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Pathmatics overview

Industry
Software
Revenue
Headquarters
Employees
66
Founded in
Website
Organization type
Private
Social media
Pathmatics is a marketing platform that gives visibility to the digital ad performance of brands, their competitors, and entire industries. It turns the world's marketing data into actionable insights as consumption rapidly shifts to digital, media decisions have become too complex and opaque. It brings together a display, social, video, mobile, and native advertising data, helping users to optimize media and marketing decisions. Brands and agencies get access to the creative used by all advertisers, spend and impression data, and path from publisher to viewer. This empowers them to minimize waste from their budgets, better position their marketing, and predict the next moves of their competitors. Pathmatics data powers Nielsen's digital ad intelligence offering, Kantar Media's Facebook intelligence, and is used by agencies like Mindshare, Mediacom, and Possible. Pathmatics was founded in 2011 and is headquartered in Santa Monica, California, and is backed by Upfront Ventures, BDMI, and Baroda Ventures.
Based in Santa Monica, CA, Pathmatics is a small technology company with only 66 employees and an annual revenue of $9.3M.

Pathmatics's mission statement

Be the strategic partner for trusted and actionable insights in the digital economy.

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The team at Pathmatics

  • The founders of Pathmatics are Founders Gabe Gottlieb, Tom Lorimor and Seth Demsey.
  • The key people at Pathmatics are Founders Gabe Gottlieb, Tom Lorimor and Seth Demsey.
Key people
Founders Gabe Gottlieb
Tom Lorimor
Seth Demsey

Pathmatics rankings

Pathmatics is ranked #9 on the Best Technology companies to work for in Santa Monica, CA list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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Pathmatics financial performance

9.3
Performance score

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Zippia gives an in-depth look into the details of Pathmatics, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Pathmatics. The employee data is based on information from people who have self-reported their past or current employments at Pathmatics. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Pathmatics. The data presented on this page does not represent the view of Pathmatics and its employees or that of Zippia.

Pathmatics may also be known as or be related to Pathmatics, Pathmatics Inc, Pathmatics Inc. and Pathmatics, Inc.