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The differences between partner marketing managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a partner marketing manager and a marketing manager/project manager. Additionally, a partner marketing manager has an average salary of $114,362, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a partner marketing manager include channel marketing, digital marketing and marketing campaigns. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Partner Marketing Manager | Marketing Manager/Project Manager | |
| Yearly salary | $114,362 | $78,368 |
| Hourly rate | $54.98 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 115,929 | 187,949 |
| Job satisfaction | 4 | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A partner marketing manager is responsible for planning and managing marketing-initiated activities within the allocated budgetary guidelines and deadlines. They work with partners to grow joint marketing plans based on current market trends and competitors. They supervise in making presentations and run product training to partners as needed. It is their responsibility to identify, qualify possible partners for lead generation, and evaluate the marketing performance of partners and provide recommendations. Moreover, they maintain a positive and productive relationship with partners.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Partner marketing managers and marketing manager/project managers have different pay scales, as shown below.
| Partner Marketing Manager | Marketing Manager/Project Manager | |
| Average salary | $114,362 | $78,368 |
| Salary range | Between $82,000 And $158,000 | Between $56,000 And $109,000 |
| Highest paying City | Providence, RI | Carson City, NV |
| Highest paying state | Rhode Island | Nevada |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a partner marketing manager and a marketing manager/project manager in terms of educational background:
| Partner Marketing Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between partner marketing managers' and marketing manager/project managers' demographics:
| Partner Marketing Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 45.5% Female, 54.5% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |