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Become A Product Development Specialist

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Working As A Product Development Specialist

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $45,346

    Average Salary

What Does A Product Development Specialist Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Product Development Specialist

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Product Development Specialist jobs

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Product Development Specialist Career Paths

Product Development Specialist
Marketing Manager Creative Director Marketing Specialist
Associate Marketing Manager
5 Yearsyrs
Account Executive Product Manager
Brand Manager
5 Yearsyrs
Regional Sales Manager Sales And Marketing Manager Marketing Manager
Brand Marketing Manager
7 Yearsyrs
Purchasing Manager Senior Manager Marketing Director
Director, Global Marketing
12 Yearsyrs
Product Marketing Manager Senior Product Manager
Director, Product Marketing
11 Yearsyrs
Product Manager Sales Manager
Marketing Manager
6 Yearsyrs
Marketing Manager Writer And Editor Marketing Specialist
Marketing Program Manager
7 Yearsyrs
Technical Writer Business Analyst Product Manager
Product Development Manager
8 Yearsyrs
Product Marketing Manager Business Development Manager Senior Product Manager
Product Director
11 Yearsyrs
Project Manager Senior Project Manager Senior Product Manager
Product Management Director
12 Yearsyrs
Product Development Manager Project Manager
Product Manager
7 Yearsyrs
Product Manager Marketing Manager
Product Marketing Manager
7 Yearsyrs
Account Executive Sales Manager Operations Manager
Purchasing Manager
9 Yearsyrs
Purchasing Manager Program Manager Marketing Manager
Regional Marketing Manager
7 Yearsyrs
Technical Writer Communications Specialist Marketing Manager
Senior Brand Manager
9 Yearsyrs
Product Development Manager Senior Product Manager Marketing Director
Senior Director Of Marketing
13 Yearsyrs
Project Manager Program Manager Marketing Manager
Senior Manager Of Marketing
9 Yearsyrs
Product Developer Product Manager
Senior Product Manager
9 Yearsyrs
Product Developer Project Manager Product Manager
Senior Product Marketing Manager
10 Yearsyrs
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Product Development Specialist Demographics

Gender

Female

49.3%

Male

47.5%

Unknown

3.2%
Ethnicity

White

78.1%

Asian

10.9%

Hispanic or Latino

8.0%

Unknown

2.3%

Black or African American

0.7%
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Languages Spoken

Spanish

34.7%

French

16.3%

Chinese

8.2%

German

8.2%

Russian

8.2%

Portuguese

6.1%

Mandarin

4.1%

Gujarati

2.0%

Romanian

2.0%

Cantonese

2.0%

Hindi

2.0%

Tagalog

2.0%

Korean

2.0%

Italian

2.0%
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Product Development Specialist Education

Schools

Pennsylvania State University

8.7%

Fashion Institute of Technology

8.7%

University of Wisconsin - Milwaukee

7.6%

University of Phoenix

7.6%

Northeastern University

7.6%

University of California - Davis

6.5%

Framingham State University

5.4%

University of Illinois at Urbana-Champaign

4.3%

University of North Texas

4.3%

University of Kansas

4.3%

Saint Cloud State University

4.3%

Fairleigh Dickinson University

4.3%

Eastern Michigan University

3.3%

Savannah College of Art and Design

3.3%

San Jose State University

3.3%

University of Washington

3.3%

University of Rochester

3.3%

Johnson & Wales University

3.3%

University of California - Los Angeles

3.3%

Appalachian State University

3.3%
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Majors

Business

24.6%

Marketing

12.2%

Graphic Design

6.5%

Communication

5.9%

Mechanical Engineering

5.1%

Management

4.8%

Chemistry

4.5%

Food Science

4.2%

English

3.7%

Specialized Sales And Merchandising

3.7%

Finance

3.4%

Electrical Engineering

3.1%

Biology

3.1%

Apparel And Textiles

2.8%

Psychology

2.5%

Computer Science

2.3%

Writing

2.0%

Accounting

2.0%

Fine Arts

1.7%

Nursing

1.7%
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Degrees

Bachelors

49.6%

Masters

26.4%

Other

10.5%

Associate

5.9%

Doctorate

5.0%

Certificate

2.1%

Diploma

0.5%
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Job type you want
Full Time
Part Time
Internship
Temporary

