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Become A Pricing Analyst

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Working As A Pricing Analyst

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $70,000

    Average Salary

What Does A Pricing Analyst Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Pricing Analyst

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Pricing Analyst Career Paths

Pricing Analyst
Senior Finance Analyst Finance Manager Controller
Finance Vice President
10 Yearsyrs
Senior Finance Analyst Manager Marketing Manager
Senior Manager Of Marketing
9 Yearsyrs
Senior Finance Analyst Manager Account Manager
Key Account Manager
7 Yearsyrs
Business Analyst Project Manager Marketing Manager
Marketing Communications Manager
7 Yearsyrs
Business Analyst Project Manager Product Manager
Product Marketing Manager
7 Yearsyrs
Business Analyst Product Manager Senior Product Manager
Product Management Director
12 Yearsyrs
Pricing Manager Manager Finance Manager
Manager Finance Planning And Analysis
8 Yearsyrs
Consultant Project Manager Purchasing Manager
Category Manager
8 Yearsyrs
Consultant Account Manager Marketing Manager
Marketing Program Manager
6 Yearsyrs
Consultant Product Manager
Product Development Manager
7 Yearsyrs
Assistant Manager General Manager Director
Director Of Strategy
11 Yearsyrs
Assistant Manager Store Manager District Sales Manager
Market Development Manager
8 Yearsyrs
Assistant Manager Account Manager Business Development Manager
Proposal Manager
10 Yearsyrs
Senior Pricing Analyst
Pricing Manager
7 Yearsyrs
Contracts Administrator Analyst Senior Analyst
Analytical Manager
8 Yearsyrs
Contracts Administrator Finance Analyst Senior Analyst
Manager, Strategy
8 Yearsyrs
Finance Manager Sales Manager Sales And Marketing Manager
Business Development And Marketing Manager
7 Yearsyrs
Account Executive Marketing Consultant Social Media Manager
Strategist
6 Yearsyrs
Contracts Administrator Program Manager Senior Product Manager
Marketing Lead
5 Yearsyrs
Senior Marketing Analyst Senior Marketing Specialist Assistant Vice President, Marketing
Vice President, Strategy
13 Yearsyrs
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Do you work as a Pricing Analyst?

Help others decide if this is a good career for them

Average Length of Employment
Pricing Manager 4.0 years
Staff Analyst 3.8 years
Resource Analyst 3.1 years
Control Analyst 3.0 years
Management Analyst 3.0 years
Pricing Analyst 3.0 years
Planning Analyst 2.9 years
Purchase Analyst 2.7 years
Pricing Specialist 2.7 years
Bid Analyst 2.6 years
Product Analyst 2.4 years
Analyst 2.4 years
Strategic Analyst 2.2 years
Assistant Analyst 1.9 years
Top Careers Before Pricing Analyst
Internship 8.8%
Analyst 5.7%
Accountant 4.6%
Cashier 3.6%
Buyer 3.3%
Top Careers After Pricing Analyst
Analyst 5.6%
Consultant 4.3%
Manager 4.1%
Supervisor 2.7%
Buyer 2.5%

Do you work as a Pricing Analyst?

Average Yearly Salary
$70,000
View Detailed Salary Report
$48,000
Min 10%
$70,000
Median 50%
$70,000
Median 50%
$70,000
Median 50%
$70,000
Median 50%
$70,000
Median 50%
$70,000
Median 50%
$70,000
Median 50%
$102,000
Max 90%
Best Paying Company
BP America Inc.
Highest Paying City
Seattle, WA
Highest Paying State
Alaska
Avg Experience Level
2.7 years
How much does a Pricing Analyst make at top companies?
The national average salary for a Pricing Analyst in the United States is $70,862 per year or $34 per hour. Those in the bottom 10 percent make under $48,000 a year, and the top 10 percent make over $102,000.

