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The differences between partner marketing managers and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a partner marketing manager and a marketing manager. Additionally, a partner marketing manager has an average salary of $114,362, which is higher than the $104,550 average annual salary of a marketing manager.
The top three skills for a partner marketing manager include channel marketing, digital marketing and marketing campaigns. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.
| Partner Marketing Manager | Marketing Manager | |
| Yearly salary | $114,362 | $104,550 |
| Hourly rate | $54.98 | $50.26 |
| Growth rate | 10% | 10% |
| Number of jobs | 115,929 | 89,627 |
| Job satisfaction | 4 | 3 |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A partner marketing manager is responsible for planning and managing marketing-initiated activities within the allocated budgetary guidelines and deadlines. They work with partners to grow joint marketing plans based on current market trends and competitors. They supervise in making presentations and run product training to partners as needed. It is their responsibility to identify, qualify possible partners for lead generation, and evaluate the marketing performance of partners and provide recommendations. Moreover, they maintain a positive and productive relationship with partners.
Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.
Partner marketing managers and marketing managers have different pay scales, as shown below.
| Partner Marketing Manager | Marketing Manager | |
| Average salary | $114,362 | $104,550 |
| Salary range | Between $82,000 And $158,000 | Between $71,000 And $153,000 |
| Highest paying City | Providence, RI | Menlo Park, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a partner marketing manager and a marketing manager in terms of educational background:
| Partner Marketing Manager | Marketing Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between partner marketing managers' and marketing managers' demographics:
| Partner Marketing Manager | Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 45.5% Female, 54.5% | Male, 44.4% Female, 55.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |