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Become A Product Consultant

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Working As A Product Consultant

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $100,834

    Average Salary

What Does A Product Consultant Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Product Consultant

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Do you work as a Product Consultant?

Product Consultant Jobs

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Product Consultant Career Paths

Product Consultant
Senior Product Manager Marketing Director General Manager
Account Manager
5 Yearsyrs
Beauty Advisor Counter Manager Business Manager
Business Development Manager
9 Yearsyrs
Senior Project Manager Senior Product Manager Marketing Director
Chief Executive Officer
8 Yearsyrs
Senior Product Manager Senior Manager Operations Director
Chief Operating Officer
11 Yearsyrs
Sales Consultant Senior Sales Representative Account Executive
Director Of Sales
10 Yearsyrs
Operations Manager General Manager
District Manager
7 Yearsyrs
Sales Consultant Sales Manager
General Manager
7 Yearsyrs
Counter Manager Business Manager Program Manager
Managing Director
11 Yearsyrs
Product Manager Marketing Manager
Marketing Director
7 Yearsyrs
Senior Product Consultant Product Manager
Marketing Manager
6 Yearsyrs
Operations Manager Plant Manager General Manager
Operations Director
9 Yearsyrs
Makeup Artist Business Manager Controller
Operations Manager
7 Yearsyrs
Senior Project Manager Business Developer Chief Executive Officer
President/Chief Executive Officer
10 Yearsyrs
Counter Manager Office Manager Account Manager
Product Manager
7 Yearsyrs
Project Manager Consultant Senior Consultant
Program Manager
8 Yearsyrs
Beauty Advisor Specialist Account Manager
Regional Sales Manager
9 Yearsyrs
Makeup Artist Specialist Account Manager
Sales Manager
5 Yearsyrs
Product Manager Program Manager
Senior Manager
10 Yearsyrs
Project Manager Program Manager
Senior Project Manager
12 Yearsyrs
Sales Manager General Manager Account Executive
Territory Manager
7 Yearsyrs
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Do you work as a Product Consultant?

Help others decide if this is a good career for them

Do you work as a Product Consultant?

Product Consultant Demographics

Gender

Female

55.1%

Male

42.2%

Unknown

2.7%
Ethnicity

White

74.1%

Hispanic or Latino

12.6%

Asian

10.5%

Unknown

2.1%

Black or African American

0.7%
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Languages Spoken

Spanish

38.8%

French

12.2%

Chinese

7.9%

Japanese

6.5%

Mandarin

5.0%

German

5.0%

Cantonese

3.6%

Korean

2.9%

Russian

2.2%

Tagalog

2.2%

Italian

2.2%

Urdu

2.2%

Dutch

1.4%

Bulgarian

1.4%

Filipino

1.4%

Carrier

1.4%

Portuguese

1.4%

Telugu

0.7%

Vietnamese

0.7%

Hindi

0.7%
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Product Consultant Education

Schools

University of Phoenix

16.5%

Texas State University

6.5%

Pennsylvania State University

5.3%

University of Texas at Austin

5.3%

New York University

4.7%

Wayne State University

4.7%

Northwestern University

4.7%

Temple University

4.7%

Purdue University

4.7%

San Francisco State University

4.1%

West Virginia University

4.1%

University of Connecticut

4.1%

University of Washington

4.1%

Northern Illinois University

4.1%

Southern New Hampshire University

4.1%

Cleveland State University

4.1%

Howard University

3.5%

Brigham Young University

3.5%

State University of New York Buffalo

3.5%

George Mason University

3.5%
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Majors

Business

28.5%

Marketing

9.5%

Communication

7.7%

Management

5.3%

Finance

5.1%

Computer Science

4.4%

Cosmetology

4.3%

Psychology

4.2%

Political Science

3.4%

Economics

2.8%

Accounting

2.8%

English

2.7%

Graphic Design

2.7%

Liberal Arts

2.6%

Education

2.5%

Biology

2.5%

Health Care Administration

2.4%

Computer Information Systems

2.3%

Criminal Justice

2.2%

Nursing

1.9%
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Degrees

Bachelors

42.8%

Masters

21.9%

Other

21.8%

Associate

7.5%

Certificate

3.4%

Doctorate

1.3%

License

0.7%

Diploma

0.6%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Product Consultant Salaries

