ability. Graphic designers must be able to create designs that are artistically interesting and appealing to clients and consumers. They produce rough illustrations of design ideas, either by hand sketching or by using computer programs.

Communication skills. Graphic designers must communicate with clients, customers, and other designers to ensure that their designs accurately reflect the desired message and effectively express information.

Computer skills. Most graphic designers use specialized graphic design software to prepare their designs.

Creativity. Graphic designers must be able to think of new approaches to communicating ideas to consumers. They develop unique designs that convey a recognizable meaning on behalf of their clients.

Time-management skills. Graphic designers often work on multiple projects at the same time, each with a different deadline.

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Package Designer Career Paths

Package Designer
Senior Graphic Designer Creative Director Marketing Director
Director Of Communications And Marketing
9 Yearsyrs
Senior Graphic Designer Art Director Creative Director
Marketing And Creative Director
6 Yearsyrs
Senior Graphic Designer Creative Director
Chief Creative Officer
8 Yearsyrs
Senior Designer Project Manager Product Manager
Product Development Manager
7 Yearsyrs
Senior Designer Senior Design Engineer Senior Project Engineer
Project Engineering Manager
7 Yearsyrs
Senior Designer Design Manager/Senior Designer
Design Manager
7 Yearsyrs
Production Designer Production Manager Art Director
Director Of User Experience
10 Yearsyrs
Production Designer Lead Designer Senior Design Engineer
Design Engineering Manager
8 Yearsyrs
Production Designer Lead Designer Art Director
Designation Marketing Director
5 Yearsyrs
Design Engineer Systems Administrator Web Developer
Web Content Manager
5 Yearsyrs
Design Engineer Project Manager Senior Product Manager
Marketing Lead
5 Yearsyrs
Design Engineer Design Consultant Senior User Experience Designer
User Experience Manager
8 Yearsyrs
Industrial Designer User Experience Designer Product Designer
Product Design Manager
6 Yearsyrs
Industrial Designer Design Manager Graphic Design Manager
Creative Services Manager
6 Yearsyrs
Design Manager Graphic Design Manager Creative Services Manager
Creative Manager
6 Yearsyrs
Design Manager Studio Manager Traffic Manager
Freelance Project Manager
6 Yearsyrs
Industrial Designer User Experience Designer Senior Web Designer
Creative Lead
5 Yearsyrs
Design Consultant Marketing Manager Marketing Manager/Project Manager
Creative Project Manager
6 Yearsyrs
Lead Designer Project Manager/Design Manager Graphic Design Manager
Creative Marketing Manager
6 Yearsyrs
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Help others decide if this is a good career for them

Average Length of Employment
Principal Designer 4.9 years
Designer/Artist 4.3 years
Senior Designer 4.2 years
Lead Designer 3.2 years
Designer 3.1 years
Package Designer 3.0 years
Creative Designer 2.9 years
Designer, Printer 2.7 years
Marketing Designer 2.5 years
Visual Designer 2.3 years
Junior Designer 1.6 years
Top Careers Before Package Designer
Designer 8.2%
Internship 2.7%
Top Careers After Package Designer
Designer 8.0%
Owner 2.3%

Do you work as a Package Designer?

Average Yearly Salary
$76,000
Show Salaries
$46,000
Min 10%
$76,000
Median 50%
$76,000
Median 50%
$76,000
Median 50%
$76,000
Median 50%
$76,000
Median 50%
$76,000
Median 50%
$76,000
Median 50%
$126,000
Max 90%
Best Paying Company
Microsoft
Highest Paying City
San Francisco, CA
Highest Paying State
Washington
Avg Experience Level
3.0 years
How much does a Package Designer make at top companies?
The national average salary for a Package Designer in the United States is $76,879 per year or $37 per hour. Those in the bottom 10 percent make under $46,000 a year, and the top 10 percent make over $126,000.

