Best states for a paid search specialist

Q: What is the best state for paid search specialists?

The best state to be a paid search specialist is Delaware based on paid search specialist salaries and job opportunities.

Q: What is the highest paying state for paid search specialists?

The highest paying state for paid search specialists is Missouri based on Zippia’s salary database.

Q: What is the worst state for paid search specialists?

The worst state for paid search specialists is Missouri, due to a combination of low salaries and few job opportunities.

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Are you thinking of becoming a paid search specialist and really want to work at Robert Half? Turns out, your chances to become a paid search specialist are better in some states than others.In order to help you decide which state is the best for paid search specialists, we ranked all 50 states and the District of Columbia from best to worst for paid search specialist jobs.

Delaware is the best state for jobs for paid search specialists, and Missouri is the worst. The most common pay in Delaware is $69,226, while the median pay in Missouri is $47,457.Delaware is the best state, and Windsor is the city with the highest pay for paid search specialists.

10 best states for paid search specialists in 2025

1. Delaware
Total paid search specialist jobs: 64
Average annual salary: $69,226
Lowest 10 percent earn: $43,000
Highest 10 percent earn: $109,000
Location Quotient:
1.32
Paid search specialist jobs in Delaware
2. Arizona
Total paid search specialist jobs: 275
Average annual salary: $68,266
Lowest 10 percent earn: $42,000
Highest 10 percent earn: $108,000
Location Quotient:
1.22
Paid search specialist jobs in Arizona
3. Nevada
Total paid search specialist jobs: 85
Average annual salary: $70,270
Lowest 10 percent earn: $41,000
Highest 10 percent earn: $119,000
Location Quotient:
1.05
Paid search specialist jobs in Nevada
4. Pennsylvania
Total paid search specialist jobs: 443
Average annual salary: $69,365
Lowest 10 percent earn: $44,000
Highest 10 percent earn: $108,000
Location Quotient:
0.99
Paid search specialist jobs in Pennsylvania
5. California
Total paid search specialist jobs: 984
Average annual salary: $82,854
Lowest 10 percent earn: $50,000
Highest 10 percent earn: $137,000
Location Quotient:
0.87
Paid search specialist jobs in California
6. New York
Total paid search specialist jobs: 583
Average annual salary: $69,652
Lowest 10 percent earn: $44,000
Highest 10 percent earn: $108,000
Location Quotient:
1.18
Paid search specialist jobs in New York
7. Alabama
Total paid search specialist jobs: 168
Average annual salary: $66,064
Lowest 10 percent earn: $40,000
Highest 10 percent earn: $106,000
Location Quotient:
0.99
Paid search specialist jobs in Alabama
8. Washington
Total paid search specialist jobs: 253
Average annual salary: $73,631
Lowest 10 percent earn: $41,000
Highest 10 percent earn: $130,000
Location Quotient:
0.9
Paid search specialist jobs in Washington
9. Arkansas
Total paid search specialist jobs: 111
Average annual salary: $61,729
Lowest 10 percent earn: $38,000
Highest 10 percent earn: $99,000
Location Quotient:
1.1
Paid search specialist jobs in Arkansas
10. Virginia
Total paid search specialist jobs: 359
Average annual salary: $68,126
Lowest 10 percent earn: $42,000
Highest 10 percent earn: $108,000
Location Quotient:
0.99
Paid search specialist jobs in Virginia

Paid search specialist jobsNear Columbus, OH

How Zippia determines the best states to be a paid search specialist

You can read about how the best state rankings are calculated here.

