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Product brand manager vs product management director

The differences between product brand managers and product management directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product brand manager and a product management director. Additionally, a product management director has an average salary of $156,724, which is higher than the $119,364 average annual salary of a product brand manager.

The top three skills for a product brand manager include brand management, market research and digital marketing. The most important skills for a product management director are product management, product strategy, and cloud.

Product brand manager vs product management director overview

Product Brand ManagerProduct Management Director
Yearly salary$119,364$156,724
Hourly rate$57.39$75.35
Growth rate10%10%
Number of jobs117,370170,460
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 70%
Average age3939
Years of experience1010

What does a product brand manager do?

A Product Brand Manager is a person that focuses on conceptualizing brand designs for specific products and services of a company. The product brand manager also develops its vision, advocacy, style, and character to the customer. Through good brand designs, a company will have a lingering identity in the market. The Product Brand Manager determines this identity by outlining its primary focus, the target audience, and the type of product or service provided.

What does a product management director do?

A Product Management Director is responsible for a business product planning as well as execution throughout the life cycle of the business. They create the product strategy and requirements, develop and execute tactical plans, and maintain product and market knowledge.

Product brand manager vs product management director salary

Product brand managers and product management directors have different pay scales, as shown below.

Product Brand ManagerProduct Management Director
Average salary$119,364$156,724
Salary rangeBetween $88,000 And $161,000Between $112,000 And $219,000
Highest paying CityBoston, MASan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyDermalogicaMeta
Best paying industryStart-upTechnology

Differences between product brand manager and product management director education

There are a few differences between a product brand manager and a product management director in terms of educational background:

Product Brand ManagerProduct Management Director
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Product brand manager vs product management director demographics

Here are the differences between product brand managers' and product management directors' demographics:

Product Brand ManagerProduct Management Director
Average age3939
Gender ratioMale, 51.5% Female, 48.5%Male, 77.1% Female, 22.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between product brand manager and product management director duties and responsibilities

Product brand manager example responsibilities.

  • Lead cross-functional team in pioneering the application/game download ecosystem with the implementation of Java games and generating significant new revenue stream.
  • Utilize SQL to support data-driven analysis and decision processes to inform project prioritization, assess feature effectiveness, and troubleshoot issues.
  • Investigate and debug code issues in Java.
  • Communicate strategies and wine information to internal and external audiences.

Product management director example responsibilities.

  • Lead initiatives across broad categories ranging from search engine optimization to promotions and CRM to customer retention.
  • Deploy a highly customize third-party CRM and sales management software, managing $40MM annual ad sales revenue.
  • Manage a team of 8 developers , 3 editors , 1 QA person, and 1 graphic designer.
  • Manage cross-functional projects to integrate new products and features into the roadmap and GTM approach and drive adoption.
  • Manage the product management, business analyst, and UI teams in the development of a new class of EMM applications.
  • Manage the design development process from designer sketch handover to bulk production delivery.
  • Show more

Product brand manager vs product management director skills

Common product brand manager skills
  • Brand Management, 8%
  • Market Research, 8%
  • Digital Marketing, 7%
  • Brand Marketing, 5%
  • Product Development, 5%
  • Market Trends, 5%
Common product management director skills
  • Product Management, 13%
  • Product Strategy, 7%
  • Cloud, 6%
  • Analytics, 5%
  • Market Research, 4%
  • Product Roadmap, 4%

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