Real Package Designer Salaries

Job Title Company Location Start Date Salary
Cosmetic Package Designer Kiss Nail Products, Inc. Port Washington, NY Dec 09, 2014 $69,793
SR. Packaging Designer Kiss Nail Products, Inc. Port Washington, NY Oct 01, 2015 $63,000
Product and Packaging Designer FUDY Solutions LLC Kenosha, WI Aug 31, 2016 $62,400
Title Web and Package Designer Baby Boom Consumer Products Inc. Newark, NJ Nov 29, 2010 $57,000
Title Web and Package Designer Baby Boom Consumer Products Inc. Newark, NJ Dec 10, 2010 $57,000
Designer, Global Package Design Clinique Laboratories, Inc. New York, NY Sep 14, 2012 $55,000
Senior Packaging Designer Kiss Nail Products Inc. Port Washington, NY Oct 01, 2012 $53,000
Package Designer Ceradini Design Inc. New York, NY Nov 22, 2010 $53,000
Conceptual Packaging Designer Transparent Container Co., Inc. Addison, IL Sep 28, 2013 $52,978 -
$57,000
Package Designer EBIN New York, Inc. Englewood, NJ Sep 13, 2016 $50,088
Package Designer Schawk USA Inc. San Francisco, CA Aug 25, 2014 $50,000 -
$60,000
Packaging Designer Victoria Classics, Inc. Edison, NJ Nov 07, 2011 $48,547 -
$57,533
Packaging Designer Raison Pure Internatial, Inc. New York, NY Sep 03, 2016 $48,422
Packaging Designer Mdsun Skin Care, Inc. Arcadia, CA Aug 09, 2016 $48,000
Packaging Designer Raison Pure Internatial, Inc. New York, NY Jan 19, 2016 $47,901
Packaging Designer Textiles From Europe, Inc. Edison, NJ Jun 07, 2013 $47,882 -
$60,000
Packaging Designer Raison Pure International Inc. New York, NY Aug 06, 2013 $47,000
Packaging Designer Grand Supercenter Inc. Lyndhurst, NJ Oct 01, 2014 $45,914
Cosmetic Package Designer Kiss Nail Products, Inc. Port Washington, NY Dec 29, 2010 $45,074
Packaging Designer Isis Collections Inc. Carlstadt, NJ Oct 01, 2011 $41,740
Designer I-Package E. & J. Gallo Winery Modesto, CA Oct 01, 2011 $41,250 -
$49,250
Packaging Designer Leuci Design Group LLC New York, NY Sep 10, 2013 $40,697
Package Designer Corasia Corp. Milpitas, CA Sep 27, 2013 $40,000
Packaging Designer Grand Supercenter Inc. Lyndhurst, NJ Oct 01, 2011 $39,653
Product & Packaging Designer David Peyser Sportswear Inc. New York, NY Aug 09, 2016 $38,651
Product & Packaging Designer David Peyser Sportswear Inc. New York, NY Sep 20, 2016 $38,651
Product & Packaging Designer David Peyser Sportswear Inc. New York, NY Jun 09, 2016 $38,651
Graphic/Packaging Designer Paris Baguette Bon DOUX, Inc. Moonachie, NJ Aug 09, 2016 $38,522
Graphic/Packaging Designer Paris Baguette America, Inc. Hackensack, NJ Sep 14, 2013 $37,675

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Top Skills for A Package Designer

  1. New Product Development
  2. Adobe Photoshop
  3. Art Direction
You can check out examples of real life uses of top skills on resumes here:
  • Create drawings and documentation to support new product development and electrical panel rebuild requirements, including enclosure assemblies.
  • Develop direct reports through coaching, performance feedback, clear art direction, communication and establishing development plans.
  • Created concept look books and assisted with photo-shoot concept development.
  • Evaluated customer packaging requirements and developed creative, cost-effective design solutions.
  • Freelance package designer for leading international culinary product manufacturing company.

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Average Salary:

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Top 10 Best States for Package Designers

  1. Washington
  2. Oregon
  3. New York
  4. District of Columbia
  5. Massachusetts
  6. Colorado
  7. Texas
  8. Rhode Island
  9. Illinois
  10. California
  • (229 jobs)
  • (115 jobs)
  • (782 jobs)
  • (95 jobs)
  • (206 jobs)
  • (140 jobs)
  • (370 jobs)
  • (16 jobs)
  • (236 jobs)
  • (1,333 jobs)

Package Designer Demographics

Gender

Male

52.5%

Female

38.0%

Unknown

9.5%
Ethnicity

White

55.3%

Hispanic or Latino

18.9%

Asian

12.9%

Black or African American

9.3%

Unknown

3.6%
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Foreign Languages Spoken

Spanish

38.1%

Mandarin

11.1%

French

7.9%

Portuguese

6.3%

Chinese

6.3%

Thai

6.3%

Japanese

4.8%

Italian

4.8%

Cantonese

3.2%

Arabic

3.2%

Czech

1.6%

Braille

1.6%

Greek

1.6%

Persian

1.6%

Armenian

1.6%
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Package Designer Education

Schools

Fashion Institute of Technology

13.5%

School of Visual Arts

10.2%

Pratt Institute-Main

9.9%

Michigan State University

5.5%

Savannah College of Art and Design

5.5%

Rochester Institute of Technology

5.5%

Art Institute of Pittsburgh

5.5%

Art Center College of Design

5.1%

Parsons the New School for Design

4.7%

Rhode Island School of Design

4.4%

California State University - Fullerton

4.0%

Academy of Art University

3.6%

Otis College of Art and Design

3.6%

University of the Arts

2.9%

Art Institute of California - Inland

2.9%

California State University - Long Beach

2.9%

Kutztown University of Pennsylvania

2.6%

San Jose State University

2.6%

Arizona State University

2.6%

New York City College of Technology of the City University of New York

2.6%
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Majors

Graphic Design

54.2%

Fine Arts

7.8%

Design And Visual Communication

7.6%

Engineering And Industrial Management

5.8%

Drafting And Design

3.4%

Business

2.9%

Computer Applications

2.8%

Communication

1.9%

Animation

1.5%

Graphic Communications

1.5%

Marketing

1.5%

Mechanical Engineering

1.4%

Visual And Performing Arts

1.2%

Computer Science

1.1%

Electrical Engineering

1.1%

Management

1.1%

Photography

1.0%

Engineering

0.8%

Advertising

0.8%

Industrial Technology

0.7%
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Degrees

Bachelors

57.5%

Other

16.5%

Associate

11.6%

Masters

9.5%

Certificate

3.6%

Diploma

0.5%

Doctorate

0.5%

License

0.1%
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