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Job outlook for paid search specialists in the United States
Are paid search specialist jobs in demand?
Yes, paid search specialist jobs are in demand. Paid search specialist demand is projected to grow 19% from 2018 to 2028.
Paid search specialist job and salary trends over time
Compare the number of paid search specialist jobs and the average paid search specialist salary over time.
Paid search specialist jobs over time
Paid search specialist job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 107 | 0.00% |
| 2020 | 102 | 0.00% |
| 2019 | 100 | 0.00% |
| 2018 | 45 | 0.00% |
| 2017 | 37 | 0.00% |
Average paid search specialist salary over time
Paid search specialist salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $62,694 | $30.14 | +3.4% |
| 2024 | $60,628 | $29.15 | +2.3% |
| 2023 | $59,255 | $28.49 | +2.0% |
| 2022 | $58,100 | $27.93 | +2.3% |
| 2021 | $56,787 | $27.30 | +1.5% |
Paid search specialist jobs by state
The map below shows you the number of paid search specialist job openings in each state. The darker areas on the map show where paid search specialists earn the highest salaries across all 50 states.
Average salary: Job openings:
Most common states for paid search specialists
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | District of Columbia | 693,972 | 66 | 10% |
| 2 | Iowa | 3,145,711 | 233 | 7% |
| 3 | Delaware | 961,939 | 64 | 7% |
| 4 | Wyoming | 579,315 | 38 | 7% |
| 5 | Alaska | 739,795 | 44 | 6% |
| 6 | Massachusetts | 6,859,819 | 368 | 5% |
| 7 | Nebraska | 1,920,076 | 98 | 5% |
| 8 | Hawaii | 1,427,538 | 66 | 5% |
| 9 | North Dakota | 755,393 | 37 | 5% |
| 10 | Vermont | 623,657 | 33 | 5% |
| 11 | North Carolina | 10,273,419 | 402 | 4% |
| 12 | Virginia | 8,470,020 | 359 | 4% |
| 13 | Arizona | 7,016,270 | 275 | 4% |
| 14 | Maryland | 6,052,177 | 254 | 4% |
| 15 | Oregon | 4,142,776 | 163 | 4% |
| 16 | Kansas | 2,913,123 | 131 | 4% |
| 17 | Utah | 3,101,833 | 127 | 4% |
| 18 | Arkansas | 3,004,279 | 111 | 4% |
| 19 | Idaho | 1,716,943 | 69 | 4% |
| 20 | Rhode Island | 1,059,639 | 38 | 4% |
Most common cities for paid search specialists
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Bentonville | 1 | 2% | $60,727 |
| 2 | North Miami | 1 | 2% | $53,404 |
| 3 | Chicago | 2 | 0% | $54,519 |
| 4 | Fort Worth | 1 | 0% | $63,682 |
| 5 | New York | 1 | 0% | $70,464 |