Real Product Development Specialist Salaries

Job Title Company Location Start Date Salary
Senior Trend and Product Development Specialist Forever 21, Inc. Los Angeles, CA Sep 17, 2013 $182,300 -
$200,000
Product Development Specialist Cosmo Specialty Fibers, Inc. Cosmopolis, WA Sep 14, 2013 $130,200
Product Development Expert Sap Labs, LLC Irving, TX Sep 09, 2016 $129,680 -
$220,400
Product Development Specialist 3M Company Saint Paul, MN Oct 01, 2016 $111,939
Product Development Specialist Yagi Tsusho America Inc. New York, NY Mar 11, 2015 $102,814
ECS Product Development Specialist Tyrula LLC McLean, VA Jan 01, 2015 $100,000
Product Development Expert-Life Sciences Saama Technologies, Inc. Campbell, CA Sep 25, 2013 $99,653
Product Development Specialist Tata Communications (America) Inc. Matawan, NJ Sep 11, 2015 $98,571
Software Product Development Specialist Accenture LLP Austin, TX Nov 18, 2015 $97,115
Senior Marketing Research/Product Development Specialist Institute of Electrical & Electronics Engineers Piscataway, NJ Jul 13, 2015 $96,408
Software Product Development Specialist Accenture LLP Columbus, OH Apr 25, 2016 $95,944
Software Product Development Specialist Accenture LLP Austin, TX Apr 25, 2016 $95,944
Product Development Specialist Color Global, Inc. Burlingame, CA Aug 22, 2015 $80,000
Product Development Specialist 3M Company MN Oct 02, 2013 $75,903
Product Development Specialist (Food Scientist) MacAbee Foods, LLC West Nyack, NY Jan 27, 2016 $75,000
Product Development Purchasing Specialist CNH Industrial America LLC New Holland, PA Sep 02, 2015 $74,750
Product Development Specialist Ensmax LLC Houston, TX Oct 09, 2016 $73,880
Product Specialist 3/Dot NET Developer AVCO Consulting Inc. Worcester, MA May 12, 2015 $72,093
Product Development Specialist ACI Infotech Inc. Piscataway, NJ Aug 25, 2016 $72,000
Product Development Specialist Sweden Unlimited LLC New York, NY Sep 10, 2013 $55,000
Product Development Professional Federal Home Loan Mortgage Co. McLean, VA Jan 16, 2013 $54,500 -
$95,200
Product Development Specialist Barilla America, Inc. Bannockburn, IL Sep 02, 2015 $53,498
Specialist Product Development Staples, Inc. Framingham, MA Jun 24, 2014 $53,000
Marketing & Product Development Specialist E-Filliate Inc. Rancho Cordova, CA Sep 18, 2015 $52,500
International Product Development Specialist G&B Global Group, Inc. Stafford, TX Sep 12, 2014 $52,000
Product Development Specialist Amity Technology, LLC Fargo, ND Aug 30, 2015 $50,000

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Top Skills for A Product Development Specialist

NewProductDevelopmentNewProductLinesComplianceMarketResearchNewProductLaunchesRProductDevelopmentProcessRawMaterialsTechnicalSupportCustomerServiceLaboratoryPurchaseOrdersProjectManagementMenERPPrivateLabelBusinessDevelopmentFDAInternationalSuppliersISO

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Top Product Development Specialist Skills

  1. New Product Development
  2. New Product Lines
  3. Compliance
You can check out examples of real life uses of top skills on resumes here:
  • Provided operations leadership to new product development teams.
  • Research Scientist (1999-2000) - Resident expert furnished insight into all product development ensuring company and compliance standards were met.
  • Participated in Market Research, manufacturing supplies and attending focus group.
  • Traveled to customer centers and delivered training for major new product launches.
  • Coordinate meetings and provide meeting minutes for Executive Program Review, Process & Component Improvements, and product team meetings.

Top Product Development Specialist Employers

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Product Development Specialist Videos

A Day in The Life - Applications Engineer

Angela, Manager of Product Development

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