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How to hire a physician liaison

Physician liaison hiring summary. Here are some key points about hiring physician liaisons in the United States:

  • There are a total of 13,256 physician liaisons in the US, and there are currently 64,483 job openings in this field.
  • The median cost to hire a physician liaison is $1,633.
  • Small businesses spend $1,105 per physician liaison on training each year, while large companies spend $658.
  • It takes between 36 and 42 days to fill the average role in the US.
  • It takes approximately 12 weeks for a new employee to reach full productivity levels.
  • HR departments typically allocate 15% of their budget towards recruitment efforts.
  • Minneapolis, MN, has the highest demand for physician liaisons, with 7 job openings.

How to hire a physician liaison, step by step

To hire a physician liaison, you should create an ideal candidate profile, determine a budget, and post and promote your job. Here's a step-by-step guide on how to hire a physician liaison:

Here's a step-by-step physician liaison hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a physician liaison job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new physician liaison
  • Step 8: Go through the hiring process checklist

What does a physician liaison do?

A physician liaison specializes in helping medical facilities build positive relationships with physicians in a community. Typically working at the business development and sales offices, a physical liaison is responsible for meeting with physicians to introduce and promote the facility and its services, discuss referrals and patient care, and help physicians connect with surgeons and specialists for patient referral. Furthermore, a physician liaison must produce regular progress reports, coordinating with office managers while adhering to the facility's policies and regulations.

Learn more about the specifics of what a physician liaison does
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  1. Identify your hiring needs

    First, determine the employments status of the physician liaison you need to hire. Certain physician liaison roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A physician liaison's background is also an important factor in determining whether they'll be a good fit for the position. For example, physician liaisons from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    Here's a comparison of physician liaison salaries for various roles:

    Type of Physician LiaisonDescriptionHourly rate
    Physician LiaisonPhysicians and surgeons diagnose and treat injuries or illnesses. Physicians examine patients; take medical histories; prescribe medications; and order, perform, and interpret diagnostic tests... Show more$50-200
    Family Practice MDA family practice MD is responsible for monitoring and diagnosing patients' conditions of all ages. Family practice MDs identify the patients' medical histories and administer treatment plans and medications... Show more$76-292
    Family Practice DoctorFamily practice doctors provide lifelong care for a patient and their family. They offer medical attention to all family members, educates patients on disease prevention, provide health maintenance, and ensure mental and emotional needs are met... Show more$48-165
  2. Create an ideal candidate profile

    Common skills:
    • Patients
    • Patient Care
    • Service Line
    • Business Development
    • CRM
    • Excellent Interpersonal
    • Health System
    • Relationship Building
    • Physician Relations
    • Physician Practice
    • Home Health
    • Surgery
    • Oncology
    • CME
    Check all skills
    Responsibilities:
    • Distribute Medicare and Medicaid numbers to billing department, manage care department and all other applicable areas.
    • Promote and market the following destination programs: therapeutic endoscopy, general surgery and surgical oncology.
    • Visit referring physician offices with radiation oncology practice information and promotional materials to build effective referral relationships.
    • Trouble shooting physician and nurse relate EHR issues during implementation.
    • Oversee the day to day marketing operations of small radiation oncology center.
    • Develop sales strategies for beta launch of internal EMR system to community-base physicians.
    More physician liaison duties
  3. Make a budget

    Including a salary range in your physician liaison job description helps attract top candidates to the position. A physician liaison salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

    For example, the average salary for a physician liaison in Pennsylvania may be lower than in North Dakota, and an entry-level physician liaison usually earns less than a senior-level physician liaison. Additionally, a physician liaison with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

    Average physician liaison salary

    $210,572yearly

    $101.24 hourly rate

    Entry-level physician liaison salary
    $106,000 yearly salary
    Updated January 14, 2026