Real Pricing Analyst Salaries

Job Title Company Location Start Date Salary
Pricing Analyst Citicorp Credit Services, Inc. (USA) Islandia, NY Aug 15, 2016 $170,000
SAP Software/Pricing Analyst Lexmark International, Inc. Lexington, KY Jun 28, 2016 $145,000
SAP Software/Pricing Analyst Lexmark International, Inc. Lexington, KY Aug 01, 2015 $145,000
Pricing Analyst NXP Semiconductors USA, Inc. San Jose, CA Mar 14, 2016 $141,265
Global Scoping and Pricing Analyst Mercer (Us) Inc. New York, NY Sep 21, 2015 $140,000 -
$200,000
Pricing Analyst NXP Semiconductors USA, Inc. San Jose, CA Feb 02, 2016 $133,900
Pricing Analyst Apple Inc. Cupertino, CA Jun 15, 2016 $132,808 -
$148,400
Pricing Strategy Analyst Opentable, Inc. San Francisco, CA Oct 03, 2016 $115,000
AO, Derivative Pricing & Valuations Analyst Alliancebernstein L.P. New York, NY Apr 28, 2016 $113,000 -
$123,000
Pricing Analyst 4 Apple Inc. Cupertino, CA Aug 09, 2015 $109,000 -
$129,000
Transfer Pricing Analyst Google Inc. Sunnyvale, CA Dec 29, 2016 $108,800
Pricing Analyst Philips Lighting North America Corporation Somerset, NJ Nov 28, 2016 $102,544 -
$110,000
Pricing Analyst Schrill Technologies Inc. Calhoun, GA Apr 20, 2016 $100,000
Lead Pricing Analyst PNMR Services Company Albuquerque, NM Oct 19, 2015 $98,782
Actuarial Investment Pricing Analyst Prather New York, NY Sep 10, 2015 $71,531
Actuarial Investment Pricing Analyst Institutional Life Services LLC New York, NY Sep 10, 2015 $71,531
Pricing Analyst Expedia, Inc. Bellevue, WA Jan 02, 2016 $70,950 -
$81,592
Pricing Analyst Fedex Corporate Services, Inc. Memphis, TN Dec 08, 2016 $70,000 -
$80,000
Pricing Analyst II National General Management Corp Winston-Salem, NC Mar 18, 2016 $70,000
Pricing Analyst, Commercial Contracting Option Care Enterprises Inc. Deerfield, IL Sep 16, 2016 $70,000
Pricing Analyst II National General Insurance Winston-Salem, NC Mar 18, 2016 $70,000
Pricing Analyst Timco Aerosystems, LLC Greensboro, NC Sep 19, 2016 $59,551
Dynamic Pricing and Profitability Analyst Wayfair LLC Boston, MA Aug 13, 2016 $59,030 -
$94,557
Product Pricing Analyst Airlines Reporting Corporation Arlington, VA Aug 26, 2015 $58,760 -
$81,350
Secondary Marketing Pricing Analyst First Guaranty Mortgage Corporation Tysons Corner, VA Jan 08, 2016 $58,353
Secondary Marketing Pricing Analyst First Guaranty Mortgage Corporation Tysons Corner, VA Aug 12, 2015 $58,353
Research and Pricing Analyst SCB & Associates LLC Chicago, IL Aug 23, 2016 $57,800

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Top Skills for A Pricing Analyst

  1. Proposal Preparation
  2. Financial Statements
  3. Customer Service
You can check out examples of real life uses of top skills on resumes here:
  • Provide direction to subcontractors involved in proposal preparation and support subcontract pricing strategy.
  • Analyze report data and financial statements to determine degree of productivity involved in expanding transactions.
  • Streamlined pricing process by training customer service representatives to perform basic pricing functions in response to general pricing requests from distributors.
  • Managed National/Global RFP project process by creating pricing models and coordinating pricing efforts of different ManpowerGroup brands.
  • Developed analytic software for tracking appropriate pricing strategies to increase market share and minimize yield dilution.

Rank:

Average Salary:

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Top 10 Best States for Pricing Analysts

  1. Delaware
  2. Rhode Island
  3. Minnesota
  4. New Jersey
  5. Massachusetts
  6. District of Columbia
  7. Tennessee
  8. Connecticut
  9. Washington
  10. Pennsylvania
  • (99 jobs)
  • (90 jobs)
  • (487 jobs)
  • (650 jobs)
  • (830 jobs)
  • (441 jobs)
  • (335 jobs)
  • (304 jobs)
  • (443 jobs)
  • (674 jobs)

Pricing Analyst Demographics

Gender

Male

47.7%

Female

43.0%

Unknown

9.3%
Ethnicity

White

59.3%

Hispanic or Latino

14.7%

Black or African American

11.1%

Asian

11.1%

Unknown

3.9%
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Foreign Languages Spoken

Spanish

43.3%

French

11.9%

Chinese

7.1%

Mandarin

5.5%

German

4.7%

Portuguese

4.0%

Cantonese

3.2%

Korean

2.9%

Italian

2.9%

Japanese

2.4%

Arabic

2.4%

Russian

2.1%

Carrier

1.6%

Polish

1.6%

Hindi

1.3%

Turkish

0.8%

Vietnamese

0.8%

Swedish

0.5%

Romanian

0.5%

Hmong

0.5%
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Pricing Analyst Education

Schools

University of Phoenix

17.0%

University of Houston

6.9%

Pennsylvania State University

5.8%

George Mason University

5.5%

Strayer University

5.4%

DePaul University

5.2%

Arizona State University

5.1%

Michigan State University

4.6%

Northeastern University

4.4%

Ohio State University

4.3%

University of Texas at Austin

4.3%

Northern Illinois University

4.1%

George Washington University

3.9%

University of Texas at Dallas

3.9%

University of Connecticut

3.4%

University of Maryland - University College

3.4%

Florida International University

3.3%

University of North Texas

3.2%

University of Texas at Arlington

3.2%

University of Washington

3.2%
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Majors

Business

36.7%

Finance

18.1%

Accounting

10.6%

Economics

6.1%

Marketing

5.2%

Management

4.1%

Communication

2.3%

Mathematics

2.2%

Political Science

2.0%

Psychology

1.8%

Supply Chain Management

1.6%

International Business

1.2%

Project Management

1.1%

Computer Science

1.1%

Liberal Arts

1.1%

Management Science

1.0%

Information Technology

1.0%

Computer Information Systems

0.9%

Health Care Administration

0.9%

Human Resources Management

0.9%
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Degrees

Bachelors

51.0%

Masters

30.1%

Other

9.4%

Associate

5.0%

Certificate

2.8%

Doctorate

1.0%

Diploma

0.6%

License

0.2%
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What is it like to work as a Pricing Analyst

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Pricing & Contract Management

June 23, 2019 on Zippia

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