Detailed list of the best states for a paid search specialist

Rank	State	Average salary	Lowest 10% earn	Population	Job count
1	Delaware	$69,226	$43,000	961,939	64
2	Arizona	$68,266	$42,000	7,016,270	275
3	Nevada	$70,270	$41,000	2,998,039	85
4	Pennsylvania	$69,365	$44,000	12,805,537	443
5	California	$82,854	$50,000	39,536,653	984
6	New York	$69,652	$44,000	19,849,399	583
7	Alabama	$66,064	$40,000	4,874,747	168
8	Washington	$73,631	$41,000	7,405,743	253
9	Arkansas	$61,729	$38,000	3,004,279	111
10	Virginia	$68,126	$42,000	8,470,020	359
11	New Jersey	$73,392	$46,000	9,005,644	246
12	Utah	$62,995	$36,000	3,101,833	127
13	Idaho	$62,183	$35,000	1,716,943	69
14	West Virginia	$61,627	$38,000	1,815,857	58
15	Texas	$63,463	$40,000	28,304,596	764
16	Oregon	$64,980	$36,000	4,142,776	163
17	North Carolina	$60,386	$37,000	10,273,419	402
18	Maryland	$66,280	$41,000	6,052,177	254
19	District of Columbia	$67,878	$42,000	693,972	66
20	Rhode Island	$64,505	$42,000	1,059,639	38
21	Connecticut	$67,096	$43,000	3,588,184	109
22	New Mexico	$65,286	$40,000	2,088,070	61
23	Iowa	$57,062	$36,000	3,145,711	233
24	Michigan	$60,730	$39,000	9,962,311	285
25	Ohio	$60,295	$38,000	11,658,609	330
26	Kansas	$57,409	$35,000	2,913,123	131
27	Louisiana	$56,829	$35,000	4,684,333	139
28	Hawaii	$55,699	$47,000	1,427,538	66
29	North Dakota	$55,707	$40,000	755,393	37
30	Indiana	$57,186	$36,000	6,666,818	242
31	Tennessee	$57,087	$35,000	6,715,984	207
32	Massachusetts	$56,584	$37,000	6,859,819	368
33	Florida	$54,005	$34,000	20,984,400	808
34	Alaska	$51,579	$36,000	739,795	44
35	Nebraska	$51,640	$33,000	1,920,076	98
36	Wisconsin	$55,250	$36,000	5,795,483	207
37	South Carolina	$58,135	$36,000	5,024,369	126
38	Illinois	$54,230	$35,000	12,802,023	476
39	New Hampshire	$56,852	$38,000	1,342,795	56
40	Mississippi	$57,581	$35,000	2,984,100	51
41	Kentucky	$56,488	$35,000	4,454,189	115
42	Wyoming	$49,317	$30,000	579,315	38
43	Colorado	$54,874	$33,000	5,607,154	223
44	Georgia	$50,090	$31,000	10,429,379	423
45	Vermont	$48,083	$32,000	623,657	33
46	South Dakota	$49,936	$33,000	869,666	36
47	Montana	$50,651	$31,000	1,050,493	41
48	Oklahoma	$49,615	$30,000	3,930,864	106
49	Maine	$50,252	$34,000	1,335,907	37
50	Minnesota	$48,707	$33,000	5,576,606	194
51	Missouri	$47,457	$29,000	6,113,532	185

Highest paying states for paid search specialists

Rank	State	Avg. Paid Search Specialist Salary
1	Delaware	$69,226
2	Arizona	$68,266
3	Nevada	$70,270
4	Pennsylvania	$69,365
5	California	$82,854
6	New York	$69,652
7	Alabama	$66,064
8	Washington	$73,631
9	Arkansas	$61,729
10	Virginia	$68,126
11	New Jersey	$73,392
12	Utah	$62,995
13	Idaho	$62,183
14	West Virginia	$61,627
15	Texas	$63,463
16	Oregon	$64,980
17	North Carolina	$60,386
18	Maryland	$66,280
19	District of Columbia	$67,878
20	Rhode Island	$64,505
21	Connecticut	$67,096
22	New Mexico	$65,286
23	Iowa	$57,062
24	Michigan	$60,730
25	Ohio	$60,295
26	Kansas	$57,409
27	Louisiana	$56,829
28	Hawaii	$55,699
29	North Dakota	$55,707
30	Indiana	$57,186
31	Tennessee	$57,087
32	Massachusetts	$56,584
33	Florida	$54,005
34	Alaska	$51,579
35	Nebraska	$51,640
36	Wisconsin	$55,250
37	South Carolina	$58,135
38	Illinois	$54,230
39	New Hampshire	$56,852
40	Mississippi	$57,581
41	Kentucky	$56,488
42	Wyoming	$49,317
43	Colorado	$54,874
44	Georgia	$50,090
45	Vermont	$48,083
46	South Dakota	$49,936
47	Montana	$50,651
48	Oklahoma	$49,615
49	Maine	$50,252
50	Minnesota	$48,707
51	Missouri	$47,457

Paid search specialist best states FAQs

What is the best state for paid search specialists?

What is the highest paying state for paid search specialists?

What is the worst state for paid search specialists?

Have more questions? See all answers to common computer and mathematical questions.

Search for paid search specialist jobs

Updated January 8, 2025

Browse computer and mathematical jobs

Total paid search specialist jobs:	64
Average annual salary:	$69,226
Lowest 10 percent earn:	$43,000
Highest 10 percent earn:	$109,000
Location Quotient:	1.32

Best states for a paid search specialist

10 best states for paid search specialists in 2025

1. Delaware

2. Arizona

3. Nevada

4. Pennsylvania

5. California

6. New York

7. Alabama

8. Washington

9. Arkansas

10. Virginia