A product analyst performs market research on new products and projects the costs. They later go on to launch strategies based on their analysis. Product analysts are responsible for coming up with marketing strategies for a product and monitoring its performance in the market.

Product analysts are essential when a company is releasing a new product or making changes to an existing one. A successful product analyst possesses written and verbal communication skills, analytical abilities, and are up-to-date on prevailing industry news. Product analysts work closely with other departments, such as marketing, finance, and IT, to execute their work efficiently.

Product analysts work 40 hours a week, from Monday to Friday. Their role is very demanding and it might require them to work late evenings and weekends occasionally.

What Does a Product Analyst Do

There are certain skills that many product analysts have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed interpersonal skills, problem-solving skills and time-management skills.

Learn more about what a Product Analyst does

How To Become a Product Analyst

If you're interested in becoming a product analyst, one of the first things to consider is how much education you need. We've determined that 73.5% of product analysts have a bachelor's degree. In terms of higher education levels, we found that 14.7% of product analysts have master's degrees. Even though most product analysts have a college degree, it's possible to become one with only a high school degree or GED.

Learn More About How To Become a Product Analyst

Product Analyst Career Paths

Average Salary for a Product Analyst

Product Analysts in America make an average salary of $79,316 per year or $38 per hour. The top 10 percent makes over $111,000 per year, while the bottom 10 percent under $56,000 per year.
Average Product Analyst Salary
$79,316 Yearly
$38.13 hourly
$56,000
10 %
$79,000
Median
$111,000
90 %

What Am I Worth?

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Product Analyst Education

Product Analyst Majors

29.3 %
9.9 %

Product Analyst Degrees

Bachelors

73.5 %

Masters

14.7 %

Associate

8.1 %

Top Colleges for Product Analysts

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

3. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

4. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

5. University of Maryland - College Park

College Park, MD • Private

In-State Tuition
$10,595
Enrollment
30,184

6. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

7. Ball State University

Muncie, IN • Private

In-State Tuition
$9,896
Enrollment
15,529

8. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

9. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

10. Texas State University

San Marcos, TX • Private

In-State Tuition
$10,280
Enrollment
34,187

Top Skills For a Product Analyst

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 8.0% of product analysts listed user interface on their resume, but soft skills such as interpersonal skills and problem-solving skills are important as well.

Choose From 10+ Customizable Product Analyst Resume templates

Zippia allows you to choose from different easy-to-use Product Analyst templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Product Analyst resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Product Analyst Demographics

Product Analyst Gender Distribution

Male
Male
53%
Female
Female
47%

After extensive research and analysis, Zippia's data science team found that:

  • Among product analysts, 46.8% of them are women, while 53.2% are men.

  • The most common race/ethnicity among product analysts is White, which makes up 67.9% of all product analysts.

  • The most common foreign language among product analysts is Spanish at 42.4%.

Online Courses For Product Analyst That You May Like

Advertising Disclosure  The courses listed below are affiliate links. This means if you click on the link and purchase the course, we may receive a commission.
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Reduce project bugs with repeatable testing processes. Learn to create test cases, scenarios, track defects, & more!...

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Best States For a Product Analyst

Some places are better than others when it comes to starting a career as a product analyst. The best states for people in this position are Washington, California, Alaska, and New Jersey. Product analysts make the most in Washington with an average salary of $111,394. Whereas in California and Alaska, they would average $97,676 and $90,103, respectively. While product analysts would only make an average of $86,831 in New Jersey, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Alaska

Total Product Analyst Jobs:
189
Highest 10% Earn:
$115,000
Location Quotient:
1.11 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. California

Total Product Analyst Jobs:
5,459
Highest 10% Earn:
$137,000
Location Quotient:
0.92 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Oregon

Total Product Analyst Jobs:
757
Highest 10% Earn:
$121,000
Location Quotient:
0.9 Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
Full List Of Best States For Product Analysts

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Top Product Analyst Employers

We've made finding a great employer to work for easy by doing the hard work for you. We looked into employers that employ product analysts and discovered their number of product analyst opportunities and average salary. Through our research, we concluded that Meta was the best, especially with an average salary of $133,992. Google follows up with an average salary of $124,103, and then comes Bank of America with an average of $77,845. In addition, we know most people would rather work from home. So instead of having to change careers, we identified the best employers for remote work as a product analyst. The employers include JPMorgan Chase & Co., CHG Healthcare, and BlackRock

Most Common Employers For Product Analyst

Rank  Company  Average Salary  Hourly Rate  Job Openings  
1Meta$133,992$64.42141
2Google$124,103$59.66126
3Thumbtack$118,594$57.0223
4Uber Technologies$112,810$54.2475
5Pinterest$108,265$52.0537
6Cybersource$99,256$47.7223
7AT&T$94,529$45.4530
8Ford Motor$90,196$43.3626
9Visa$89,940$43.2445
10JPMorgan Chase & Co.$88,657$42.6230

Product Analyst Videos

Becoming a Product Analyst FAQs

How do I become a successful product analyst?

To become a successful product analyst, you need to have strong analytical skills, a thorough understanding of the product and users, the ability to effectively set goals and define metrics, a mastery of telemetry and process, and expertise in various software and programming languages.

How do you answer "why do you want to become a product analyst"

To answer "why do you want to become a product analyst" requires understanding what the job entails and then leveraging your own work experience to tailor an answer that aligns your experience and skills with what a potential employer is looking for in a product analyst.

How much do quality analysts make?

Quality analysts make $68,000 a year, on average ($32.75 an hour). How much a quality analyst can make ranges from $56,000 to $82,000 a year. A senior quality analyst can earn around $92,000 a year, while a lead quality analyst earns close to $100,000.

Which is better: product analyst or business analyst?

Neither is better; both product analyst and business analyst are very similar roles. Both positions, for instance, pay well, and each plays a critical role in the company. In deciding on a career between a product analyst or business analyst, it really just comes down to your personal preference.

Product Analyst vs. Product Manager

A product analyst is someone who analyzes the market and identifies trends to forecast the popularity of a product while a product manager oversees the creation, production, and marketing of a product.

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