Job Title Company Location Start Date Salary
Lead Media Product Consultant Linkedin Corporation New York, NY Sep 26, 2015 $211,994 -
$273,000
Product Consultant Dell Products LP Austin, TX Feb 25, 2013 $154,078
Speciality Kosher Products Consultant Bagel Bites Usa, Inc. New York, NY Sep 26, 2016 $152,000
Product Consultant Successfactors, Inc. South San Francisco, CA Oct 04, 2015 $141,605
Product Consultant Successfactors, Inc. Washington, DC Oct 04, 2015 $141,605
Product Consultant Juniper Networks (Us), Inc. Sunnyvale, CA Aug 13, 2014 $138,528 -
$146,929
Product Consultant Dell Products, LP Austin, TX Aug 05, 2013 $129,000
Product Consultant Dell USA, LP Round Rock, TX May 27, 2013 $123,686
Product Consultant Dell USA, LP Round Rock, TX Aug 28, 2013 $120,991
Product Consultant Dell USA LP Austin, TX Feb 22, 2016 $120,750
Product Consultant Secureworks Inc. Atlanta, GA Sep 19, 2013 $120,313
Product Consultant Dell Marketing, LP Austin, TX Sep 11, 2013 $119,181
Product Consultant Dell USA, LP Round Rock, TX Oct 01, 2013 $107,796
Product Consultant Amplify Education, Inc. New York, NY Oct 07, 2013 $105,000
Product Consultant Moody's Analytics, Inc. New York, NY Sep 22, 2014 $105,000
Web Product Consultant TSYS Columbus, GA Apr 20, 2015 $105,000 -
$115,000
Product Consultant Dell Marketing LP Round Rock, TX Sep 11, 2013 $104,573
Software Product Consultant III Siemens PLM Software Inc. Frisco, TX Feb 11, 2015 $103,700 -
$128,736
Software Product Consultant III Siemens PLM Software Inc. South Windsor, CT Sep 13, 2015 $103,272 -
$128,736
Software Product Consultant III Siemens PLM Software Inc. Peoria, IL Feb 03, 2015 $102,669 -
$112,700
Software Product Consultant Siemens PLM Software Inc. Plano, TX May 13, 2016 $89,925 -
$95,000
Software Product Consultant III Siemens PLM Software Inc. Rossville, IL Jul 17, 2015 $89,606 -
$128,736
Software Product Consultant IV Siemens PLM Software Inc. Peoria, IL Oct 19, 2016 $89,606 -
$146,380
Software Product Consultant Siemens PLM Software Inc. Middletown, CT Jul 06, 2015 $89,134 -
$133,701
Software Product Consultant III Siemens PLM Software Inc. Peoria, IL Mar 15, 2014 $89,000 -
$110,000
Product Consultant Moody's Analytics, Inc. New York, NY Dec 26, 2016 $88,580
Software Product Consultant III Siemens PLM Software Inc. Farmington, CT Sep 06, 2014 $87,200 -
$99,200

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Top Skills for A Product Consultant

ProductKnowledgeCustomerServiceMakeupApplicationSkincareProductsFinancialAdvisorsSephoraComplianceSalesGoalsWebProductLineProductDevelopmentProductApplicationClientServiceObjectivesProjectManagementCustomerSatisfactionInternetEmailBusinessRequirementsWindowsSkinCare

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  1. Product Knowledge
  2. Customer Service
  3. Makeup Application
You can check out examples of real life uses of top skills on resumes here:
  • Train Business Development Representatives on product knowledge and lead generation.
  • Educate customers in an inbound customer service center on Microsoft products.
  • Demonstrated products to clients and provided instruction in makeup application Improved brand awareness of newer product lines by educating customers
  • Applied makeup and skincare products to customer's faces/hands.
  • Consulted with 50-100 individual investors and financial advisors on a daily basis, providing expertise on company methodology and product features.

How Would You Rate Working As a Product Consultant?

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Top Product Consultant Employers

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