    Average physician liaison salary by state

    RankStateAvg. salaryHourly rate
    1Wisconsin$276,528$133
    2Minnesota$260,414$125
    3Ohio$247,729$119
    4Florida$245,964$118
    5Michigan$228,980$110
    6Illinois$226,563$109
    7North Carolina$226,332$109
    8New Jersey$224,010$108
    9Maryland$218,908$105
    10Tennessee$216,744$104
    11Pennsylvania$214,624$103
    12New York$210,213$101
    13Connecticut$207,103$100
    14Texas$205,568$99
    15California$204,121$98
    16Massachusetts$200,250$96
    17District of Columbia$186,017$89

    Average physician liaison salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1UTMB HEALTHCARE SYSTEMS$317,810$152.7955
    2PeaceHealth$307,524$147.85221
    3Baptist Health Care$306,253$147.243
    4Sanford Health$304,821$146.55333
    5Vail Health$299,181$143.8410
    6East River Medical Imaging$297,238$142.90
    7Community Health Systems$287,597$138.2735
    8Colorado Canyons Hospital & Medical Center$279,256$134.26
    9FYZICAL Therapy & Balance Centers$271,635$130.5932
    10Novant Health$270,225$129.92125
    11USA Vein Clinics$267,464$128.592
    12Mayo Clinic$266,161$127.96261
    13Atrium Health Floyd$260,662$125.32190
    14UnitedHealth Group$255,379$122.78443
    15KidsCare Therapy$251,298$120.82
    16Dci Donor Services, Inc.$250,789$120.575
    17Prime Healthcare$249,902$120.1587
    18CITRUS VALLEY PHYSICIANS GROUP$248,601$119.52
    19Baylor Scott & White Health$247,575$119.03557
    20Ascension Michigan$246,848$118.68421
  4. Writing a physician liaison job description

    A physician liaison job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a physician liaison job description:

    Physician liaison job description example

    We are seeking a Dietitian for this position. The position is focused on marketing enteral nutrition services statewide to both IUH and Non-IUH referral sources.

    Promotes IU Health specialty services to drive referrals from referring specialists into the IU Health system. Responsible for revenue growth for a defined set of IU Health Specialists. Serves the IU Health system as a sales resource that focuses on specific services in alignment with the current market strategy. Works to resolve physician/office issues. Reports market intelligence to system leadership. Serves as a resource and leader for Primary Care Liaison counterparts.
    5-7 years of relevant experience required.

    * Prior sales experience with track record of success preferred.
    * Prior Healthcare industry experience - experience with multi-site healthcare organization strongly preferred.
    * Strong interpersonal and communication skills preferred.
    * Ability to travel in service area on a regular basis; overnight travel may be required. Bachelors Degree required or equivalent years of experience. RN Degree preferred.

    Safeguarding our patients and each other is an important part of how we deliver the best care possible to the communities we serve. As a condition of employment, IU Health requires all new hires to receive various vaccinations, including the influenza and COVID-19 vaccines, barring an approved exemption. New hires will also be provided the option to submit proof of previous vaccination.

    We are an equal opportunity employer and value diversity and inclusion at IU Health. IU Health does not discriminate on the basis of race, color, religion, sex, sexual orientation, age, disability, genetic information, veteran status, national origin, gender identity and/or expression, marital status or any other characteristic protected by federal, state or local law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
  5. Post your job

    There are various strategies that you can use to find the right physician liaison for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your physician liaison job on Zippia to find and recruit physician liaison candidates who meet your exact specifications.
    • Use field-specific websites such as healthcarejobsite, health jobs nationwide, hospitalcareers, medreps.com.
    • Post a job on free websites.
  6. Interview candidates

    Your first interview with physician liaison candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new physician liaison

    Once you've found the physician liaison candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

    It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

    To prepare for the new physician liaison first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a physician liaison?

Before you start to hire physician liaisons, it pays to consider both the one-off costs like recruitment, job promotion, and onboarding, as well as the ongoing costs of an employee's salary and benefits. While most companies that hire physician liaisons pay close attention to the initial cost of hiring, ongoing costs are much more significant in the long run.

You can expect to pay around $210,572 per year for a physician liaison, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for physician liaisons in the US typically range between $50 and $200 an hour.

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