How To Become A Planning Assistant: What It Is and Career Path

What is a planning assistant and how to become one

Updated January 8, 2025

4 min read

Assistant planners are responsible for effectively organizing the tasks of the planning department and providing necessary support in order to execute planning operations. They plan and forecast the effectiveness of the advertising and promotional campaigns. They also liaise with the external agencies and vendors to purchase materials, equipment, space for the organization. Assistant planners earn an average salary of $36,000 annually or $17 per hour.

Assistant planners work under the supervision of senior planners in the development of marketing strategies to meet revenue goals. They assist in the development of media plans and budgets and evaluate the effectiveness of campaigns and advertising and recommend improvements. They also develop financial plans and identify proper pricing strategies, as well as review the impacts of markdowns and promotions to make recommendations.

Assistant planners typically hold a bachelor's degree in mass communication or a related field. They are expected to have some proven experience as a planner or in a similar role. Some employers prefer candidates with the willingness to learn and grow with every project in order to be a worthy employee for the organization.

ScorePlanning AssistantUS Average

Salary

3.4

Avg. Salary $43,826

Avg. Salary $59,228

Stability level

6.3

Growth rate -3%

Growth rate 0.3%

Diversity

4.9

Race

American Indian and Alaska Native 1.06%

Asian 10.41%

Black or African American 9.58%

Hispanic or Latino 16.94%

Unknown 5.97%

White 56.03%

Gender

female 68.23%

male 31.77%

Age - 35

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 35

Stress level

6.3

Stress level is manageable

7.1 - high

Complexity level

6.9

Complexity level is challenging

7 - challenging

Work life balance

5.7

Work life balance is fair

6.4 - fair

Key steps to become a planning assistant

Explore planning assistant education requirements

Most common planning assistant degrees

Bachelor's

63.3 %

Associate

14.7 %

Master's

9.4 %

Start to develop specific planning assistant skills

Skills	Percentages
Patients	16.99%
Social Work	11.23%
Financial Reports	10.37%
Discharge Planning	6.87%
Client Data	6.54%

Research planning assistant duties and responsibilities

Maintain expansive parkland data sets using ArcGIS software to attain accountability for government databases.
Perform financial analysis on various securities to support senior leadership with investment planning.
Generate MRP reports and update information in order entry system.
Help meet IEP base goals objective for the school year.

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