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Partner marketing manager vs regional marketing manager

The differences between partner marketing managers and regional marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a partner marketing manager and a regional marketing manager. Additionally, a partner marketing manager has an average salary of $114,362, which is higher than the $85,217 average annual salary of a regional marketing manager.

The top three skills for a partner marketing manager include channel marketing, digital marketing and marketing campaigns. The most important skills for a regional marketing manager are digital marketing, integrated marketing, and marketing campaigns.

Partner marketing manager vs regional marketing manager overview

Partner Marketing ManagerRegional Marketing Manager
Yearly salary$114,362$85,217
Hourly rate$54.98$40.97
Growth rate10%10%
Number of jobs115,929115,987
Job satisfaction4-
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Average age3939
Years of experience1010

What does a partner marketing manager do?

A partner marketing manager is responsible for planning and managing marketing-initiated activities within the allocated budgetary guidelines and deadlines. They work with partners to grow joint marketing plans based on current market trends and competitors. They supervise in making presentations and run product training to partners as needed. It is their responsibility to identify, qualify possible partners for lead generation, and evaluate the marketing performance of partners and provide recommendations. Moreover, they maintain a positive and productive relationship with partners.

What does a regional marketing manager do?

A Regional Marketing Manager plans and implements strategic marketing plans for an organization at a regional level. They analyze data, create recommendations, and write reports.

Partner marketing manager vs regional marketing manager salary

Partner marketing managers and regional marketing managers have different pay scales, as shown below.

Partner Marketing ManagerRegional Marketing Manager
Average salary$114,362$85,217
Salary rangeBetween $82,000 And $158,000Between $62,000 And $116,000
Highest paying CityProvidence, RISan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyMetaAbbVie
Best paying industryTechnologyConstruction

Differences between partner marketing manager and regional marketing manager education

There are a few differences between a partner marketing manager and a regional marketing manager in terms of educational background:

Partner Marketing ManagerRegional Marketing Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Partner marketing manager vs regional marketing manager demographics

Here are the differences between partner marketing managers' and regional marketing managers' demographics:

Partner Marketing ManagerRegional Marketing Manager
Average age3939
Gender ratioMale, 45.5% Female, 54.5%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between partner marketing manager and regional marketing manager duties and responsibilities

Partner marketing manager example responsibilities.

  • Implement CRM to execute and measure campaigns, manage opportunities and generate reports for executive team.
  • Manage local CRM program and act as first line of communication to troubleshoot and resolve system errors.
  • Plan and manage creative for retail channel (online and in-store), distis, education, SMB and enterprise.
  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Develop and track customer, campaign, and channel KPIs.
  • Maintain social media including multiple weekly updates to Facebook fan page.
    • Show more

Regional marketing manager example responsibilities.

  • Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
  • Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
  • Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Develop promotions which heighten brand awareness and maximize ROI.
  • Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
    • Show more

Partner marketing manager vs regional marketing manager skills

Common partner marketing manager skills
  • Channel Marketing, 11%
  • Digital Marketing, 10%
  • Marketing Campaigns, 8%
  • Integrated Marketing, 6%
  • Project Management, 4%
  • Cloud, 4%
Common regional marketing manager skills
  • Digital Marketing, 15%
  • Integrated Marketing, 6%
  • Marketing Campaigns, 5%
  • Project Management, 5%
  • ROI, 5%
  • Lead Generation, 4%

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Updated January 8, 2025

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