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Partner marketing manager vs marketing strategist

The differences between partner marketing managers and marketing strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a partner marketing manager and a marketing strategist. Additionally, a partner marketing manager has an average salary of $114,362, which is higher than the $80,033 average annual salary of a marketing strategist.

The top three skills for a partner marketing manager include channel marketing, digital marketing and marketing campaigns. The most important skills for a marketing strategist are digital marketing, email marketing, and channel marketing.

Partner marketing manager vs marketing strategist overview

Partner Marketing ManagerMarketing Strategist
Yearly salary$114,362$80,033
Hourly rate$54.98$38.48
Growth rate10%10%
Number of jobs115,92989,543
Job satisfaction4-
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 79%
Average age3939
Years of experience1010

What does a partner marketing manager do?

A partner marketing manager is responsible for planning and managing marketing-initiated activities within the allocated budgetary guidelines and deadlines. They work with partners to grow joint marketing plans based on current market trends and competitors. They supervise in making presentations and run product training to partners as needed. It is their responsibility to identify, qualify possible partners for lead generation, and evaluate the marketing performance of partners and provide recommendations. Moreover, they maintain a positive and productive relationship with partners.

What does a marketing strategist do?

The marketing strategist is an executive who works with the members of the marketing team to ensure the implementation of high-quality marketing strategies within a given time frame. Marketing strategists examine data to find out the best way to administer resources to increase revenue and profits. Their responsibilities include performing in-depth research to determine new market prospects and customers' preferences as well as forecasting market trends. Also, they set certain marketing goals that reflect the overall business goal together with developing and managing digital campaigns.

Partner marketing manager vs marketing strategist salary

Partner marketing managers and marketing strategists have different pay scales, as shown below.

Partner Marketing ManagerMarketing Strategist
Average salary$114,362$80,033
Salary rangeBetween $82,000 And $158,000Between $53,000 And $119,000
Highest paying CityProvidence, RIHarrisburg, PA
Highest paying stateRhode IslandPennsylvania
Best paying companyMetaMcKinsey & Company Inc
Best paying industryTechnologyTechnology

Differences between partner marketing manager and marketing strategist education

There are a few differences between a partner marketing manager and a marketing strategist in terms of educational background:

Partner Marketing ManagerMarketing Strategist
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 79%
Most common majorBusinessMarketing
Most common collegeUniversity of GeorgiaUniversity of Georgia

Partner marketing manager vs marketing strategist demographics

Here are the differences between partner marketing managers' and marketing strategists' demographics:

Partner Marketing ManagerMarketing Strategist
Average age3939
Gender ratioMale, 45.5% Female, 54.5%Male, 47.3% Female, 52.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between partner marketing manager and marketing strategist duties and responsibilities

Partner marketing manager example responsibilities.

  • Implement CRM to execute and measure campaigns, manage opportunities and generate reports for executive team.
  • Manage local CRM program and act as first line of communication to troubleshoot and resolve system errors.
  • Plan and manage creative for retail channel (online and in-store), distis, education, SMB and enterprise.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Develop and track customer, campaign, and channel KPIs.
  • Maintain social media including multiple weekly updates to Facebook fan page.
  • Show more

Marketing strategist example responsibilities.

  • Sole authority for evaluating, choosing, configuring, implementing, managing, and customizing CRM and training of all staff.
  • Lead CRM implementation from strategic definition and proposal through scoping, requirements and implementation.
  • Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
  • Introduce test/control analysis methodology to measure lift and ROI for online lead generation campaigns.
  • Maintain accurate records and client account information through SalesForce.
  • Create strategic PowerPoint presentations about new product launches and customize it for every client meeting.
  • Show more

Partner marketing manager vs marketing strategist skills

Common partner marketing manager skills
  • Channel Marketing, 11%
  • Digital Marketing, 10%
  • Marketing Campaigns, 8%
  • Integrated Marketing, 6%
  • Project Management, 4%
  • Cloud, 4%
Common marketing strategist skills
  • Digital Marketing, 11%
  • Email Marketing, 8%
  • Channel Marketing, 6%
  • Marketing Campaigns, 5%
  • Integrated Marketing, 5%
  • Project Management, 4%

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